34972178964643061 · Call

Call 34972178964643061 2026-09-17 · Ronak Mehta · 4:41

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
IS_MFG_CR_GI_GP_Coated_Sep26	General Enquiry	full conversation 71 turns, clean transcript (0% inaudible)	Hindi	71	supply_led (campaign_name:medium)

Audio: clear: There is some background chatter on the agent's side, but it does not significantly impact transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

3.0/10

no conversation

USP relevance: none

2 · Customer quality

the LEAD we handed over

0 /4 flags

clean lead

3 · Supply

none

4 · Sentiment

the CUSTOMER

-0.05

confidence high · +3/−4 from 12 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission Agent did not use the customer's name or ask for permission to speak, immediately asking about requirements instead.

How Sajal Bhaskar did it on a 9.0/10 call —

Hello, am I speaking with Ashok Chauhan ji? ... I was calling from JSW One.

−2.0 pts Hook (supply/price signal) Agent did not deliver a supply or price hook, instead jumping directly into requirement gathering.

How Sajal Bhaskar did it on a 9.0/10 call —

Sir, the pricing is going to go high until October.

−1.0 pts Discovery (6 Qs) Agent asked what the customer manufactures, the end application (Almirah), and current brands, but missed monthly tonnage, JSW share, and payment terms.

How Sajal Bhaskar did it on a 9.0/10 call —

is it purely a trading business? ... What is the monthly procurement? ... otherwise I buy material from Tata. ... Out of that, how much is Tata's? ... Our payment is in advance, sir.

did well

Qualify

AGENT: What will be the tonnage for both? ... AGENT: what will be your location, your delivery location?

Summary

The customer stated an immediate requirement for 50 MT of CR coils (two different specs) for their almirah manufacturing business in Meerut. The agent captured the technical and logistical details of the order but did not follow the pitch structure, failing to open correctly, deliver a hook, or pitch any USPs. The call ended with the agent promising to check and send a quote without a specific timeline.

Coaching

When a customer has an immediate requirement, you must still follow the process to build value; you skipped the opener, hook, and USP pitch, acting as an order-taker rather than a salesperson.

Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
SL1 Opener & permission	2	fail	–	0.0	Agent did not use the customer's name or ask for permission to speak, immediately asking about requirements instead.
SL2 Hook (supply/price signal)	2	fail	–	0.0	Agent did not deliver a supply or price hook, instead jumping directly into requirement gathering.
SL3 Discovery (6 Qs)	2	partial	3	1.0	AGENT: And what do you make, sir? ... AGENT: And which brand do you generally take? Agent asked what the customer manufactures, the end application (Almirah), and current brands, but missed monthly tonnage, JSW share, and payment terms.
SL4 Pitch (2-3 USPs)	1	fail	–	0.0	Agent did not pitch any USPs; the mention of stockyards was a reactive answer to a direct customer question, not a proactive pitch.
SL5 Qualify	2	pass	–	2.0	AGENT: What will be the tonnage for both? ... AGENT: what will be your location, your delivery location? Agent successfully captured the key details of the immediate requirement: grade, thickness, width, quantity, and location.
SL6 Closure with next step	1	fail	–	0.0	AGENT: Okay, I will send it to you in some time, okay? Agent committed to sending a quote but did not establish an agreed-upon turnaround time, leaving the next step vague.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.656	71.6s	37.5s	171.9s	6.3s	341.1	0	38	33	30

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer

1.9s

Hello?

हॅलो?

agent

2.7s

Yeah, good evening sir. Ronak Mehta speaking from JSW One. Do you have any requirement for steel right now?

या, गुड इवनिंग सर। रौनक मेहता बात कर रहा हूं JSW One से। कुछ रिक्वायरमेंट आ रही है आपको स्टील में अभी?

customer

7.3s

Yes, I have a requirement.

हां, रिक्वायरमेंट है।

agent

8.5s

Okay. Are you dealing in CR, in HR, in what item?

ओके। CR में डील कर रहे हैं, HR में, किस चीज में है?

customer

10.6s

For now, I need it in CR.

फिलहाल CR में चाहिए मुझे।

agent

12.2s

You need it in CR, okay.

CR में चाहिए, ओके।

customer

13.0s

And I need 1.80.

और 1.80 चाहिए।

agent

14.8s

One second, yes. .80

एक सेकंड हां। .80

agent

17.1s

.80 and .50?

.80 और .50?

customer

18.8s

I need .80, CR fifteen hundred.

.80 चाहिए मुझे CR पंद्रह सौ।

agent

21.4s

And what will be its length-width, sir, in .8?

और ये इसका लेंथ विड्थ कितना रहेगा सर .8 में?

customer

24.0s

Hello?

हॅलो?

agent

24.3s

Hello?

हॅलो?

customer

24.6s

Sir, the .8 that is there, I need CR 2.

सर मुझे .8 जो है ना, मुझे चाहिए CR 2।

agent

26.8s

Hello?

हॅलो?

customer

27.1s

I need it in CR 2.

CR 2 में चाहिए।

agent

28.3s

Yes. And length, and length, do you need coil, do you need sheet, what do you need?

हां। और लेंथ और लेंथ, आपको कॉइल चाहिए, शीट चाहिए, क्या चाहिए आपको?

customer

31.0s

Sheet, coil, just give the coil, the rest will be cut.

शीट, कॉइल, कॉइल ही दे दो, बाकी कट जाएगी।

agent

33.2s

Coil, you need a coil, right? Okay. So what will be the width of your coil? Twelve twenty?

कॉइल, कॉइल चाहिए ना? ठीक है। तो कॉइल की विड्थ कितनी रहेगी आपकी? बारह सौ बीस?

customer

36.0s

Twelve fifty, fifteen hundred.

बारह सौ पचास, पंद्रह सौ।

agent

37.7s

You need fifteen hundred. Okay.

पंद्रह सौ चाहिए। ठीक है।

customer

38.8s

Yes.

हां।

agent

39.4s

From this, or get a sheet cut of twenty-five hundred.

इसमें से या शीट कटवा लेना पच्चीस सौ।

agent

41.5s

The coil will be cheaper for you, sir.

आपको कॉइल सस्ता गिर जाएगा सर।

customer

43.1s

Yes.

हां।

agent

44.2s

Okay. And in this .5, how much do you need? Should I keep the width as fifteen hundred for that as well?

ठीक है। और ये .5 में आपको कितना चाहिए? पंद्रह सौ ही विड्थ रखूं उसका भी?

customer

47.1s

No, not fifteen hundred. In .5, I need twelve fifty.

नहीं, पंद्रह सौ नहीं। .5 में चाहिए बारह सौ पचास।

agent

49.5s

Twelve fifty. Okay.

बारह सौ पचास। ठीक है।

agent

51.1s

Okay. And will that also be CR 2 grade or CR 1 grade?

ओके। और उसमें भी CR 2 ग्रेड रहेगा या CR 1 ग्रेड रहेगा उसका?

customer

53.4s

That will be CR 4, I need EDD 5 for that.

उसका रहेगा CR 4, EDD 5 चाहिए मुझे उसका।

agent

56.3s

Oh, you need it in CR 4?

अच्छा, CR 4 में चाहिए आपको उसका?

customer

58.0s

Yes, CR 4, EDD grade, yes.

हां, CR 4, EDD ग्रेड, हां।

agent

59.1s

EDD 5.

EDD 5।

agent

61.5s

Okay. And in 0.8, you need it in CR 2, correct?

ओके। और 0.8 में आपको CR 2 में चाहिए, करेक्ट?

customer

63.7s

Yes.

हां।

agent

64.6s

What will be the tonnage for both?

कितना टन रहेगा दोनों का?

customer

65.9s

One coil each, that is, twenty-five tons each. Twenty to twenty-five tons.

एक-एक कॉइल, वही पच्चीस-पच्चीस टन। बीस से पच्चीस टन।

agent

68.0s

Twenty-five tons each. And which brand do you generally take?

पच्चीस-पच्चीस टन। और कौनसा ब्रांड का लेते हैं आप जनरली?

customer

71.0s

Tata and JSW both.

टाटा और JSW दोनों।

agent

72.6s

Tata and JSW, okay.

टाटा और JSW, ठीक है।

customer

73.9s

Is Crompton also available at your place, Crompton?

Crompton भी मिल जाता है आपके यहां, Crompton?

agent

75.5s

So this now, yes, what are you saying, sir?

तो ये अभी, हां, क्या बोल रहे हो सर?

customer

77.0s

Is Crompton also available at your place, Crompton?

Crompton भी मिल जाता है आपके यहां, Crompton?

agent

79.4s

Sir, I will quote the best possible price for this. The pricing has increased a bit right now.

सर, इसमें क्या हो सकता है बेस्ट प्राइस मैं कोट करता हूं। अभी थोड़ी प्राइसिंग थोड़ी बढ़ रखी है।

customer

82.5s

Hmm.

हम्म।

agent

83.4s

Okay? So I will check the pricing once and yes, I will send it to you. I will ping you on WhatsApp once.

ठीक है? तो मैं एक बार मैं प्राइसिंग चेक करा के हां, आपको मैं भेजता हूं। WhatsApp पे पिंग करता हूं एक बार।

customer

87.2s

This JSW One MSME, does it pick up the product from Ghaziabad's Loha Mandi and give it, or will it bring it from the company?

ये JSW One MSME जो है, ये यहां गाजियाबाद के लोहा मंडी से उठा के देती है प्रोडक्ट या फिर कंपनी से लाएगी?

agent

92.5s

We have our own stockyards.

हमारे खुद के स्टॉकयार्ड्स हैं।

customer

94.1s

Oh, I see.

अच्छा जी।

agent

95.1s

Yes. We have stockyards. And at some places, at some places, we have kept some small stocks as well, depending upon the availability of the product.

हां। स्टॉकयार्ड्स हैं। और कुछ जगह पे, कुछ जगह पे कुछ छोटे स्टॉक्स भी कर रखे हैं, डिपेंड अपॉन द अवेलेबिलिटी ऑफ द प्रोडक्ट।

customer

100.0s

Okay, okay.

अच्छा अच्छा।

agent

100.9s

Yes. So we will do the pricing for all that and I will give you FOR only. I have also sent you my card. And one more thing, sir, what will be your location, your delivery location?

हां। तो वो सब हमें प्राइसिंग करके हमको, आपको मैं FOR ही दूंगा। आपको मैंने अपना कार्ड भी भेजा हुआ है। और एक बात, सर आपका लोकेशन, डिलीवरी लोकेशन क्या रहेगा आपका?

customer

107.5s

Meerut.

मेरठ।

agent

108.3s

Huh?

हं?

customer

108.9s

Meerut.

मेरठ।

agent

109.9s

Meerut, Hapur road, this is it, right?

मेरठ, हापुड़ रोड, यही ना आपका?

customer

111.6s

Yes.

जी।

agent

112.0s

250002 will be your pin code, correct?

250002 पिन कोड रहेगा आपका, करेक्ट?

customer

114.4s

Yes.

जी।

agent

115.2s

Will do, will do. Okay, I will check this out and send it to you. By the way, don't you deal in HR and all? Is yours a trading business?

चलेगा, चलेगा। ठीक है, मैं इसका जरा चेक आउट करके आपको भेजता हूं। बाकी HR-VR में डील नहीं करते क्या आप? ट्रेडिंग है आपका?

customer

119.9s

No, we don't deal in HR right now.

नहीं, हम HR में अभी नहीं करते।

agent

121.2s

You only deal in CR?

CR में ही करते हैं?

customer

122.5s

Only in CR.

CR में ही।

agent

123.2s

Okay. And do you do some manufacturing as well or are you doing it only for trading purposes?

ठीक है। और कुछ मैन्युफैक्चरिंग भी करते हो या फिर सिर्फ ओनली ट्रेडिंग पर्पस ही कर रहे हैं?

customer

126.5s

We have both trading and manufacturing.

ट्रेडिंग और मैन्युफैक्चरिंग दोनों है हमारी।

agent

128.1s

You have both? And what do you make, sir?

दोनों भी है? और क्या बनाते हैं सर आप?

customer

129.7s

Almirah.

अलमीरा।

agent

130.8s

Almirahs. Okay.

अलमीरास। ठीक है।

agent

132.2s

Got it sir. Okay, I will send it to you in some time, okay?

गॉट इट सर। ठीक है, मैं आपको भेजता हूं थोड़ी टाइम में, ओके?

customer

134.4s

Okay.

ठीक है।

agent

135.2s

Okay.

ओके।