34972178963133551 · Call

Call 34972178963133551 2026-09-17 · Ronak Mehta · 3:05

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
IS_MFG_CR_GI_GP_Coated_Sep26	Wrap up time exceeded :0	full conversation 45 turns, clean transcript (2% inaudible)	Gujarati	45	supply_led (campaign_name:medium)

Audio: clear: The audio is clear with minimal background noise.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

3.0/10

no conversation

USP relevance: none

2 · Customer quality

the LEAD we handed over

1 /4 flags

MOQ: None MT None

3 · Supply

none

4 · Sentiment

the CUSTOMER

-0.18

confidence high · +4/−8 from 12 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission The agent did not use the customer's name or ask for permission to speak, jumping directly into a requirement question.

How Sajal Bhaskar did it on a 9.0/10 call —

Hello, am I speaking with Ashok Chauhan ji? ... I was calling from JSW One.

−2.0 pts Hook (supply/price signal) The agent did not lead with a supply or price hook; instead, he opened with a direct question about requirements.

How Sajal Bhaskar did it on a 9.0/10 call —

Sir, the pricing is going to go high until October.

−2.0 pts Discovery (6 Qs) The agent only asked about current suppliers (1/6 questions), failing to discover the customer's business, volume, or other key details.

How Sajal Bhaskar did it on a 9.0/10 call —

is it purely a trading business? ... What is the monthly procurement? ... otherwise I buy material from Tata. ... Out of that, how much is Tata's? ... Our payment is in advance, sir.

habit You did 75% of the talking. Ask a question and let them fill the silence - the requirement comes from them, not from you.

objection The customer raised 1 objection you did not answer: send_price_will_think

CUSTOMER: No problem, just let me know the rate, what it is then. Whatever it is, we will let you know.

did well

Qualify

CUSTOMER: 114 mm. 114 into 7... 0.70. ... Yes, regular. ... 80 GSM. ... Uh, 5 ton. ... Give me the rate and all, then we'll take it in a week or so.

Closure with next step

AGENT: Done, done. Will do. I am punching it. I will also ping you on WhatsApp, okay? My number.

Summary

The customer, who notes past supply issues with JSW, has a current requirement for 5 MT of GI coil. The agent skipped most of the pitch structure but successfully qualified the requirement's specifications. Instead of pitching value, the agent preemptively warned the customer that JSW's price is higher than the competition's. The call ended with the agent agreeing to send a quote on WhatsApp.

Coaching

You successfully captured the requirement, but you must perform discovery to understand the customer's business before you can pitch effectively. Never tell a customer our price is higher without immediately justifying it with a value-based USP like landed cost or quality.

Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs)

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
SL1 Opener & permission	2	fail	–	0.0	AGENT: Yes sir, I'm calling from JSW One, Ronak Mehta. Do you have any requirement for GI coil this month? The agent did not use the customer's name or ask for permission to speak, jumping directly into a requirement question.
SL2 Hook (supply/price signal)	2	fail	–	0.0	AGENT: Do you have any requirement for GI coil this month? The agent did not lead with a supply or price hook; instead, he opened with a direct question about requirements.
SL3 Discovery (6 Qs)	2	fail	1	0.0	AGENT: And which brand do you buy? Besides JSW? Which companies do you buy from? The agent only asked about current suppliers (1/6 questions), failing to discover the customer's business, volume, or other key details.
SL4 Pitch (2-3 USPs)	1	fail	–	0.0	AGENT: JSW's price will be a bit on the higher side, sir, compared to AMNS. So will that work for you? The agent pitched no USPs. Instead of justifying a higher price with value, he simply stated it as a negative.
SL5 Qualify	2	pass	–	2.0	CUSTOMER: 114 mm. 114 into 7... 0.70. ... Yes, regular. ... 80 GSM. ... Uh, 5 ton. ... Give me the rate and all, then we'll take it in a week or so. The agent successfully captured all key details of the requirement: thickness, width, grade, quantity, location, and timeline.
SL6 Closure with next step	1	pass	–	1.0	AGENT: Done, done. Will do. I am punching it. I will also ping you on WhatsApp, okay? My number. The agent committed to a clear next step of sending a quote via WhatsApp, which the customer accepted.

Objections supplementary — never inside the /10

Type	State	Customer said	Rep replied
send_price_will_think	mishandled	CUSTOMER: No problem, just let me know the rate, what it is then. Whatever it is, we will let you know.	AGENT: Done, done. Will do. I am punching it. I will also ping you on WhatsApp, okay? My number.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.75 heavy	99.2s	33.1s	52.7s	43.9s	167.5	0	23	22	20

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer

0.6s

Hello.

હેલો.

agent

1.0s

Hello.

હેલો.

customer

1.8s

Parignesh bhai?

પરિજ્ઞેશભાઈ?

agent

2.6s

Yes sir, I'm calling from JSW One, Ronak Mehta. Do you have any requirement for GI coil this month?

બોલો સર, JSW One થી વાત કરું છું, રોનક મહેતા. કઈ અત્યારે GI coil માં રિક્વાયરમેન્ટ છે આ મહિનામાં તમને?

customer

7.8s

We spoke in between but you don't have the material. I have spoken two or three times.

વચ્ચે વાત થઈ તી પણ તમારી પાસે મટીરીયલ હોતું નથી. બે ત્રણ વખત વાત થઈ છે મારી.

customer

12.3s

I need material in 70.

70 માં મટીરીયલ જોઈએ.

agent

14.2s

Okay. In 70, right? You'll get it sir, you'll get it. I'll have to check once. And what will be yours? Uh, what will be the width?

ઓકે. 70 માં ને? મળશે સર, મળશે. એક વાર ચેક કરવું પડશે મને. અને શું હશે તમારું? અ વિડ્થ કેટલી હશે?

customer

19.8s

114 mm. 114 into 7... 0.70.

agent

23.2s

Okay. We call it 0.7. 0.7 into 114. And will it be regular?

ઓકે. અમે 0.7 કહીએ છીએ. 0.7 into 114. અને રેગ્યુલર હશે?

customer

27.6s

Yes, regular.

હા, રેગ્યુલર.

customer

29.1s

80 GSM.

agent

29.9s

80 GSM, yes.

agent

31.4s

Will do.

ચાલશે.

agent

32.4s

And how much, how many tons will this material of yours be?

અને કેટલું, કેટલા ટન હશે તમારું આ માલ?

customer

34.8s

Uh, 5 ton.

અ 5 ton.

agent

36.1s

5 ton. Is this an immediate requirement for you? Will your purchase be immediate?

5 ton. અત્યારે તરત આ રિક્વાયરમેન્ટ છે તમને? તરત પર્ચેસ હશે તમારો?

agent

41.5s

Hello?

હેલો?

customer

42.2s

Yes, speak, speak.

હા, બોલો બોલો.

agent

43.0s

Yes, will this be an immediate purchase for you or how will it be?

હા, આ તમારો તરત પર્ચેસ હશે કે કેવો હશે?

customer

45.2s

Yes, not immediate. Give me the rate and all, then we'll take it in a week or so.

હા, તરત નહીં. મને રેટ ને એવું આપો એટલે એકાદ વીકમાં લઈ લઈશું.

agent

48.8s

I see. What will be your location, your delivery location? Will it be in Kutch? In Kutch?

અચ્છા. આ તમારું લોકેશન, તમારી ડિલિવરી લોકેશન કઈ હશે? કચ્છમાં હશે? કચ્છમાં?

customer

52.3s

Yes, plot number 175.

હા, પ્લોટ નંબર 175.

customer

54.4s

Yes, proper Gandhidham itself.

હા, પ્રોપર ગાંધીધામ જ.

agent

55.9s

Okay. And this pincode of yours is right, isn't it? 370201.

ઓકે. અને આ તમારો પિનકોડ રાઈટ છે ને? 370201.

customer

59.0s

Yes, yes, yes.

હા, yes, yes.

agent

59.9s

Okay. No, you had two-three inquiries but nothing got set, sir. So this one time

ઓકે. નહીં, તમારા અત્યારે બે-ત્રણ ઇન્ક્વાયરી હતી પણ કંઈ થયું નહીં સાહેબ સેટ. તો આ એક વાર

customer

103.8s

Parignesh

પરિજ્ઞેશ

agent

104.6s

let's start a discussion with you, for GI coil then.

ડિસ્કશન સ્ટાર્ટ કરીએ તમારી સાથે, GI coil માટે તો.

customer

106.5s

No problem, let me know the rate and whatever it is on WhatsApp, whatever it is, okay?

વાંધો નહીં, મને રેટ ને જેવું હોય એ જણાવો WhatsApp માં જે પણ હોય તે, ભલે?

agent

110.0s

And which brand do you buy? Besides JSW? Which companies do you buy from?

અને તમે કયું બ્રાન્ડનું લો છો? JSW અતિરિક્ત? કયા કયા કંપનીનું લો છો?

customer

113.8s

We get AMNS, uh, Asian Virat comes,

અમારે AMNS આવે છે, અ, Asian Virat આવે છે,

customer

117.0s

or Tata also comes.

અથવા Tata પણ આવે છે.

agent

118.0s

Okay.

ઓકે.

agent

118.8s

I see. Then AMNS... actually there will be a difference of one to one and a half rupees compared to JSW. JSW is a prime make, you see.

અચ્છા. તે AMNS તો પછી, actually એક-દોઢ રૂપિયાનો ફરક તો હશે જ JSW કરતા તો. પ્રાઈમ મેક છે ને JSW માં તો આપણું.

agent

124.2s

Huh?

હેં?

agent

124.8s

JSW's price will be a bit on the higher side, sir, compared to AMNS. So will that work for you?

JSW નો તો પ્રાઈસ થોડું આમ હાયર ઓન સાઈડ હશે જ સર, AMNS કરતા. તો તમે ચાલશે?

customer

129.1s

It will work. If it sets in the rate, we will see.

ચાલશે. રેટમાં સેટ થશે તો જોઈ લઈશું.

agent

131.5s

Hm. Because no, it is there. JSW's rates are one to one and a half rupees more, are always more, compared to AMNS.

હમ. કારણ કે નહીં, હોય છે. JSW નું તો એક-દોઢ રૂપિયો વધુ, વધુ જ હોય છે રેટ્સ, AMNS કરતા તો.

customer

136.0s

Is that so?

એવું છે?

agent

136.6s

That's what I'm telling you. Yes.

એ તમને કહું છું. હા.

customer

137.7s

No problem, just let me know the rate, what it is then. Whatever it is, we will let you know.

વાંધો નહીં, મને રેટ તો જણાવો, શું છે પછી. જે પણ હશે તે જણાવશું તમને.

agent

141.3s

Done, done. Will do. I am punching it. I will also ping you on WhatsApp, okay? My number.

ડન, ડન. ચાલશે. હું કરું છું પંચ. તમને WhatsApp પર તમને પિંગ પણ કરું છું, ઓકે? મારો નંબર.

customer

145.6s

Okay, okay, okay.

ઓકે, ઓકે, ઓકે.

agent

146.9s

Okay, done, done sir.

ઓકે, ડન, ડન સર.

customer

148.0s

[inaudible]