JSWOzonetel · Call Analysis

Call 34972178962966931 2026-09-17 · Abdul Ansari · 2:08

CampaignDispositionCould we hear it?Language TurnsPitch type
IS_MFG_CR_GI_GP_Coated_Sep26 General Enquiry full conversation 30 turns, clean transcript (0% inaudible) Hindi 30 supply_led (campaign_name:medium)
Audio: clear: There is some minor background noise from the agent's side, but it does not significantly impact transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP
3.0/10
no conversation
USP relevance: none

2 · Customer quality

the LEAD we handed over
0 /4 flags
clean lead

3 · Supply

US
none

4 · Sentiment

the CUSTOMER
-0.16
confidence high · +2/−3 from 7 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission Agent did not ask for permission to speak, jumping directly to asking for a requirement.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Yes, good evening sir. I was noticing, I am calling from JSW One, Raunak Mehta.
−2.0 pts Hook (supply/price signal) Agent did not lead with a proactive hook; the conversation started with the customer's price objection.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−1.0 pts Discovery (6 Qs) Agent discovered business type, application (ducting), and monthly tonnage (20T), but missed 3 other key questions.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
habit You did 76% of the talking. Ask a question and let them fill the silence - the requirement comes from them, not from you.
objection The customer raised 1 objection you did not answer: price
There is a requirement, but the rate is not there. Your dealer's rate and this rate come out to be the same.
did well
Qualify
If you want to purchase something now, you can purchase it, okay?

Summary

The agent spoke with a GI ducting manufacturer who immediately raised a price objection, stating JSW One's price is the same as their dealer's. The agent explained the pricing model where discounts apply from the second transaction. The customer consumes ~20 MT/month but had no current requirement. The call ended without a firm next step.

Coaching

When the customer objects on price, use the playbook to compare landed cost and ask for a chance to quote, rather than explaining the internal pricing model.
Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

StepWtResultQs EarnedEvidence from the transcript
SL1 Opener & permission 2 fail – 0.0
Do you have any requirement for steel, sir?
Agent did not ask for permission to speak, jumping directly to asking for a requirement.
SL2 Hook (supply/price signal) 2 fail – 0.0
Agent did not lead with a proactive hook; the conversation started with the customer's price objection.
SL3 Discovery (6 Qs) 2 partial 3 1.0
What do you do? Do you do trading or manufacturing, sir?... What would be the monthly consumption? How many tons of material do you take monthly?
Agent discovered business type, application (ducting), and monthly tonnage (20T), but missed 3 other key questions.
SL4 Pitch (2-3 USPs) 1 fail – 0.0
Agent did not pitch any specific USPs; the conversation was dominated by a discussion of the pricing model.
SL5 Qualify 2 pass – 2.0
If you want to purchase something now, you can purchase it, okay?
Agent successfully asked if a current requirement exists, which the customer confirmed they did not have.
SL6 Closure with next step 1 fail – 0.0
if you have any other purchase plan, please let me know, okay?
Agent did not set a committed next step, instead leaving the onus on the customer to re-engage.

Objections supplementary — never inside the /10

TypeStateCustomer saidRep replied
price mishandled
There is a requirement, but the rate is not there. Your dealer's rate and this rate come out to be the same.
from the second transaction, sir, you get a benefit of one or two rupees, sir.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratioAgent talkCustomer talk Dead airLongest monologueWPM InterruptsAgent turnsCust turns Q marks
0.761 heavy 50.2s 15.8s 62.0s 19.3s 384.9 0 17 13 13

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer
0.6s
Hello.
हॅलो.
agent
1.6s
Yes, hello.
हां, हॅलो.
customer
2.6s
Hello.
हॅलो.
agent
3.3s
Hello, are you speaking from Global Conflict, sir?
हॅलो, ग्लोबल कॉन्फ्लिक्ट से बात कर रहे हैं सर?
customer
5.6s
Yes.
हां.
agent
6.2s
I am Abdul speaking, I am calling from JSW Head Office, Mumbai.
मैं अब्दुल बात कर रहा हूं, JSW हेड ऑफिस मुंबई से बात कर रहा हूं मैं।
customer
9.5s
Yes.
हां।
agent
10.4s
Uh sir, you... your company was registered, sir, that's why I called. Do you have any requirement for steel, sir?
अह सर आपने जे आपकी कंपनी रजिस्टर्ड थी सर, इसके लिए फोन किया था मैंने। कुछ रिक्वायरमेंट है क्या सर स्टील में आपकी?
customer
14.0s
There is a requirement, but the rate is not there. Your dealer's rate and this rate come out to be the same.
रिक्वायरमेंट रहती है लेकिन रेट नहीं है। रेट वही आपका डीलर का और वही सेम आ जाता है रेट।
agent
17.4s
No sir, it happens in the beginning, basically, what you're saying is correct. In the beginning, the first time you get onboarded onto my system, you understand sir? So after getting onboarded on the system, from the second transaction, sir, you get a benefit of one or two rupees, sir.
नहीं सर, स्टार्टिंग में होता है बेसिकली, बात आपकी सही है। स्टार्टिंग में फर्स्ट टाइम आप ऑनबोर्ड हो जाएंगे ना मेरे सिस्टम पे, समझे सर? तो सिस्टम से ऑनबोर्ड होने के बाद आपको सेकंड ट्रांजैक्शन से सर एक रुपए दो रुपए का बेनिफिट मिलता है सर।
customer
23.8s
How much is the difference?
कितना डिफरेंस होता है?
agent
25.2s
See sir, basically what happens is that my distributors, okay? So the rate I give them in the beginning, then I will give you the same rate, because of this, what does the distributor say, 'Sir, you are spoiling my market', okay? So what we do is, we first onboard the customer onto our system, okay, for the first transaction. And once you are onboarded on my system, then from the second transaction, sir, you get a benefit of one or two rupees, sir.
देखिए सर बेसिकली क्या होता है कि जो मेरे डिस्ट्रीब्यूटर होते हैं, ठीक है? तो जो उनको मैं रेट दूंगा स्टार्टिंग में, फिर आपको भी मैं वही रेट दूंगा, इससे क्या डिस्ट्रीब्यूटर क्या बोलता है, सर आप मेरा मार्केट खराब कर रहे हैं, ठीक है? तो हम लोग क्या करते हैं कि कस्टमर को पहले अपने सिस्टम पे ऑनबोर्ड करते हैं, ठीक है, फर्स्ट ट्रांजैक्शन। और ऑनबोर्ड आप हो जाएंगे मेरे सिस्टम पे, तो सेकंड ट्रांजैक्शन से सर आपको एक रुपए दो रुपए का बेनिफिट मिलता है सर।
agent
38.0s
My name is Abdul Ansari, sir, I am not lying, this is how it happens. Understood my point? This is the thing.
मेरा नाम खुद अब्दुल अंसारी है सर, मैं झूठ नहीं बोल रहा हूं, ऐसा होता है। समझे मेरी बात को? ये चीज है।
agent
42.7s
So if you want to start something, you can. On top of that, the market is increasing a lot right now.
तो अगर कुछ स्टार्ट करना चाहते हैं आप तो कर सकते हो। ऊपर से अभी क्या है ना मार्केट बहुत इंक्रीज कर रहा है।
customer
45.6s
Hmm.
हम्म।
agent
46.1s
If you want to purchase something, sir, you can purchase it quickly. The rate is increasing.
अगर आप कुछ परचेस करना चाहते हो सर, जल्दी कर सकते हो परचेस आप। रेट इंक्रीज कर रहा है।
agent
49.3s
What do you do? Do you do trading or manufacturing, sir?
क्या करते हैं आप? ट्रेडिंग करते हैं या मैन्युफैक्चरिंग करते हैं सर?
customer
51.3s
We work with channel strips and ducting. GI ducting.
अपना चैनल पट्टी का और डक्टिंग का काम है। जी आई डक्टिंग।
agent
53.6s
Oh okay, ducting and channel strips?
अच्छा अच्छा, डक्टिंग का और चैनल पट्टी का है?
customer
55.1s
Hmm.
हम्म।
agent
55.7s
Oh okay. What would be the monthly consumption? How many tons of material do you take monthly?
अच्छा अच्छा। मंथली कंसम्पशन कितना होगा? मंथली आप कितना टन लेते हैं मटेरियल?
customer
58.5s
Ours is up to twenty tons for now.
अपनी अभी बीस टन तक का है अभी का।
agent
60.7s
Oh okay.
अच्छा अच्छा।
customer
61.2s
And we are increasing the machinery in four days.
और मशीन बढ़ा रहे हैं अभी चार दिन में।
agent
62.7s
Oh okay. If you want to purchase something now, you can purchase it, okay? Because what's happening is that from next week, sir, the rate is going to increase.
अच्छा अच्छा। अभी कुछ परचेस करना आप चाह रहे हैं तो परचेस कर सकते हैं, ठीक है? बिकॉज़ क्या है ना कि अभी नेक्स्ट वीक से सर रेट बढ़ने वाला है।
customer
66.4s
No, not right now, for now. We just made a purchase last week itself.
नहीं, अभी अभी तो फिलहाल नहीं है। अभी जस्ट लास्ट वीक में ही परचेस हुआ हमारा।
agent
69.6s
Oh okay okay, no problem, no problem.
अच्छा अच्छा अच्छा, कोई ना कोई ना।
agent
70.7s
Okay sir, if you have any other purchase plan, please let me know, okay?
ठीक है सर, और कुछ परचेस का प्लान होगा तो मुझे बताइएगा, ठीक है?
customer
72.8s
Okay. Okay.
ठीक है। ओके।
agent
73.9s
Okay.
ओके।