21112178912643251 · Call

Call 21112178912643251 2026-09-11 · Ronak Mehta · 4:56

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
IS_MFG_HR_HRPO_Sep26	Wrap up time exceeded :0	full conversation 64 turns, clean transcript (0% inaudible)	Hindi	64	supply_led (campaign_name:medium)

Audio: clear: There is some background chatter on the agent's side, but it does not significantly impact transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

3.0/10

no conversation

USP relevance: matched

2 · Customer quality

the LEAD we handed over

0 /4 flags

clean lead

3 · Supply

none

4 · Sentiment

the CUSTOMER

-0.19

confidence high · +4/−10 from 11 hits
0.6*lexical + 0.4*prior

price

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission The agent greeted and identified himself but failed to ask for permission to speak.

How Sajal Bhaskar did it on a 9.0/10 call —

Hello, am I speaking with Ashok Chauhan ji? ... I was calling from JSW One.

−2.0 pts Hook (supply/price signal) The agent did not lead with a supply or price hook, instead opening with a direct question about requirements.

How Sajal Bhaskar did it on a 9.0/10 call —

Sir, the pricing is going to go high until October.

−2.0 pts Qualify Although a need was confirmed, the agent failed to capture critical qualifying details like grade, width, or specific quantity.

How Sajal Bhaskar did it on a 9.0/10 call —

Requirement, sir, you can note it down. I need 5060 CR, I need coil.

did well

Pitch (2-3 USPs)

JSW's is a prime make. Plus, what happens is that the distributor or trader, whoever it is, they mix it up to average the pricing.

Closure with next step

I will talk to him once.

Summary

The agent contacted a manufacturing lead who had a past 'rate issue' with JSW. The customer confirmed an ongoing need for CR sheets and currently buys SAIL from a distributor. Instead of providing order details, the customer redirected the agent to the company's MD for procurement and provided his number. The agent agreed to contact the MD as the next step.

Coaching

You missed the crucial first 30 seconds: always open with permission to speak and a strong price/availability hook before asking for their requirements.

Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL5 Qualify

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
SL1 Opener & permission	2	fail	–	0.0	The agent greeted and identified himself but failed to ask for permission to speak.
SL2 Hook (supply/price signal)	2	fail	–	0.0	The agent did not lead with a supply or price hook, instead opening with a direct question about requirements.
SL3 Discovery (6 Qs)	2	partial	3	1.0	what is your procurement plan for this month, sir?; Which other material do you take?; And what do you manufacture, by the way? The agent asked about manufacturing, monthly tonnage, and current suppliers, hitting 3 of 6 discovery questions.
SL4 Pitch (2-3 USPs)	1	pass	–	1.0	JSW's is a prime make. Plus, what happens is that the distributor or trader, whoever it is, they mix it up to average the pricing. The agent pitched JSW as a 'prime make' to counter the customer's past 'rate issue' with a distributor, which was relevant.
SL5 Qualify	2	fail	–	0.0	Although a need was confirmed, the agent failed to capture critical qualifying details like grade, width, or specific quantity.
SL6 Closure with next step	1	pass	–	1.0	I will talk to him once. The agent established a clear next step by agreeing to contact the decision-maker as directed by the customer.

Objections supplementary — never inside the /10

Type	State	Customer said	Rep replied
incumbent_supplier	handled	We take SAIL's only.	try making a deal once, sir.
price	handled	It was something about the rate.	JSW's is a prime make. Plus, what happens is that the distributor or trader, whoever it is, they mix it up to average the pricing.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.566	124.3s	95.2s	76.5s	43.5s	193.1	0	33	29	16

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

unknown

0.8s

Hi, if you record your name and reason for calling, I'll see if this person is available.

agent

4.5s

Yes, this is Ronak Mehta speaking from JSW One. Do you have any requirement for MS right now, sir? So let me know.

जी, रौनक मेहता बात कर रहा हूं मैं JSW One से। कुछ MS में रिक्वायरमेंट आ रही है सर अभी आपको? तो लेट मी नो।

unknown

11.9s

Thanks. Please stay on the line.

customer

13.9s

Hello?

हॅलो?

agent

14.8s

Hello Anil ji, good evening. Ronak Mehta speaking from JSW.

हॅलो अनिल जी, गुड इवनिंग। रौनक मेहता बात कर रहा हूं JSW से।

customer

17.0s

From where?

कहां से?

agent

17.7s

I'm calling from JSW, sir. Yes. Yes sir, yes. Sir, any requirement, yes yes sir, do you have any requirement for CR sheets or MS right now?

JSW से बात कर रहा हूं सर। हां जी। हां जी सर, हां जी। सर कुछ रिक्वायरमेंट, जी जी सर, रिक्वायरमेंट आ रही है कुछ आपको अभी CR शीट्स में या MS में?

customer

22.5s

Yes, it's there, so it's ongoing.

हां आई हुई है तो चल ही रहा है।

agent

24.3s

Okay. So now, what is your procurement plan for this month, sir?

ओके। तो अभी ले- अभी ये मंथ का कितना प्रोक्योरमेंट का प्लान है आपका सर?

customer

26.8s

It's there, ours is mixed.

वो है, मिक्स में ही हमारा होता है।

agent

29.5s

Okay.

ओके।

customer

30.0s

Yes.

हां जी।

agent

30.5s

So are you going to take this for your trading, for trading purposes, or for some manufacturing?

तो ये आपके ट्रेडिंग के लिए, ट्रेडिंग पर्पस के लिए लेने वाले हैं या कुछ मैन्युफैक्चरिंग के लिए?

customer

32.5s

No sir, we are manufacturers. The thing with us is, the demand depends on, we regularly use CR 1.25, 1.8 and 2 mm.

नहीं जी, हम मैन्युफैक्चरर हैं सर। हमारा चक्कर क्या है, डिमांड उसपे, हमारा वैसे CR 1.25, 1.8 और 2 mm रेगुलर चलता है।

agent

38.7s

Okay. I can see, sir, you had done this before, but the transaction couldn't happen, sir. Was there some issue before as well?

ओके। मैं देख पा रहा हूं सर, पहले भी आपने, पहले भी ये किया था बट ये कुछ ट्रांजैक्शन हो नहीं पाया था सर। कुछ इशू आया था क्या पहले भी?

customer

44.0s

It was something about the rate.

रेट, रेट रूट का ही था कुछ।

agent

45.5s

What had happened, sir?

क्या हुआ था सर?

customer

47.0s

There was some rate issue.

रेट का इशू था कोई।

agent

48.5s

Okay. No sir, then regarding rates, there are two things, sir. Which material do you buy from outside? JSW's pricing will be, I mean, it will be the same. Which other material do you take?

ओके। नहीं सर, फिर रेट्स में कैसा है, दो चीजें हैं सर। आप अभी अगर बाहर जो मटेरियल कौन सा लेते हैं? JSW का तो प्राइसिंग तो सिर्फ, मैं सेम ही होगा। कौन सा दूसरा मटेरियल का लेते हैं आप?

customer

54.0s

We take SAIL's only.

SAIL का ही लेते हैं।

agent

55.0s

SAIL's?

SAIL का?

customer

55.8s

Hmm hmm hmm.

हम्म हम्म हम्म।

agent

56.5s

Okay. So you take it from the local distributor there or from where do you take it?

ओके। तो मतलब वहां के लोकल डिस्ट्रीब्यूटर से लेते हैं या कहां से लेते हैं आप?

customer

58.5s

From the local distributor. The one we take directly from SAIL is expensive. The distributor gives a slightly lower rate.

लोकल डिस्ट्रीब्यूटर से। वो जो डायरेक्ट लेते हैं SAIL से, वो महंगा पड़ता है। डिस्ट्रीब्यूटर थोड़ा रेट कम देता है।

agent

103.0s

Yes, that's right, sir.

हां, सही बात है सर, वो तो।

customer

104.5s

Okay. I don't know what the calculation is, I couldn't understand it. Earlier they used to say that we

ओके। पता नहीं क्या कैलकुलेशन है, क्या कहीं नहीं समझ आई। पहले तो वो बोलते थे कि हम

agent

108.0s

No sir, see how it is, JSW's is a prime make. Plus, what happens is that the distributor or trader, whoever it is, they mix it up to average the pricing.

नहीं सर, देखो कैसा होता है, JSW का जो होता है ना, प्राइम मेक रहता है। प्लस कैसा होता है कि अह जो डिस्ट्रीब्यूटर या ट्रेडर जो भी है, वो मिक्स-मिक्स कर देते हैं एवरेज करने के लिए प्राइसिंग।

agent

115.0s

Now the pricing has gone even higher. It has almost touched 68-70 for CR, sir.

अभी तो प्राइसिंग तो और हाई हो चुकी है। वो तो अभी तो लगभग 68-70 टच कर गया है CR तो सर।

customer

118.5s

68-70, absolutely. The market rate for CR is this. For spot, this is it. What is the rate for HR?

68-70, बिलकुल। मार्केट में CR का रेट यही है। स्पोर्ट का तो यही है। HR क्या रेट हो गया?

agent

122.0s

For HR sir, it's currently 63.

HR का सर अभी 63 चल रहा है।

customer

123.5s

60?

agent

124.0s

Three.

थ्री।

customer

124.5s

Yes, it's 63.

हां, 63 चल रहा है।

agent

127.0s

So sir, that's the thing. That, sir, will depend on the region, there will be a difference of 400-500 rupees here and there. So if you tell me, try making a deal once, sir. We had talked three or four times, the conversation had happened, but your account couldn't be opened with us, with JSW.

तो सर वही बात है। वो तो सर अभी डिपेंड अपॉन द रीजन, वहां पे 400-500 रुपए का किधर-किधर डिफरेंस आता रहेगा। तो अगर आप बताते हैं तो एक बार डील करके देखिए सर। आपका तीन-चार बार बात तो, बातचीत तो हो रखी थी बट आपका अकाउंट क्लोज, हमारे साथ ओपन नहीं हो पाया था JSW के साथ।

customer

135.0s

Absolutely, that's right.

बिलकुल, बात सही है।

agent

136.0s

Directly.

डायरेक्टली।

customer

136.5s

Hmm.

हम्म।

agent

137.0s

So look for an opportunity, if there is something now or in the upcoming week, then we can accordingly

तो एक अपॉर्चुनिटी देखिए ना कुछ अभी अगर रहता है या अपकमिंग वीक में रहता है तो हम वैसे

customer

140.5s

Take down a number, of our boss, the MD. Nowadays, my role is this, he is the one who looks after it. So you talk to him. He has to place an order now.

एक ना नंबर लिखिए हमारे बॉस का, MD साहब का। आजकल वो मेरा तो ये रहता है, वही देखते हैं। तो आप उनसे बात कर लो। अभी उन्होंने ऑर्डर देना है।

agent

147.0s

Yes yes, tell me sir.

जी जी, बताइए सर।

customer

148.0s

agent

149.3s

customer

150.5s

560

agent

151.8s

560

customer

153.0s

agent

155.0s

customer

156.0s

356

agent

157.5s

356

agent

159.0s

Okay. And where is this of yours, is it in Ludhiana itself?

ओके। और ये आपका कहां पर, लुधियाना में ही है आपका ये?

customer

201.0s

Chandigarh, it's in Chandigarh.

चंडीगढ़, चंडीगढ़ में है।

agent

202.0s

Chandigarh. Which location will this be? Mubarakpur hold?

चंडीगढ़। ये कौन सा लोकेशन ये रहेगा? मुबारकपुर होल्ड?

customer

205.0s

This is our factory. It's our factory here.

ये हमारी ना फैक्ट्री है। फैक्ट्री है हमारी यहां पे।

agent

207.0s

I see. And is the Nahar Logistic Park one the other one, in Ludhiana?

अच्छा। और जो नाहर लॉजिस्टिक पार्क वाली दूसरी वाली है क्या, लुधियाना की?

customer

210.0s

No, we don't have any in Ludhiana. Ours in Ludhiana is in Dera Bassi only.

नहीं, हमारी लुधियाना में कोई नहीं है। हमारी लुधियाना में डेराबस्सी में ही है।

agent

213.8s

I see. Okay. That'll work. So once, what is his name, sir?

अच्छा। ठीक है। चलेगा। तो एक बार, इनका नाम क्या है सर?

customer

216.0s

Dipesh Gupta.

दिपेश गुप्ता।

agent

217.0s

Dipesh Gupta. Yes, you can talk to him now.

दिपेश गुप्ता। हां, आप अभी बात कर लो इनसे।

agent

219.0s

I will talk to him once. And what do you manufacture, by the way?

मैं एक बार बात कर लेता हूं। और आप क्या मैन्युफैक्चरिंग करते हो वैसे?

customer

222.0s

Hey, we do hardware, sheet metal.

अरे, हम हार्डवेयर, शीट मेटल।

agent

224.0s

I see.

अच्छा।

customer

225.0s

Yes.

हां।

agent

225.8s

Done done. Done. Thank you, thank you Anil ji. I will discuss with him once.

डन डन। डन। थैंक यू, थैंक यू अनिल जी। मैं एक बार डिस्कस कर लेता हूं उनसे भी।

customer

229.0s

Yes, talk to him.

हां, उनसे बात कर लो।

agent

230.0s

Okay.

ओके।