JSWOzonetel · Call Analysis

Call 21112178850501861 2026-09-04 · Jeevan Jeejo · 7:32

CampaignDispositionCould we hear it?Language TurnsPitch type
IS_MFG_HR_HRPO_Sep26 No_requirement full conversation 68 turns, clean transcript (0% inaudible) English 68 supply_led (campaign_name:medium)
Audio: clear: There is a faint background voice on the agent's side at one point, but it's mostly clear.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP
5.0/10
short or unclear
USP relevance: matched

2 · Customer quality

the LEAD we handed over
0 /4 flags
clean lead

3 · Supply

US
lead_time_issue

4 · Sentiment

the CUSTOMER
0.09
confidence high · +28/−14 from 44 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Hook (supply/price signal) Agent did not deliver a supply/price hook, instead referencing a past enquiry and then pitching platform features like cashback and credit.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts Discovery (6 Qs) Agent only confirmed the customer's manufacturing segment (Q1) and did not ask any other discovery questions; the customer had to lead the Q&A.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
−1.0 pts Closure with next step The next step was 'I'll send my details, you call me when you need something', which is not a specific, committed next step like a quote or a scheduled callback.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: I have also pinged you on WhatsApp. So you can message me.
objection The customer raised 1 objection you did not answer: credit
[59s] CUSTOMER: Yeah, it's not about credit because uh credit always comes with disbenefits.
did well
Opener & permission
[6s] AGENT: Uh sir, this is, yeah, this is Jeevan calling from JSW One platform, Mumbai. Uh, good time to talk, sir?
Pitch (2-3 USPs)
[114s] AGENT: So we help you, you know, get the proper material with the inspection if you demand to or if you want to... We give you the TC prior, in

Summary

Agent contacted a kitchenware manufacturer who had no current requirement, having recently purchased 70 MT. The customer's key needs were high surface quality and custom widths. The agent addressed these points by explaining inspection/TC processes and customization options, but failed to set a specific follow-up, ending with an agreement for the customer to call back when a need arises.

Coaching

You did not perform discovery; the customer had to ask all the questions about customization and process. You must ask the 6 discovery questions to control the conversation and uncover needs proactively.
Missed: SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

StepWtResultQs EarnedEvidence from the transcript
SL1 Opener & permission 2 pass – 2.0
[6s] AGENT: Uh sir, this is, yeah, this is Jeevan calling from JSW One platform, Mumbai. Uh, good time to talk, sir?
Agent correctly greeted, identified self and company, used the company name, and asked for permission.
SL2 Hook (supply/price signal) 2 fail – 0.0
Agent did not deliver a supply/price hook, instead referencing a past enquiry and then pitching platform features like cashback and credit.
SL3 Discovery (6 Qs) 2 fail 1 0.0
Agent only confirmed the customer's manufacturing segment (Q1) and did not ask any other discovery questions; the customer had to lead the Q&A.
SL4 Pitch (2-3 USPs) 1 pass – 1.0
[114s] AGENT: So we help you, you know, get the proper material with the inspection if you demand to or if you want to... We give you the TC prior, in prior.
After the customer raised a concern about quality and wanting to see material, the agent correctly pitched the relevant USPs of inspection and pre-dispatch TCs.
SL5 Qualify 2 pass – 2.0
[12s] AGENT: ...I'm just curious to know if you are literally and serious about, you know, procuring HR sheets from us or
Agent attempted to qualify for a current requirement, and the customer confirmed they had none, having just purchased stock. The agent correctly accepted this.
SL6 Closure with next step 1 fail – 0.0
The next step was 'I'll send my details, you call me when you need something', which is not a specific, committed next step like a quote or a scheduled callback.

Objections supplementary — never inside the /10

TypeStateCustomer saidRep replied
credit mishandled
[59s] CUSTOMER: Yeah, it's not about credit because uh credit always comes with disbenefits.
[102s] AGENT: Yeah.
price handled
[202s] CUSTOMER: But is there any uh is there any, you know, uh way like or any application where you provide a day-to-day updates on raw materials about the prices and all?
[208s] AGENT: Raw material price, no, no, sir, that, that we don't because we get the pricings from the, you know, uh, from our category team... we get the pricing only once when we share the customer's requirement.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratioAgent talkCustomer talk Dead airLongest monologueWPM InterruptsAgent turnsCust turns Q marks
0.653 189.4s 100.6s 162.0s 45.0s 283.5 0 35 32 7

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

agent
1.2s
Hello, good afternoon. Am I talking to MM Kitchen Wares and Company?
customer
4.9s
Yeah.
agent
5.8s
Uh sir, this is, yeah, this is Jeevan calling from JSW One platform, Mumbai. Uh, good time to talk, sir?
customer
10.9s
Yeah, please.
agent
11.9s
Yeah, perfect. Thank you. So I can see that you are into, you know, manufacturing of kitchen utensils, right? And yeah, you have given an enquiry for, you know, a couple of HR sheets requirement. So I'm just curious to know if you are literally and serious about, you know, procuring HR sheets from us or
customer
22.0s
Actually I got, I bought it a few days ago. I just last week I had a conversation from one of your, you know, person.
agent
26.9s
Okay.
customer
27.8s
So I bought, I bought some, like it was around 70 tons. I bought it.
agent
30.4s
Okay.
agent
31.4s
Okay, no worries. I think maybe it would be from some of the local distributor.
customer
35.1s
From Mumbai, Taloja.
agent
36.6s
Oh, from Mumbai, Taloja. Yeah, so maybe like from the plant. Understood. So not a problem. So, uh, sir, I may I know your good name?
Acha, from Mumbai, Taloja. Yeah, so maybe like from the plant. Understood. So not a problem. So, uh, sir, I may I know your good name?
customer
41.6s
Ahmed. Ahmed Mulla.
agent
42.9s
Sorry?
customer
43.7s
Ahmed.
agent
44.6s
Ahmed Mulla. Okay. So Mr. Ahmed, so I'll do one thing. How about, you know, I onboard you to our platform of JSW One platform so that from the next order, you can directly place it to me and then I can help you get the delivery so that the best part is from the second order, you can avail cashbacks and from third order, you get eligibility for credit.
customer
59.2s
Yeah, it's not about credit because uh credit always comes with disbenefits.
agent
102.4s
Yeah.
customer
103.6s
So for me the thing is uh matching particularly what what my requirement is. Like I don't need a single uh you know a single mark on the sheet because it's a utensils.
agent
110.2s
Yes, yes. I get it.
customer
111.8s
So I probably prefer to have a look on the consignments and then procure it.
agent
114.5s
Yeah, that's what. So we help you, you know, get the proper material with the inspection if you demand to or if you want to. You, we give you the, I mean, what do you call, facility for inspection. We give you the TC prior, in prior. So we also do all these stuffs. The only thing that I would request you to is that allow me to, you know, onboard you to our platform with which you can directly place your order to me and I can help you get the material with the same, you know, quality and the uh market price.
customer
128.4s
Okay. What is the current market price by the way?
agent
130.2s
So current market price it depends. Uh so that we can fetch only once when, you know, a customer shares the requirement and we pass it on to the category team. So because we can't, we can't, yeah, share it in a in an advanced note.
customer
136.6s
Okay.
agent
137.4s
So that's the, that's part of a policy. But yeah, as as you know, you said you procure it in like 70 metric ton, the the minimum order of quantity is for to purchase from JSW One platform is 5 metric ton, so that would work, that's not a problem. Uh but as you have already bought it currently, I I just prefer you to, you know, give the enquiry next time directly to me.
agent
149.8s
Meanwhile, I'll just do, yeah, I'll do one thing. 9008039472 is your WhatsApp number, right?
customer
153.4s
Yes.
agent
154.2s
Yeah, so I'll share you my details through WhatsApp and I'll, I'll, you know, I'll wait for your response when the next requirement comes live.
customer
159.2s
For sure.
agent
200.2s
Perfect, perfect. Thank you so much, Ahmed.
customer
201.6s
But is there any uh is there any, you know, uh way like or any application where you provide a day-to-day updates on raw materials about the prices and all?
agent
208.0s
Raw material price, no, no, sir, that, that we don't because we get the pricings from the, you know, uh, from our category team who sits in multiple locations. So we get the pricing only once when we share the customer's requirement.
customer
215.6s
Okay.
agent
216.4s
So that is the thing. But we, yeah, but actually I can help you get the, you know, plant, uh, what you call, the plant price or the, what you call, the coil and the HR sheets, uh, current market price from the, from direct plant. Uh, I think I can help you get that. I'll look into it.
customer
225.2s
If I want to customize, so let's assume like my requirement is 100 metric tons, okay? Uh, 100 tons. So, uh, is there any chance like where I can customize my sheet as per, like in the width and in the length?
agent
231.8s
Yes, sir. Like if, if the order quantity is big, uh, we can, we can help you customize it as well because our, even our aim is not to, you know, have more of scrap material. So based on that, we can, we can, we can help you customize, we can slit it, we can do whatever it is.
customer
239.0s
No, the only, the only way, uh, I'm more interested to work with JSL particularly is, yeah, uh, the customizing, like if I get the customized sheet as per as my requirement.
agent
244.8s
Mhm, yeah.
customer
245.8s
Okay, especially in width. Length is fine, but in width.
agent
247.6s
Got it.
customer
248.0s
Okay. So that will be like, you know, more beneficial for me.
agent
250.6s
I get it. So basically you mean, uh, if it is width, then you will have to go with the slitting as well.
customer
254.0s
Sorry?
agent
254.6s
Yeah, slitting.
customer
255.8s
Okay, slitting.
agent
256.8s
Yeah, so, so if, if, if, if slitting is involved, then, you know, we can cut, uh, the, the, the material as per your requirement, as per your customized width.
customer
302.4s
Okay. What's the MOQ for this slitting?
agent
304.2s
Uh, see, if it is slitting, the MOQ, okay, if it is slitting, it has to be done from the plant. So the minimum order of quantity as you told will be almost around 80 to 100 metric ton.
customer
310.6s
Yes.
agent
311.6s
Yeah, so that can be arranged. That's not a, that's not a big deal. Customization can be done, sir, not a problem. The only thing is that the scrap or the whatever the material left over, it will be also sent to you.
customer
319.4s
Then what are the company's standard sizes in width?
agent
321.8s
Uh, in width, the complete standard sizes will come around, uh,
unknown
325.0s
1250, 1500.
agent
326.2s
1250 is there, sir. 1250 is there, 1500 is there, yes.
customer
329.0s
Yeah.
customer
330.2s
And other than that?
agent
331.6s
Sorry, sir?
customer
332.6s
If I want like around 2000 mm, can that be done?
agent
334.8s
Uh, 2000, 2000 mm can be also, uh, made, but the only thing is that the delivery time will extend up to almost two to three weeks.
customer
339.6s
Two to three weeks.
agent
340.8s
Yeah, because, you know, we have to prepare the fresh coil for that, yeah.
customer
343.4s
Uh, actually like for now I got some stock. Uh, once I'm done with the stock, I'll get back to you.
agent
346.8s
Not a, not a problem. Sure, that works. That's why I said, meanwhile, I'll just share you a message in WhatsApp so that for your next inquiry, you can just directly reach out to me.
customer
353.0s
Okay, no problem, sir. Okay.
agent
354.6s
Perfect, perfect. Thank you so much, Ahmed. Have a great day.
customer
357.2s
Thank you, sir. You too have a great day.
agent
359.0s
Yeah, thank you.