34972178970916591 · Call

Call 34972178970916591 2026-09-18 · Ronak Mehta · 5:47

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
IS_MFG_CR_GI_GP_Coated_Sep26	Does_not_deal_Steel	full conversation 84 turns, clean transcript (0% inaudible)	Hindi	84	supply_led (campaign_name:medium)

Audio: noisy: There are multiple conversations happening in the background, which sometimes makes it difficult to clearly hear the main speakers.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

3.0/10

no conversation

USP relevance: matched

2 · Customer quality

the LEAD we handed over

1 /4 flags

segment: trader

3 · Supply

none

4 · Sentiment

the CUSTOMER

0.09

confidence high · +16/−6 from 26 hits
0.6*lexical + 0.4*prior

price

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission Agent did not ask for permission to speak, immediately launching into a requirement check instead of asking if it was a good time.

How Sajal Bhaskar did it on a 9.0/10 call —

Hello, am I speaking with Ashok Chauhan ji? ... I was calling from JSW One.

−2.0 pts Hook (supply/price signal) Agent did not lead with a supply or price hook to create interest, instead opening with a direct question for business.

How Sajal Bhaskar did it on a 9.0/10 call —

Sir, the pricing is going to go high until October.

−1.0 pts Discovery (6 Qs) Agent successfully identified the customer's business type (trader), monthly volume, and current brand, but missed 3 other core discovery questions.

How Sajal Bhaskar did it on a 9.0/10 call —

is it purely a trading business? ... What is the monthly procurement? ... otherwise I buy material from Tata. ... Out of that, how much is Tata's? ... Our payment is in advance, sir.

objection The customer raised 1 objection you did not answer: incumbent_supplier

We use Tata's here.

did well

Qualify

You tell me, what is your requirement for? ... send me the length, width, and thickness.

Summary

The agent connected with a steel trader in Delhi who procures 100-200 MT of CR sheets monthly, primarily from Tata. The agent identified the customer's business type and volume but struggled to get a specific requirement. The customer expressed interest but wanted to discuss internally before proceeding. The call ended with the agent sending his contact details and asking the customer to send their requirements via WhatsApp, leaving the next step with the customer.

Coaching

Your opening is too abrupt; start by asking for permission to speak and then use a supply or price hook to earn the customer's attention before asking for their business.

Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
SL1 Opener & permission	2	fail	–	0.0	Are you having any requirement for MS steel right now? Agent did not ask for permission to speak, immediately launching into a requirement check instead of asking if it was a good time.
SL2 Hook (supply/price signal)	2	fail	–	0.0	Are you having any requirement for MS steel right now? Agent did not lead with a supply or price hook to create interest, instead opening with a direct question for business.
SL3 Discovery (6 Qs)	2	partial	3	1.0	It's trading, right? ... how many tons of this CR material do you need? ... Which brand do you take? Agent successfully identified the customer's business type (trader), monthly volume, and current brand, but missed 3 other core discovery questions.
SL4 Pitch (2-3 USPs)	1	fail	–	0.0	You will get a JSW MTC directly from our side as well on every material. Agent only pitched one clear USP (MTC), failing to meet the requirement of pitching 2-3 relevant USPs.
SL5 Qualify	2	pass	–	2.0	You tell me, what is your requirement for? ... send me the length, width, and thickness. Agent made multiple clear attempts to capture the specific requirement details, which the customer deflected.
SL6 Closure with next step	1	fail	–	0.0	So whatever your requirement is, send me the length, width, and thickness. The call ended with the next action being on the customer; the agent did not secure a committed callback or a firm timeline for a quote.

Objections supplementary — never inside the /10

Type	State	Customer said	Rep replied
incumbent_supplier	mishandled	We use Tata's here.	Tata's. Okay. Try taking JSW's as well, sir.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.658	92.6s	48.2s	206.2s	13.9s	346.7	0	41	38	27

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

agent

3.0s

Uh Rajan ji, good morning. Raunak Mehta speaking from JSW One.

अ राजन जी गुड मॉर्निंग। रौनक मेहता बात कर रहा हूं जेएसडब्ल्यू वन से।

agent

6.0s

Are you having any requirement for MS steel right now?

कुछ रिक्वायरमेंट आ रहा है अभी आपको एमएस स्टील में?

customer

8.7s

Sorry?

सॉरी?

agent

9.6s

CR sheets, are you having any requirement for MS steel right now?

सीआर शीट्स, एमएस स्टील में कुछ रिक्वायरमेंट आ रहा है आपको अभी?

customer

12.5s

No, no.

नहीं नहीं।

agent

13.0s

I am speaking from JSW, sir.

जेएसडब्ल्यू से बात कर रहा हूं सर।

customer

14.6s

Okay.

अच्छा।

customer

16.6s

Will I get the option one?

ऑप्शन का मिलेगा वो तो?

agent

18.5s

What will you get?

क्या क्या मिलेगा?

customer

19.2s

Will I only get the option one?

ऑप्शन का ही मिलेगा?

agent

20.9s

Sir no, it's prime, sir, from JSW. Not option.

सर नहीं, प्राइम में है सर जेएसडब्ल्यू का। नॉट ऑप्शन।

customer

24.0s

What is the current rate?

क्या रेट चल रहा है?

unknown

24.9s

Yesterday's one, right, yesterday's one.

कल वाला ना कल वाला।

unknown

26.3s

It's still stuck on the price.

उसका अभी भी प्राइस पे अटका है।

customer

27.9s

Hello.

हेलो।

unknown

28.3s

That thing is still stuck on a price of three thousand. They are taking it in Ghaziabad.

तीन हजार का प्राइस पे अटका है वो चीज अभी भी। वो लोग गाजियाबाद ले रहे हैं।

unknown

32.4s

I arranged proper shipping for them yesterday evening.

उन लोगों को व्यवस्थित शिपिंग किया मैंने कल शाम को।

unknown

34.8s

He is not taking the call now.

अभी कॉल नहीं ले रहा।

customer

36.4s

I can't hear your voice, sir.

आपकी वॉइस नहीं आ रही है सर।

agent

38.2s

Hello, can you hear me?

हेलो, आवाज आ रहा है आपको?

customer

39.5s

No, now I can.

नहीं, अब आया।

agent

40.2s

Hello.

हेलो।

customer

40.9s

Yes, yes.

जी जी।

agent

41.2s

I am asking, sir, is there any requirement for CR sheets?

मैं ये पूछ रहा हूं सर कि कुछ रिक्वायरमेंट आ रहा है सीआर शीट्स में?

customer

44.1s

Yes, we use CR.

हां, सीआर चलता है हमारे पास।

agent

45.7s

Which material do you take? I mean, do you take normal or option?

आप कौनसा मटेरियल लेते हो? मतलब नॉर्मल लेते हो, ऑप्शन का लेते हो?

customer

48.4s

Well, we are taking normal only at this time. Option is proving to be expensive.

वैसे तो हम नॉर्मल ही ले रहे हैं इस टाइम पे। ऑप्शन का महंगा पड़ रहा है।

agent

51.7s

Which brand do you take?

कौनसे ब्रांड का लेते हो?

customer

53.0s

We use Tata's here.

टाटा का चलता है हमारे यहां पे।

agent

54.8s

Which one?

कौनसा?

customer

55.5s

Tata's.

टाटा का।

agent

56.5s

Tata's. Okay. Try taking JSW's as well, sir. How many tons of material do you need?

टाटा का। ओके। जेएसडब्ल्यू का भी लेके देखिए सर। कितना टन लगता है आपको माल?

customer

59.5s

We sell a lot of material, you see, our business is sales and purchase.

माल तो हम बहुत सेल करते हैं ना, हमारा सेल परचेस का काम है।

agent

62.0s

It's trading, right?

ट्रेडिंग का है ना?

customer

62.9s

Yes, yes.

जी जी।

agent

63.9s

Yes. So how many tons of this CR material do you need?

जी। तो कितना टन लगता है आपको ये सीआर में मटेरियल?

customer

66.8s

We sell a hundred or two hundred tons of material.

सौ दो सौ टन माल बेच देते हैं।

agent

69.5s

I see. Okay. Are you having any requirement in CR right now?

अच्छा। ठीक है। आप अभी कुछ रिक्वायरमेंट आ रहा है सीआर में?

customer

72.9s

Which gauges will be available?

कौन कौन सा गेज अवेलेबल रहेगा?

agent

74.8s

Which ones?

कौन कौन सा?

customer

75.6s

Gauge, what will be the gauge?

गेज, गेज कौनसा होगा?

agent

77.0s

We have CR one, CR two. You will get it from point three up to three three mm.

हमारे पास सीआर वन, सीआर टू है। पॉइंट थ्री से लेके तीन तीन एमएम तक मिल जाएगा आपको।

customer

80.3s

Okay, okay.

अच्छा अच्छा।

agent

81.1s

And the width will be 1250, 1500 will be there. Which one do you want, sir? Do you want it in coil, in sheets, we can provide both.

और बारह सौ पचास विड्थ रहेगी, पंद्रह सौ रहेगी। कौनसा चाहिए आपको सर? कॉइल में चाहिए, शीट्स में चाहिए, वैसे दोनों भी करके देंगे।

customer

85.8s

So are you speaking from JSW Ghaziabad?

तो आप जेएसडब्ल्यू गाजियाबाद से बात कर रहे हो?

agent

87.8s

We have a yard in Ghaziabad. Okay? I am speaking from Mumbai Central. Your punch will be from there.

हमारा गाजियाबाद में यार्ड है। ओके? मैं मुंबई सेंट्रल से बात कर रहा हूं। पंच वहां से होगा आपका।

agent

92.1s

Depends upon locality. Yours is anyway somewhere in the North, in New Delhi, right? It will be catered from Ghaziabad mostly.

डिपेंड अपॉन लोकैलिटी। आपका आपका वैसे भी किधर नॉर्थ में न्यू दिल्ली में ना? गाजियाबाद से ही केटर होगा मोस्टली तो।

customer

95.9s

Yes, we live in Delhi, so it will come from Ghaziabad.

जी हम दिल्ली में रहते हैं तो फिर गाजियाबाद से ही आएगा।

agent

98.2s

Yes.

हां।

customer

99.4s

What will be the process?

प्रोसेस क्या रहेगा?

agent

100.9s

The process is, as per your requirement, I will check and quote it to you. Once your 100% payment is received, you will get the material in two to three days.

प्रोसेस जैसे आपको रिक्वायरमेंट मैं चेक करके आपको मैं कोट कर दूंगा। वन्स आपका पेमेंट आ जाएगा हंड्रेड परसेंट, तो आपका दो से तीन दिन आपको मटेरियल मिल जाएगा।

customer

106.4s

Okay. Like, can we see the material by going there?

ओके। जैसे हम मटेरियल देख सकते हैं वहां पे जाके?

agent

108.7s

You can see the material. I will have to check that by sending a mail once. You can see it, there is no such issue as such.

मटेरियल देख सकते हैं। वो मुझे एक बार एक बार मेल डाल के चेक करना पड़ेगा। देख सकते हैं, ऐसा कुछ इशू नहीं है वैसे तो।

agent

113.2s

If you want a photo, I can show you a photo as well.

आपको फोटो चाहिए तो फोटो भी फोटो भी दिखा दूंगा।

customer

115.7s

Okay.

ओके।

agent

116.6s

Yes.

यस।

customer

117.4s

So will there be any contact person here in Ghaziabad whom we can meet here?

तो यहां पे कोई गाजियाबाद में होगा कांटेक्ट पर्सन जिससे हम यहां पे मिल सकें?

agent

119.7s

Sir, it's me. I will take your order. Okay? Only the material will be dispatched from there. I am calling you directly from the central team of JSW. We have your account.

सर मैं ही हूं। मैं ही ऑर्डर लूंगा आपका। ओके? वहां से सिर्फ मटेरियल डिस्पैच होगा। आपको डायरेक्ट सेंट्रल टीम से मैं कॉल कर रहा हूं जेएसडब्ल्यू का। आपका अकाउंट है हमारे पास।

agent

124.8s

And you were contacted by us in that February-March but no transaction could happen further. So I said, let's start a transaction with you now.

एंड आपका उस फेब्रुअरी मार्च में भी कांटेक्ट हुआ था हमसे बट आगे कुछ ट्रांजैक्शन नहीं हो पाया था। तो मैं बोला कि यार अभी ट्रांजैक्शन स्टार्ट करते हैं आपके साथ भी।

agent

130.4s

A vendorship will also be opened for you with us. You will get a JSW MTC directly from our side as well on every material.

आपका भी एक वेंडरशिप ओपन हो जाएगा हमारे साथ। डायरेक्टली जेएसडब्ल्यू एमटीसी मिलेगा आपको हमारे साइड से भी ऑन एवरी मटेरियल।

customer

135.2s

Okay.

ओके।

customer

137.4s

The payment has to be made directly to the company, right?

पेमेंट तो डायरेक्ट कंपनी को करनी होगी?

agent

139.3s

Direct?

डायरेक्ट?

customer

140.0s

It has to be done in the company's account, right?

कंपनी के अकाउंट में करनी होगी ना?

agent

141.6s

This is from JSW, you will get the material directly from us, right.

इसका जेएसडब्ल्यू से आपको डायरेक्टली हमसे ही मिलेगा ना मटेरियल तो।

customer

143.7s

Yes yes, meaning the payment will be in JSW's account, right?

हां हां, मतलब जेएसडब्ल्यू के अकाउंट में ही पेमेंट होगी ना?

agent

146.4s

Yes. Obviously sir. I will share it with you along with the payment. You will get a mail now as soon as yours is confirmed.

हां। ऑब्वियसली सर। आपको पेमेंट के साथ मैं शेयर करूंगा। मेल आएगा अभी आपको जैसे आपका कन्फर्म होता है।

customer

150.8s

Okay okay. You send me some of that, like size and thickness etc.

अच्छा अच्छा। आप मुझे कुछ वो डाल दीजिए जैसे साइज और थिकनेस वगेरा।

agent

154.1s

You tell me, what is your requirement for? Then I will check the price for it, sir. After that I will give you the quotation, right?

मुझे आप ये बताइए आपका आपका आपका रिक्वायरमेंट किस चीज में है? तो उसका मैं प्राइस चेक करूंगा सर। उसके बाद आपको कोटेशन दूंगा ना।

customer

157.8s

What we have is from thirty

हमारे पास जो है थर्टी से लेके

agent

159.1s

Tell me right now, when do you want to purchase? So which one do you want to do now? If we make a deal today, sir, which one will you take? Tell me that.

अभी अभी मुझे बताइए अभी आप परचेस कब का आपको करना है? तो अभी कौनसा करना है? आज हम डील करते हैं सर, तो कौनसा लेंगे आप? ये बता दीजिए मुझे।

customer

164.6s

You give me your contact number, so I can call you directly. Meaning, like my brother will come, I can discuss with him.

आप मुझे अपना कांटेक्ट नंबर दे दीजिए, मैं डायरेक्ट आपसे कॉल कर सकूं। मतलब जैसे कि मेरे भाई आएंगे, मैं उनसे डिस्कस कर सकूं।

agent

168.8s

Okay. I am sending you my card on WhatsApp. Okay? So you, I'll ping you on WhatsApp as well. So whatever your requirement is, send me the length, width, and thickness.

ओके। मैं आपको व्हाट्सएप पे, मैं आपको व्हाट्सएप पे कार्ड भी भेज रहा हूं। ओके? तो आप, मैं आपको पिंग करता हूं व्हाट्सएप पे भी। तो आपका जो रिक्वायरमेंट है, लेंथ, विड्थ और थिकनेस मुझे भेज दीजिए।

customer

174.9s

Okay.

ठीक है।

agent

175.9s

Okay? So that way I will check your order once, what your availability is. Okay?

ठीक है? तो वैसे मैं आपका ऑर्डर एक बार चेक कर लूंगा अवेलेबिलिटी क्या है आपका। ठीक है?

customer

179.2s

Okay.

ओके।

agent

180.1s

Okay.

ओके।

agent

181.1s

I have sent it to you.

कर दिया आपको।

customer

181.8s

What name did you say?

नेम क्या बताया?

agent

183.2s

My name is Raunak Mehta.

मेरा नाम रौनक मेहता है।

customer

184.6s

Raunak. Okay.

रौनक। ओके।

agent

185.8s

Yes.

यस।

customer

186.5s

Thank you.

थैंक यू।

agent

187.6s

Welcome.

वेलकम।