Call 34972178964649251 2026-09-17 · sudeeps · 5:19
| Campaign | Disposition | Could we hear it? | Language | Turns | Pitch type |
|---|---|---|---|---|---|
| IS_MFG_CR_GI_GP_Coated_Sep26 | No_requirement | full conversation 56 turns, clean transcript (0% inaudible) | Marathi | 56 | supply_led (campaign_name:medium) |
Audio: clear: Some call center background noise is audible on the agent's side, but it does not affect transcription.
The four signals separate columns, separate owners
1 · Pitch adherence
the REP
5.0/10
short or unclear
USP relevance:
matched
2 · Customer quality
the LEAD we handed over
0
/4 flags
clean lead
3 · Supply
US
spec_not_available
Customer requires slitted CR coils, but agent confirmed JSW can only supply full-width (1250/1220mm) coils and cannot provide slitting service.
4 · Sentiment
the CUSTOMER
-0.09
confidence high · +8/−8
from 35 hits
0.6*lexical + 0.4*prior
0.6*lexical + 0.4*prior
What to do differently next time biggest points lost first · the quotes are from real calls
−2.0 pts
Hook (supply/price signal)
Agent did not lead with a supply or price hook, instead opening with a generic 'do you have a requirement' question.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts
Discovery (6 Qs)
Agent only covered payment terms (and only after the customer raised it), and failed to ask about manufacturing, applications, monthly tonnage, or current suppliers.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
−1.0 pts
Closure with next step
Agent did not set a specific next step, leaving the follow-up entirely to the customer.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: I have also pinged you on WhatsApp. So you can message me.
objection
The customer raised 2 objections
you did not answer:
price send_price_will_think
your math doesn't add up, so it's been hard to remember.
I will do it, I will do it, you will have to give me some time. This won't happen immediately.
did well
Opener & permission
Sir, hello, Sudeep speaking from JSW One, Juhu sales team. Your company was registered on our portal, sir. I had called regarding steel procurement.
Pitch (2-3 USPs)
Place the first order on advance, sir, from the second order we will give you credit. Your documents will be verified and then you will know how much
Summary
The agent contacted a manufacturing lead needing CR coils. The primary obstacle was a service gap: the customer requires slitted coils, but JSW can only supply full-width coils. The customer also raised concerns about price from a previous interaction and inquired about credit. The agent explained the credit policy but did not address the price objection and closed the call by asking the customer to call back when ready, without a firm next step.
Coaching
You need to proactively lead the discovery process. Instead of just reacting to the customer, ask the core discovery questions to understand their business before you try to sell.
Missed:
SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL6 Closure with next step
Module 1 — step by step every result carries its evidence quote
| Step | Wt | Result | Qs | Earned | Evidence from the transcript |
|---|---|---|---|---|---|
| SL1 Opener & permission | 2 | pass | – | 2.0 | Sir, hello, Sudeep speaking from JSW One, Juhu sales team. Your company was registered on our portal, sir. I had called regarding steel procurement. Agent greeted, identified self and company, used the customer's name, and stated the purpose of the call. |
| SL2 Hook (supply/price signal) | 2 | fail | – | 0.0 |
Agent did not lead with a supply or price hook, instead opening with a generic 'do you have a requirement' question. |
| SL3 Discovery (6 Qs) | 2 | fail | 1 | 0.0 | Everything depends on your documents. What is the turnover of your company? Agent only covered payment terms (and only after the customer raised it), and failed to ask about manufacturing, applications, monthly tonnage, or current suppliers. |
| SL4 Pitch (2-3 USPs) | 1 | pass | – | 1.0 | Place the first order on advance, sir, from the second order we will give you credit. Your documents will be verified and then you will know how much credit is applicable to you. Agent pitched the credit policy USP, which was directly relevant to the customer's explicit question about credit. |
| SL5 Qualify | 2 | pass | – | 2.0 | Come on, tell me, tell me your size, let's place the order today itself. Agent confirmed a current need, captured thickness and a potential quantity (5 tons), and attempted to close an order. |
| SL6 Closure with next step | 1 | fail | – | 0.0 | This number that you have now received on WhatsApp, whenever you get a final update from your team, let us know then. Okay? Agent did not set a specific next step, leaving the follow-up entirely to the customer. |
Objections supplementary — never inside the /10
| Type | State | Customer said | Rep replied |
|---|---|---|---|
| credit | handled | Tell us something about credit. |
Place the first order on advance, sir, from the second order we will give you credit. |
| price | mishandled | your math doesn't add up, so it's been hard to remember. |
Tell me the sizes now, I'll raise an inquiry in the system. |
| send_price_will_think | mishandled | I will do it, I will do it, you will have to give me some time. This won't happen immediately. |
No no, it's okay, you take your time... whenever you get a final update from your team, let us know then. |
Conversation mechanics measured from turn timings, not judged by the LLM
| Talk ratio | Agent talk | Customer talk | Dead air | Longest monologue | WPM | Interrupts | Agent turns | Cust turns | Q marks |
|---|---|---|---|---|---|---|---|---|---|
| 0.603 | 153.4s | 100.8s | 64.8s | 44.3s | 163.1 | 0 | 28 | 28 | 11 |
Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)
customer
0.7s
Hello? Speak.
हॅलो? बोला.
agent
2.1s
Is Ajit sir speaking from Precision Stamping Industry?
अजित सर बोलताय का Precision Stamping Industry?
customer
4.2s
Speaking, tell me.
बोलतोय, बोला.
agent
5.0s
Sir, hello, Sudeep speaking from JSW One, Juhu sales team. Your company was registered on our portal, sir. I had called regarding steel procurement. I wanted to know if you have any requirement in steel.
सर नमस्कार, सुदीप बोलतोय JSW One मधून, Juhu sales team. तुमची कंपनी registered झाली होती सर portal वर आपल्या. Steel procurement ला घेऊन फोन केला होता. समजावत होता की काही steel मध्ये requirement आहे का आपल्याला?
customer
12.0s
In this, or rather in CR, we had a requirement for CR coming up. But see, what are the basic rates for coils you have, generally?
या मध्ये की CR मध्ये एक CR मध्ये requirement होते बरं का आमची पुढं चालूनची. पण आता काय आहे बघा, की तुमच्याकडे तर basic rate काय coil चे चाललेत तुमचे साधारणपणे?
agent
18.8s
Sir, to give the rate, I first have to raise an inquiry in the system.
सर मला ना rate देण्यासाठी पहिले system मध्ये inquiry घ्यावी लागते.
customer
21.5s
No no, it's okay, listen, I'll tell you tentatively, I have a requirement coming up. Generally, it's 1.6, 1.4, then 2 mm. There are some such sizes in it, for slitting. So I had spoken with your team once. Do you know what they said? That you will have to take a single coil in one go, the full one. 1250.
ना ना ठीक आहे, मी ऐका ना, मी tentative तुम्हाला सांगतोय, मला पुढं चालून एक requirement येती माझ्याकडं. साधारणपणे 1.6 आहे, 1.4 आहे, परत 2 mm आहे. अशे काही sizes आहेत त्याच्यामध्ये slitting च्या. तर तुमच्या team बरोबर मी बोललो होतो एकदा. तर त्यांचं काय म्हणणं आहे माहिती आहे का, की तुम्हाला एकच coil घ्यावी लागेल एका ह्याच्यामध्ये, पूर्ण. साडेबाराशे.
agent
32.8s
Correct.
बरोबर.
customer
33.2s
Correct. We won't get it slit from you.
बरोबर. पूर्ण आम्हाला slit नाही मिळणार तुमच्याकडनं.
agent
35.3s
Yes sir, there is a bit of a challenge with slitting. It cannot be slit. So we can give you the full coil to coil.
हा सर, slitting चा थोडा challenge आहे. Slit नाही होऊ शकत. मग आपण तुम्हाला पूर्ण coil to coil देऊ शकतो.
customer
38.8s
Yes, you will give coil to coil. Now, shall I tell you what challenge we face? We will have to study a bit on it, that hey, after taking that coil, what load will come on it, how much will be our wastage, meaning the trimming etc. that will come out later on it. So we have never done this kind of work because now we only work with coils.
हा coil to coil तुम्ही द्याल. आता आम्हाला काय challenge येतो तुम्हाला सांगू का? की थोडा आम्हाला आता अभ्यास करावा लागेल त्याच्यावर की बाबा रे, ते coil घेऊन त्याच्यावरती काय load होणार आहे किती आमचं ते wastage, म्हणजे जे त्याला trimming वगैरे जे काय निघणार आहे नंतर त्याच्यावर. तर हे काम आम्ही काय कधी केलेलं नाही कारण आता आम्ही coil चंच काम करतो.
agent
49.3s
Meaning you take direct slitted coils?
तुम्ही direct slitted coil घेता म्हणजे?
customer
50.8s
Yes, we take slitted coils. Now if you offer me a slit, then we can do something, but if suppose you give me a coil, and if it works out for us, if the rate is good for us, then we can go for that too. But how it is now, our work...
हा slitted coil घेतोय ना. आता तुम्ही तुम्ही मला slit offer केली तर काय करू शकतो पण जर समजा तुम्ही मला coil दिली, आणि त्याच्यामध्ये जर आमचं बसत असेल, rate मध्ये आम्हाला पडत असेल चांगलं, तर आम्ही त्याकडे पण जाऊ शकतो. पण आता कसं आहे आता, काम आमचं...
agent
58.8s
When are you planning now? When do you need to take it?
आता plan कधी करताय तुम्ही? घ्यायचं कधी आहे तुम्हाला?
customer
100.5s
No, this is an ongoing regular requirement for us. But you know what, sir, you will ask us for money on advance payment, right? Tell us something about credit.
नाही हे आता regular requirement चालूच आहे आमची. पण काय माहिती आहे का साहेब, आता तुम्ही तर advance payment ला पैसे आम्हाला देणार तुम्ही, बरोबर का नाही? Credit वगैरे काय आम्हाला सांगा एक तर.
agent
105.5s
Place the first order on advance, sir, from the second order we will give you credit. Your documents will be verified and then you will know how much credit is applicable to you.
पहिली एक order advance वर लावा सर, दुसरा order पासून credit करून देऊ. तुमचा documents चा verification होईल आणि मग तुम्हाला समजेल किती credit applicable आहे तुम्हाला.
customer
110.5s
Oh, okay. So generally how many days of credit do you give? How is your system?
अच्छा बरोबर. मग तुम्ही साधारण किती days चं credit देता बरं? कसं आहे तुमचं?
agent
113.0s
Generally, it depends on your profile, sir. We give for 30 days, 60 days, even 90 days.
साधारण ते depend करतं ना सर तुमच्या profile वर. ३० दिवसांचा, ६० दिवसांचा, ९० दिवसांचा पण देतो.
customer
116.5s
Okay, then it's fine.
Okay, चला मग ठीक आहे.
agent
117.8s
Everything depends on your documents. What is the turnover of your company?
ते सगळं तुमच्या documents वर depend करतं सगळ्या गोष्टी. किती turnover आहे आपल्या कंपनीचा?
customer
120.5s
Ours is around 10-11 CR now. 10 CR.
आमचं साधारण १०-११ CR पर्यंत आहे आता. १० CR.
agent
122.8s
11 crore. And what is the vintage of the company? How long has it been since registration?
११ crore. आणि vintage काय आहे कंपनीचा? Registration ला किती time झाला?
customer
125.8s
Our registration is from 2016.
२०१६ चं registration आहे आमचं.
agent
127.2s
Your credit will be approved easily, sir. You are eligible in both aspects. But the first order will have to be placed on advance.
आरामात होईल सर तुमचं credit. तुम्ही दोन्ही गोष्टींमध्ये eligible आहात. पण पहिली एक order लावावी लागेल advance वर.
customer
130.8s
Okay. Then of how many tons will we have to place it, generally?
ठीक आहे. मग किती टनाची लावा लागेल आम्हाला साधारणपणे?
agent
132.8s
Place it, what is your requirement? Place an order for 10-15 tons, 20 tons for a start.
लावा ना, तुमची किती requirement आहे? एक १०-१५ टनाची, २० टनाची लावा order एक starting ला.
customer
136.0s
15... no no, for a start, you know, we cannot place such a big order immediately because we are new, I mean we are doing it for the first time.
१५... ना ना आता starting ला कसं माहिती आहे का, लगेच तुम्हाला एवढी मोठी order आम्ही नाही करू शकत कारण आम्ही नवीन आता म्हणजे first time आम्ही करतोय.
agent
140.5s
You will have to take at least one coil, sir. You will have to take at least one coil. At least one coil of ours...
एक coil तरी घ्यावा लागेल सर. एक coil तरी घ्यावा लागेल. कमीत कमी एक coil आपला...
customer
143.0s
We can take a coil of about five tons from you.
पाच एक टनाची coil घेऊ शकतो आम्ही तुमची.
agent
145.0s
The whole, will you take a full coil or get it slit?
पूर्ण, full coil घेणार की slit करून?
customer
146.5s
No no, will take a full coil of five tons from you.
नाही नाही full coil घेणार ना पाच टनाची तुमची.
agent
148.2s
Come on, tell me, tell me your size, let's place the order today itself.
चला, मला सांगा size सांगा आपली काय आहे, आपण करूया order आजच.
customer
150.8s
Okay. But what about the size now, you will only get the 1250 size, right?
ठीक आहे. पण size आता काय आहे, तुम्हाला ती size साडेबाराशेचीच मिळेल ना तुम्हाला?
agent
153.5s
1250 or 1220, whichever is available.
साडेबाराशेची की बाराशे वीस जे पण available असेल ते.
customer
155.2s
You said whichever is available. Okay, let's see. By the way, which number is this now? What is it?
Available असेल ते सांगितलं तुम्ही. ठीक आहे चला बघूया. बरं तुमचा आता हा नंबर कुठला आहे हा? काय आहे?
agent
158.5s
This is the system's number, Ajit sir. I'll WhatsApp you my number, wait. You must have received it, look. It has just arrived. Check WhatsApp.
हा system चा नंबर आहे अजित सर. मी तुम्हाला माझा नंबर WhatsApp करतो थांबा. तुम्हाला आला असेल बघा. आता लगेच आलाय. WhatsApp बघा.
customer
202.8s
Wait a minute. Yes, your number has come. 9821... Is your name Sudeep?
एक मिनिट थांबा. हा हा नंबर आलाय तुमचा. ९८२१ सुदीप नाव आहे का तुमचं?
agent
210.5s
Yes yes, Sudeep Sonawane.
हो हो सुदीप सोनवणे.
customer
212.0s
Hello. Okay. Sudeep Sonawane, is it?
हॅलो. ठीक आहे. सुदीप सोनवणे का?
agent
214.0s
Yes yes, sir.
हो हो सर.
customer
214.8s
Okay. 9821... Where are you based?
Okay. ९८२१ तुम्ही कुठे बसता बरं?
agent
217.0s
I am in the Mumbai head office.
मी Mumbai head office मध्ये आहे.
customer
218.8s
Oh, so had we spoken before sometime? We spoke...
हा मग आपण बोललो होतो का पहिले कधी काय? बोललो...
agent
221.0s
We have spoken before as well. See, here on WhatsApp itself you have written okay.
पहिले पण बोलणं झालंय आपलं. बघा ना इथे WhatsApp वरच तुम्ही okay पण लिहिलंय.
customer
223.5s
Yes, that's right. You know what happened, your math doesn't add up, so it's been hard to remember. That's what happened. Did you get it?
हा बरोबर आहे. माहिती आहे काय झालं बरं का, की तुमचं काय गणित जुळत नाही हो त्यामुळे ते लक्षात राहणं झालंय. असं झालंय. आलं का लक्षात?
agent
228.5s
Tell me the sizes now, I'll raise an inquiry in the system. You place one order, the next order I'll get it done on credit for you.
मला आता sizes सांगून द्या ना तुम्ही, मी घेतो system मध्ये inquiry. एक order तुम्ही लावा, पुढची order credit मध्ये करून देतो तुम्हाला.
customer
232.8s
Okay. No, telling you the sizes now, I mean, there's no point in telling you my slit sizes. I will have to put an inquiry for the whole coil. Isn't it?
बरं. नाही तुम्हाला आता sizes म्हणजे, आता म्हणजे तुम्हाला sizes सांगण्याचा अर्थच नाही ना माझ्या slit ची. मला अख्खी coil ची तुम्हाला inquiry टाकावा लागेल. आहे की नाही?
agent
237.5s
Yes, yes.
हो हो.
customer
238.5s
Hmm hmm.
हं हं.
agent
239.5s
Look, do you need 1.4?
हे बघा, 1.4 लागतंय का तुम्हाला?
customer
240.8s
We need 1.4. We also need 1.5, and also 1.6.
1.4 लागतंय आम्हाला. 1.5 पण लागतंय, 1.6 पण लागतंय.
agent
243.8s
Hmm. When are you planning to take it, tell me sir.
हं. कधी planning करणार आहे घ्यायचं ते सांगा सर.
customer
245.8s
I will do it, I will do it, you will have to give me some time. This won't happen immediately.
मी करतो ना करतो ना, जरा थोडा वेळ द्यावा लागेल मला तुम्हाला. हे लगेच लगेच नाही होणार.
agent
248.5s
No no, it's okay, you take your time. This number that you have now received on WhatsApp, whenever you get a final update from your team, let us know then. Okay?
नाही नाही ठीक आहे, तुम्ही time घ्या. मी हा जो नंबर आता तुम्हाला WhatsApp वर आला आहे ना, जेव्हा तुम्हाला final update येईल तुमच्या team कडनं, तेव्हा कळवा आम्हाला. Okay?
customer
254.5s
Okay. Fine, I will do this later, I have also noted down your number.
ठीक आहे. चला मी तुम्हाला नंतर हे करतो, तुमचा घेतलाय नंबर note करून पण.
agent
257.2s
Okay okay okay sir. Fine, okay.
Okay okay okay sir. चला ठीक आहे.