Call 34972178964468751 2026-09-17 · Sajal Bhaskar · 4:13
| Campaign | Disposition | Could we hear it? | Language | Turns | Pitch type |
|---|---|---|---|---|---|
| IS_MFG_CR_GI_GP_Coated_Sep26 | General Enquiry | full conversation 53 turns, clean transcript (0% inaudible) | Hindi | 53 | supply_led (campaign_name:medium) |
Audio: clear: Some background noise is present on the agent's side, but it does not significantly impact transcription.
The four signals separate columns, separate owners
1 · Pitch adherence
the REP
4.0/10
no conversation
USP relevance:
none
2 · Customer quality
the LEAD we handed over
2
/4 flags
segment: trader
material: secondary/commercial grade
3 · Supply
US
none
4 · Sentiment
the CUSTOMER
+0.24
confidence high · +20/−8
from 28 hits
0.6*lexical + 0.4*prior
0.6*lexical + 0.4*prior
rejection
What to do differently next time biggest points lost first · the quotes are from real calls
−2.0 pts
Hook (supply/price signal)
Agent did not lead with a supply or price hook, but instead opened with an account management-style question about inactivity.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts
Discovery (6 Qs)
Agent only established the customer is a trader and asked about current brands; did not ask about applications, volume, or payment terms.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
−1.0 pts
Pitch (2-3 USPs)
Agent listed product categories but did not pitch any specific USPs (like TC, delivery speed, etc.) to persuade the customer.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: ...so that the distributors don't have a monopoly. They can increase the price anytime, they can't give it to you at a higher price in the future. There should be control in the market.
did well
Opener & permission
Hello, am I speaking with Shyam ji? ... I was calling from JSW One.
Qualify
So in primary, whenever you need material in a primary brand, let me know once.
Summary
The agent contacted a previously registered customer who is a trader. The customer explained they primarily use secondary/commercial grade material from local vendors, which is why they haven't purchased. The agent correctly identified that JSW One only supplies prime material and cannot match secondary prices. The call ended with the agent asking the customer to reach out for any future 'prime' requirements.
Coaching
When a customer has no immediate need, secure a firm follow-up date to check in, rather than leaving it to them to call you back.
Missed:
SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step
Module 1 — step by step every result carries its evidence quote
| Step | Wt | Result | Qs | Earned | Evidence from the transcript |
|---|---|---|---|---|---|
| SL1 Opener & permission | 2 | pass | – | 2.0 | Hello, am I speaking with Shyam ji? ... I was calling from JSW One. Agent greeted, used the customer's name, and identified the company, and the customer engaged immediately, granting implicit permission. |
| SL2 Hook (supply/price signal) | 2 | fail | – | 0.0 | Sir, your account, One Tata Steel, was registered for a long time, so, I mean, no requirement has come for a long time. Agent did not lead with a supply or price hook, but instead opened with an account management-style question about inactivity. |
| SL3 Discovery (6 Qs) | 2 | fail | 2 | 0.0 | You have a trading business, right? ... So from the local vendor, which brand... Agent only established the customer is a trader and asked about current brands; did not ask about applications, volume, or payment terms. |
| SL4 Pitch (2-3 USPs) | 1 | fail | – | 0.0 | HR, CR, GP, PPGL, wire rods, TMT bars, angle channel beams. Agent listed product categories but did not pitch any specific USPs (like TC, delivery speed, etc.) to persuade the customer. |
| SL5 Qualify | 2 | pass | – | 2.0 | So in primary, whenever you need material in a primary brand, let me know once. Agent successfully determined there was no current requirement for prime material, which is a valid outcome of the qualification step. |
| SL6 Closure with next step | 1 | fail | – | 0.0 | I'll give you my number, send my card. The call ended with a passive 'call me when you need something' rather than a committed next step like a scheduled follow-up call. |
Objections supplementary — never inside the /10
| Type | State | Customer said | Rep replied |
|---|---|---|---|
| incumbent_supplier | handled | so we have to manage with our local vendor, whatever stock is available with them. |
Okay. So from the local vendor, which brand... |
| price | handled | at the time you don't tell the rate, so we have to manage with our local vendor |
but you take secondary brands, that's why these people probably don't deal, because the rate of secondary brands is very low as compared to primary brands. |
Conversation mechanics measured from turn timings, not judged by the LLM
| Talk ratio | Agent talk | Customer talk | Dead air | Longest monologue | WPM | Interrupts | Agent turns | Cust turns | Q marks |
|---|---|---|---|---|---|---|---|---|---|
| 0.499 | 59.4s | 59.7s | 133.9s | 7.0s | 320.2 | 0 | 26 | 27 | 8 |
Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)
agent
1.0s
Hello.
हॅलो
customer
2.0s
Hello.
हॅलो
agent
2.6s
Hello.
हॅलो
customer
3.5s
Hello?
हॅलो?
agent
4.0s
Hello, am I speaking with Shyam ji? From One Tata Steel?
हॅलो श्याम जी बात कर रहे हैं? One Tata Steel से?
customer
6.3s
Tell me.
बताइए।
agent
7.0s
I was calling from JSW One.
JSW One से बात कर रहा था।
customer
8.3s
From where?
कहाँ से?
agent
9.2s
From Jindal Steel.
Jindal Steel से।
customer
10.3s
Yes, tell me.
हां जी बताइए।
agent
11.0s
Sir, your account, One Tata Steel, was registered for a long time, so, I mean, no requirement has come for a long time.
आपका सर ये अकाउंट काफी टाइम से रजिस्टर्ड था One Tata Steel, तो मतलब कोई रिक्वायरमेंट आया नहीं था काफी टाइम से।
customer
15.2s
Sir, there have been requirements many times, sir, it doesn't come, at the time you don't tell the rate, so we have to manage with our local vendor, whatever stock is available with them.
सर काफी बार रिक्वायरमेंट भी है, सर आता नहीं है, at the time आप रेट नहीं बताते हो, तो अपने लोकल वेंडर से ही जो अवेलेबल है स्टॉक उसी से काम चलाना पड़ता है।
agent
21.5s
Okay. So from the local vendor, which brand...
अच्छा। तो लोकल वेंडर से कौनसे ब्रांड...
customer
23.0s
No sir, I mean whatever is in stock, we manage with our availability, the coils of prompt etc., or the tubes, we manage with other brands, sir.
नहीं सर मतलब जो भी स्टॉक में होता है, हम तो अपनी अवेलेबिलिटी जो prompt वगेरा की coil वगेरा हैं या जो tube की हैं, अदर ब्रांडों से सर काम चलाते हैं।
agent
29.2s
Oh, you take secondary brands?
अच्छा secondary brand लेते हो क्या?
customer
30.6s
Yes?
हां जी?
agent
31.2s
I'm saying, do you take secondary brands, sir, secondary brands?
मैं कह रहा हूं secondary brand लेते हो क्या सर, secondary brand?
customer
33.2s
Yes, we use secondary, and also commercial material.
हां जी, secondary भी, commercial भी मटेरियल चला देते हैं।
agent
35.5s
Oh, that's why sir, from your side, sir, the thing is that there is no response, from your side there isn't a very positive response.
अच्छा तभी सर आपकी तरफ से सर ऐसा है कि रिस्पॉन्स नहीं आता, आपकी तरफ से बहुत पॉजिटिव वाला रिस्पॉन्स नहीं है।
customer
39.0s
Should I tell you why it doesn't come? Because
मैं बताऊं क्यों नहीं आता? क्योंकि
agent
40.5s
With me, you are talking for the first time, but you take secondary brands, that's why these people probably don't deal, because the rate of secondary brands is very low as compared to primary brands. So we
मेरे से, मेरे से तो पहली बार बात हो रही है, बट आप secondary brand लेते हो इसलिए ये लोग मतलब नहीं डील करते होंगे क्योंकि secondary brand का जो रेट रहता है बहुत ही कम रहता है as compared to primary brands. तो हम तो
customer
47.5s
No sir, I, I sir, also deal in Tata and also take Tata's product, so sir it's not like that, we are in the market for all kinds, so all kinds of requirements come. Your material, JSW, Jindal's, JSW's, theirs sells by name itself.
नहीं सर मैं, मैं सर Tata का भी मैं भी डील करता हूं और Tata का भी प्रोडक्ट लेता हूं, तो सर ऐसा नहीं है, हर तरह की मार्केट में बैठे हैं तो सारी तरह की रिक्वायरमेंट आती हैं। आपका माल तो JSW, जिंदल का, JSW का इनका तो नाम से बिक जाता है।
agent
54.5s
By the way, in Tata, does your material come with a test certificate and all the documentation?
आपका वैसे Tata में क्या test certificate वगेरा और सारे डॉक्यूमेंटेशन के साथ मटेरियल आता है?
customer
58.0s
Yes sir, the one I order from, he gives me everything.
हां सर, मैं जिनसे मंगाता हूं, वो मुझे सारी चीज देते हैं।
agent
60.5s
Okay okay. Alright, so if
Okay okay. ठीक है तो अगर
customer
62.0s
It's a material-to-material requirement, right? There are some for which TC is not needed.
मटेरियल टू मटेरियल रिक्वायरमेंट होती है ना, कुछ तो ऐसे होते हैं जिनके TC की जरूरत नहीं होती।
agent
65.0s
You have a trading business, right?
आपका ट्रेडिंग का काम है, right?
customer
66.2s
Yes, yes, absolutely.
जी जी बिल्कुल।
agent
67.0s
So whenever such a customer comes who wants primary, I mean, the primary brand, to deal in that
तो जब भी ऐसा कोई कस्टमर आए जिसको प्राइमरी, मतलब प्राइमरी जो ब्रांड है उसमें डील
customer
70.0s
The one who needs prime material?
प्राइम मटेरियल चाहिए हो जिसको?
agent
71.0s
Yes, then give me the requirement, sir, then we can make a deal because the rate will match then.
हां, तो फिर मेरेको दिया करो सर कोई रिक्वायरमेंट, तब अपनी बात बन पाएगी क्योंकि रेट मैच हो जाएगा फिर।
customer
74.5s
No sir, prime requirements also come, but sir, the rate from your side, I once put a party on hold for three days.
नहीं सर, प्राइम का भी आता है बट सर आपकी तरफ से रेट, मैंने एक बार तीन दिन पार्टी को होल्ड करा था।
agent
78.0s
Actually who were you talking to before?
Actually आप किससे बात हो रही थी आपकी पहले?
customer
79.5s
Sir, I don't remember now, it's been a long time, I don't remember now, I your
सर अब तो मुझे याद नहीं है, काफी टाइम हो गया, मुझे अभी याद नहीं है, मैं आपका
agent
82.5s
You were probably talking to Kaustubh ji, he has left the company.
शायद कौस्तुभ जी से बात हो रही होगी, वो छोड़ गए हैं कंपनी।
customer
85.0s
Oh.
अच्छा।
agent
85.5s
So that's why you probably don't have the number. I'll give you my number, send my card. So in primary, whenever you need material in a primary brand, let me know once.
तो इसलिए शायद नंबर नहीं होगा। मैं अपना नंबर दे देता हूं, कार्ड भेज देता हूं। तो प्राइमरी में अगर जब भी आपको मटेरियल चाहिए होगा प्राइमरी ब्रांड में, तो मेरेको एक बार बताना।
customer
90.0s
Yes sir, for primary, see, I'll have to take all kinds of material, it's not just primary, there are others too, there's T2, there's commercial material too.
हां सर, प्राइमरी का देखो मटेरियल तो सारे ही उठाना पड़ेगा, ऐसा नहीं है खाली प्राइमरी, अदर भी है, T2 का है, कमर्शियल भी मटेरियल है।
agent
94.5s
No, those, those things you should take from local only. If you have a primary requirement, then tell me because I won't be able to match commercial and local brands, I don't even provide that material.
नहीं, वो, वो वाली चीजें तो आप लोकल से ही लो। आप प्राइमरी का अगर रहता है तो मेरेको बताना क्योंकि कमर्शियल और लोकल तो ब्रांड में मैच ही नहीं करा पाऊंगा मैं, देता ही नहीं हूं वो वाला मटेरियल।
customer
100.0s
Sir, you will only be able to give prime.
सर प्राइम आप दे पाओगे बस।
agent
101.0s
Yes, yes.
जी जी।
customer
101.5s
What all can you give? Will you give PPGL etc.?
आप क्या-क्या दे दोगे? PPGL वगेरा दे दोगे?
agent
103.0s
We will give PPGL. HR, CR, GP, PPGL, wire rods, TMT bars, angle channel beams.
PPGL दे देंगे। HR, CR, GP, PPGL, wire rods, TMT bars, angle channel beams.
customer
106.5s
Okay, you will give all prime?
अच्छा, प्राइम सारा दे दोगे आप?
agent
107.8s
Yes?
हां?
customer
108.2s
You will give all prime material? Prime coil, sheet, tube?
प्राइम सारा मटेरियल दे दोगे? प्राइम coil, sheet, tube?
agent
110.0s
Okay. Yes yes, we will give, we will give.
अच्छा। हां हां, दे देंगे दे देंगे।
customer
111.5s
Yes yes. So you send me yours, I'll save it. Where are you speaking from, properly? The company's
हां हां। तो आप मुझे अपना भेज दीजिए, मैं आपको सेव कर लेता हूं। आप कहां से बात कर रहे हो प्रॉपर्ली? कंपनी का
agent
115.5s
Mumbai, Mumbai head office.
मुंबई, मुंबई हेड ऑफिस।
customer
117.0s
Okay, okay.
अच्छा अच्छा।
customer
117.8s
Alright sir, you send it to me, I will stay in touch with you, as soon as a prime requirement comes, I will
ठीक है सर, आप मुझे भेज दीजिए, मैं आपके टच में रहूंगा जैसे ही कोई प्राइम की आती है, मैं आपको
agent
121.5s
Yes yes, okay okay.
जी जी, ओके ओके।
customer
122.8s
Okay sir, okay.