Call 34972178964427921 2026-09-17 · soumya · 2:33
| Campaign | Disposition | Could we hear it? | Language | Turns | Pitch type |
|---|---|---|---|---|---|
| IS_MFG_CR_GI_GP_Coated_Sep26 | General Enquiry | full conversation 40 turns, clean transcript (0% inaudible) | English | 40 | supply_led (campaign_name:medium) |
Audio: clear: The customer uses the Hindi interjection 'Ha' once, but the rest of the conversation is in English.
The four signals separate columns, separate owners
1 · Pitch adherence
the REP
5.0/10
short or unclear
USP relevance:
none
2 · Customer quality
the LEAD we handed over
0
/4 flags
clean lead
3 · Supply
US
none
4 · Sentiment
the CUSTOMER
0.13
confidence high · +20/−12
from 44 hits
0.6*lexical + 0.4*prior
0.6*lexical + 0.4*prior
What to do differently next time biggest points lost first · the quotes are from real calls
−2.0 pts
Hook (supply/price signal)
Agent did not lead with a supply or price hook, instead opening with a question about a previous enquiry.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts
Discovery (6 Qs)
Agent only discovered the current supplier (Q4), but failed to ask about manufacturing, application, volume, or payment terms.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
−1.0 pts
Pitch (2-3 USPs)
No USPs were pitched at any point in the conversation.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: ...so that the distributors don't have a monopoly. They can increase the price anytime, they can't give it to you at a higher price in the future. There should be control in the market.
objection
The customer raised 2 objections
you did not answer:
incumbent_supplier send_price_will_think
Sun Steel, ah? I am buying from there only, actually.
Put it the details in that. Next requirement I'll come back to you, ma'am. Okay?
did well
Opener & permission
Sir, good evening. I'm speaking to Mr. Arup Krishnan?... Hi, I am Soumya. I'm calling you from JSW One platform.
Qualify
So are there any ongoing requirements?
Summary
The agent followed up on a past enquiry with a manufacturer. The customer stated they buy steel coils from a competitor (Sun Steel) and deflected the conversation by asking for details on WhatsApp for a future requirement. The agent failed to conduct discovery or handle objections, but did agree to the next step of sending information.
Coaching
Even on follow-up calls, you must re-establish value by using the hook and running through discovery, rather than just asking why the last interaction failed.
Missed:
SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs)
Module 1 — step by step every result carries its evidence quote
| Step | Wt | Result | Qs | Earned | Evidence from the transcript |
|---|---|---|---|---|---|
| SL1 Opener & permission | 2 | pass | – | 2.0 | Sir, good evening. I'm speaking to Mr. Arup Krishnan?... Hi, I am Soumya. I'm calling you from JSW One platform. Agent greeted, used the customer's name, and identified JSW One; the customer gave implicit permission to proceed. |
| SL2 Hook (supply/price signal) | 2 | fail | – | 0.0 |
Agent did not lead with a supply or price hook, instead opening with a question about a previous enquiry. |
| SL3 Discovery (6 Qs) | 2 | fail | 1 | 0.0 | In that case, what is the price that you're buying the coil at currently? Agent only discovered the current supplier (Q4), but failed to ask about manufacturing, application, volume, or payment terms. |
| SL4 Pitch (2-3 USPs) | 1 | fail | – | 0.0 |
No USPs were pitched at any point in the conversation. |
| SL5 Qualify | 2 | pass | – | 2.0 | So are there any ongoing requirements? Agent successfully asked if there was a current requirement, which is the primary intent of this step. |
| SL6 Closure with next step | 1 | pass | – | 1.0 | Let me send you a communication on WhatsApp. Agent established and confirmed a next step of sending details via WhatsApp, which the customer agreed to. |
Objections supplementary — never inside the /10
| Type | State | Customer said | Rep replied |
|---|---|---|---|
| incumbent_supplier | mishandled | Sun Steel, ah? I am buying from there only, actually. |
Sun Steel, okay. Okay. |
| send_price_will_think | mishandled | Put it the details in that. Next requirement I'll come back to you, ma'am. Okay? |
Okay, done, sir. Let me send you a communication on WhatsApp. |
Conversation mechanics measured from turn timings, not judged by the LLM
| Talk ratio | Agent talk | Customer talk | Dead air | Longest monologue | WPM | Interrupts | Agent turns | Cust turns | Q marks |
|---|---|---|---|---|---|---|---|---|---|
| 0.513 | 33.9s | 32.2s | 86.9s | 8.6s | 329.2 | 0 | 20 | 20 | 6 |
Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)
customer
0.5s
Hello?
agent
1.4s
Hello.
customer
2.1s
Yes, ma'am?
Ha, ma'am?
agent
2.9s
Sir, good evening. I'm speaking to Mr. Arup Krishnan?
customer
4.9s
Regarding, ma'am?
agent
5.8s
Hi, I am Soumya. I'm calling you from JSW One platform.
customer
8.7s
From?
agent
9.5s
JSW One platforms private limited.
customer
11.6s
Ah, JSW.
agent
12.5s
Hm.
customer
13.0s
Yes, ma'am. Tell me, ma'am.
agent
14.8s
So, uh, this call was regarding the enquiry that you recently raised with our with our platform. So are there any ongoing requirements? Because you have enquired prices earlier but no closure has happened so far. So what are the challenges? I mean, is it related to price or service or what else?
customer
23.6s
Which one JSW, you know, you are telling?
agent
25.0s
Correct, correct. I'm talking to you from JSW.
customer
26.0s
steel coil, no?
agent
26.7s
Right, sir. That's right.
customer
27.9s
Uh, we recently we again took actually. That time we discussed one person. Okay. So, is it okay, they told actually.
agent
33.5s
Hm.
customer
34.2s
So, we'll take, sir, ma'am, not an issue. We where we'll get the good and quality, reasonable, we'll take from there. There is no problem.
agent
38.8s
Okay. In that case, what is the price that you're buying the coil at currently?
customer
41.5s
Sun Steel, ah? I am buying from there only, actually.
agent
43.5s
Sun Steel, okay. Okay.
customer
44.6s
Yeah, they are only actually.
agent
45.5s
And where is the site located?
customer
46.6s
Our site? Our factory? We are in Magadi road. We are in Magadi road, actually.
agent
49.5s
Magadi road, okay. Okay.
agent
50.6s
We are also in Bangalore only. Our office is located in Bellandur.
customer
52.6s
Bellandur, no? Okay, ma'am. You this is my WhatsApp number. Put it the details in that. Next requirement I'll come back to you, ma'am. Okay?
agent
57.6s
Okay, done, sir. Let me send you a communication on WhatsApp.
customer
59.5s
Yeah, yeah, please, ma'am. Okay.
agent
60.8s
Thank you. My name is Soumya. I'll...
customer
62.8s
Okay, one more, one more person was connected, no, before I think?
agent
64.9s
Dhruva, I guess. Dhruva has spoken to you.
customer
66.4s
Yeah, I think, yeah.
agent
67.1s
Yeah, so, either of us, I mean, you may either get, yeah, yeah, you may get in touch with us. That's okay.
customer
70.5s
Okay, ma'am. No, okay. I'll check. Okay.
agent
72.1s
Right, sir.
customer
72.6s
Thank you, sir.
agent
73.5s
Thank you.
customer
74.1s
Okay.