JSWOzonetel · Call Analysis

Call 34972178964125371 2026-09-17 · sudeeps · 2:45

CampaignDispositionCould we hear it?Language TurnsPitch type
IS_MFG_CR_GI_GP_Coated_Sep26 General Enquiry full conversation 41 turns, clean transcript (0% inaudible) Hindi 41 supply_led (campaign_name:medium)
Audio: clear: Some background noise is present on the customer's side, but it does not significantly impact transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP
2.0/10
no conversation
USP relevance: none

2 · Customer quality

the LEAD we handed over
0 /4 flags
clean lead

3 · Supply

US
none

4 · Sentiment

the CUSTOMER
+0.37
confidence high · +3/−0 from 5 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission The agent did not ask for permission to speak, jumping directly into the reason for the call.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Yes, good evening sir. I was noticing, I am calling from JSW One, Raunak Mehta.
−2.0 pts Hook (supply/price signal) The agent did not lead with a supply or price hook, instead asking a generic question about requirements.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts Discovery (6 Qs) Agent only asked what the customer manufactures and the end application, missing 4 of the 6 required discovery questions.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
objection The customer raised 2 objections you did not answer: price send_price_will_think
every time I give my requirement, my rate doesn't get set. ... Higher, higher, it's higher every time, sir.
WhatsApp me the best rate, sir. If it seems right to me, I will take it.
did well
Qualify
Tell me the size once, tell me the size again. Zero point?

Summary

The customer, a steel furniture manufacturer, immediately raised a past objection that JSW's prices are consistently too high. Despite this, they provided a specific requirement for two packages (~6-7 MT) of CR steel. The agent captured the requirement details but failed to handle the price objection or commit to a firm next step, ending with a vague promise to check and revert.

Coaching

When a customer says our price is always high, you must not agree; instead, you must counter by asking to compare the total landed cost, not just the base price.
Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

StepWtResultQs EarnedEvidence from the transcript
SL1 Opener & permission 2 fail – 0.0
The agent did not ask for permission to speak, jumping directly into the reason for the call.
SL2 Hook (supply/price signal) 2 fail – 0.0
The agent did not lead with a supply or price hook, instead asking a generic question about requirements.
SL3 Discovery (6 Qs) 2 fail 2 0.0
What do you make, sir?
Agent only asked what the customer manufactures and the end application, missing 4 of the 6 required discovery questions.
SL4 Pitch (2-3 USPs) 1 fail – 0.0
No USPs were pitched, even after the customer raised a direct and repeated objection about price.
SL5 Qualify 2 pass – 2.0
Tell me the size once, tell me the size again. Zero point?
Agent successfully captured the specific material, dimensions, quantity, and delivery location for the customer's requirement.
SL6 Closure with next step 1 fail – 0.0
Alright, I will check and let you know once what can be done for this, sir. Okay?
The next step was vague and non-committal, with no specific turnaround time for a quote or callback.

Objections supplementary — never inside the /10

TypeStateCustomer saidRep replied
price mishandled
every time I give my requirement, my rate doesn't get set. ... Higher, higher, it's higher every time, sir.
Okay, I understood, sir. Okay, that's fine. Thank you.
send_price_will_think mishandled
WhatsApp me the best rate, sir. If it seems right to me, I will take it.
Alright, I will check and let you know once what can be done for this, sir.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratioAgent talkCustomer talk Dead airLongest monologueWPM InterruptsAgent turnsCust turns Q marks
0.565 50.7s 39.1s 75.2s 8.5s 254.4 0 20 21 13

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer
0.5s
Hello.
हॅलो.
agent
1.4s
Hello Mr. Atul from Mahesh factory?
हॅलो मिस्टर अतुल का, महेश फॅक्टरी से?
customer
3.7s
Yes, tell me.
हां बोलो।
agent
4.2s
Atul ji, this is Pradip speaking from JSW One, Jindal Steel.
अतुल जी, ये प्रदीप बोल रहा हूं JSW One से, जिंदाल स्टील।
customer
7.5s
Yes, tell me.
हां बोलिए।
agent
8.3s
Uh, your company was registered on our portal for this Mehsana location, Gujarat. This call was regarding your steel requirement.
अह, ये आपका कंपनी रजिस्टर था सर पोर्टल पर अपने for this Mehsana location Gujarat. उसके steel requirement को लेके call up contact था।
agent
14.0s
So do you have any requirement for GP, CR material?
तो ये GP, CR मटेरियल में कुछ रिक्वायरमेंट है आपको?
customer
17.3s
Where are you, where are you calling from, sir?
आप कहां से, कहां से बोल रहे हो सर?
agent
19.2s
Yes, yes, yes, sorry?
जी जी जी, सॉरी?
customer
20.4s
Where are you calling from?
आप कहां से बोल रहे हो?
agent
21.4s
I am calling from JSW, sir, JSW One MSME.
मैं JSW से बोल रहा हूं सर, JSW One MSME.
customer
23.7s
Who do you speak with at JSW?
आपकी किस तरह से बात होती है JSW में?
agent
25.8s
Ankit, Ankit is my team member. Right. Do you speak with Ankit?
अंकित, अंकित ही है मेरे टीम मेंबर। बराबर। आपकी अंकित से बात होती है क्या?
customer
28.5s
Yes, I speak with Ankit bhai, but every time I give my requirement, my rate doesn't get set.
हां अंकित भाई से बात होती है लेकिन हर बार मैं रिक्वायरमेंट डालता हूं लेकिन मेरा रेट सेट नहीं बैठता।
agent
33.6s
Okay, so you get a difference. From our end, the price we give is always on the higher side.
अच्छा, मतलब डिफरेंस आता है आपको। हमारे एंड से, हमारा जो प्राइस आता है वो हायर साइड पे आता है हमेशा।
customer
37.4s
Higher, higher, it's higher every time, sir.
हायर, हायर, हर बार हायर आता है सर।
customer
39.7s
Because of that, I have never been able to make a deal. I have been able to get the rate from you every time, but I have never been able to make a deal.
उसके लिए मैं कभी डील नहीं कर पाया। रेट ले पाया हूं आपसे हर बार, लेकिन डील कभी भी नहीं कर पाया।
agent
44.4s
Okay, I understood, sir. Okay, that's fine. Thank you.
ठीक है, समझ गया सर। ओके, चलेगा। थैंक यू।
customer
46.9s
I have a requirement for point four in 1250 2500 for a package. If you have the best rate, I need two packages of package material right now.
रेट पॉइंट फोर में 1250 2500 में रिक्वायर्ड है पैकेज का। बेस्ट रेट हो तो मेरेको पैकेज मटेरियल हो तो पैकेज में दो पैकेज की रिक्वायर्ड है अभी।
customer
54.5s
WhatsApp me the best rate, sir. If it seems right to me, I will take it.
बेस्ट रेट WhatsApp कर देना सर, अगर जो मेरेको सही रहा तो मैं उठा लूंगा।
agent
58.0s
Tell me the size once, tell me the size again. Zero point?
मेरेको एक बार, मेरेको एक बार साइज बताना वापस। जीरो पॉइंट?
customer
60.2s
1250, 0.4 1250 2500 CR.
agent
63.9s
CR2, right? Or CR1?
CR2 ना? की CR1?
customer
65.9s
Two packages.
दो पैकेज।
agent
66.9s
Two packages. How much should one package be?
दो पैकेज। एक पैकेज कितने का चाहिए?
customer
68.7s
That... 2800, 3 ton, 3200, 3200, 3300, whatever it comes to.
वो 2800, 3 टन, 3200, 3200, 3300 जो भी आता है।
agent
72.0s
Meaning, our package is about three, three to three and a half tons, sir.
मतलब तीन, तीन साढ़े तीन टन का एक पैकेज आता है सर हमारा।
customer
74.9s
Yes, whatever it comes to, sir.
हां जो भी आता है वो सर।
agent
76.2s
Okay. And the delivery will be here, right? One minute. Your Kadi... your Dungri godown, Torando, behind Raja Industries.
ठीक है। और डिलीवरी अपनी यहीं पे रहेगी ना? एक मिनट। अपना कड़ी... अपना डुंगरी गोडाउन, टोरेंडो, बिहाइंड राजा इंडस्ट्रीज।
customer
82.4s
Raja Industries, Kadi. Yes sir.
राजा इंडस्ट्रीज, कड़ी। हां सर।
agent
84.2s
In Mehsana. 382715 is your pincode.
मेहसाणा में। 382715 पिनकोड है आपका।
customer
86.8s
Yes.
हां।
agent
87.4s
Okay. What do you do, sir? I mean, is yours a trading company or do you manufacture something?
ठीक। क्या करते हो सर आप ये मतलब ट्रेडिंग का कंपनी आपका की कुछ बनाते हो आप?
customer
90.7s
I am a manufacturer, sir.
मैं मैन्युफैक्चरर हूं सर।
agent
91.9s
What do you make, sir?
क्या बनाते हो सर आप?
customer
92.8s
I make almirahs (cupboards).
अलमारी बनाता हूं।
agent
93.9s
You make almirahs. Meaning, yours is a steel furniture grade.
अलमारी बनाते हो। मतलब स्टील फर्नीचर का ग्रेड है आपका।
customer
96.2s
Yes.
हां।
agent
96.8s
Okay. Alright, I will check and let you know once what can be done for this, sir. Okay?
ओके। ठीक है, मैं चेक करके आपको एक बार बता देता हूं सर इसका क्या हो जाएगा। ओके?
customer
100.6s
Okay.
ठीक है।
agent
101.6s
Okay.
ठीक।