34972178288574740 · Call

Call 34972178288574740 2026-07-01 · ankit mistry · 8:56

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
MSME_IS_India_ProductOpps_PROG_261225	General Enquiry	full conversation 72 turns, clean transcript (0% inaudible)	English	72	customer_led (campaign_name:medium)

Audio: clear: The agent uses a few Hindi words like 'Achcha' and 'Thik hai' in an otherwise English conversation.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

9.0/10

full conversation

USP relevance: matched

2 · Customer quality

the LEAD we handed over

0 /4 flags

clean lead

3 · Supply

none

4 · Sentiment

the CUSTOMER

+0.45

confidence high · +27/−3 from 45 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−1.0 pts Discovery (5 Qs, woven naturally) Agent successfully discovered the end application, monthly tonnage, and current sourcing method, but did not ask about current payment terms or JSW's share of business.

How Aditya Pandey did it on a 8.5/10 call —

where is its application used?... Sir, how much do you require monthly?... which material do you generally need for that?... So are you taking this on credit, sir, the one from SAIL and BSP?

habit You did 79% of the talking. Ask a question and let them fill the silence - the requirement comes from them, not from you.

habit You spoke for 63 seconds straight without a break. Break it up with a question so you can hear whether they are still with you.

did well

Opener acknowledges platform submission

CUSTOMER: "Oh yeah, yeah, just now I have enquired." AGENT: "Correct, correct."

Revalidate every field

AGENT: "you have put inquiries in the system... It is of 16 mm thickness, E350 BR, right?" ... "wherein the thickness is 16 mm, the width is 2000 mm..

Summary

The customer, a fabricator of windmill tower sections, inquired about a large, long-term requirement (1000 MT/month) of HR plates. The agent performed discovery, resolved a technical issue with the customer's account login, and explained the direct-from-JSW purchasing model. As the call occurred at the start of a new month, a live price was unavailable, but the agent committed to providing a quote within 24 hours once the new price list was active.

Coaching

Your explanation of the JSW One model was relevant, but the 63-second monologue is too long; break up long explanations with check-in questions to keep the customer engaged.

Missed: CL3 Discovery (5 Qs, woven naturally)

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
CL1 Opener acknowledges platform submission	2	pass	–	2.0	CUSTOMER: "Oh yeah, yeah, just now I have enquired." AGENT: "Correct, correct." The customer brought up their platform enquiry and the agent immediately acknowledged it, meeting the step's intent.
CL2 Revalidate every field	3	full	5	3.0	AGENT: "you have put inquiries in the system... It is of 16 mm thickness, E350 BR, right?" ... "wherein the thickness is 16 mm, the width is 2000 mm... And what is the quantity you will be purchasing?" ... "And where is this delivery required?" ... "is this the... ongoing requirement...?" Agent successfully revalidated all five key fields: product/grade, dimensions, quantity, location, and timeline.
CL3 Discovery (5 Qs, woven naturally)	2	partial	3	1.0	AGENT: "what is the nature of your business? I mean, are you into manufacturing or fabrication works?" ... "what is the monthly consumption for your business in terms of MS material?" ... "are you procuring this material directly from any plant or from through the local dealers" Agent successfully discovered the end application, monthly tonnage, and current sourcing method, but did not ask about current payment terms or JSW's share of business.
CL4 Closure with price & timeline	2	pass	–	2.0	AGENT: "most probably by today end of the day or tomorrow morning, you will be getting the PL... the moment I get the prices, I'll just share it with you, okay?" While unable to give an immediate price due to a new price list, the agent clearly stated a timeline for when the price would be available and committed to sharing it.
CL5 No unnecessary re-pitching	1	pass	–	1.0	AGENT: "because you're dealing directly with the company itself, right? So there will be no third party involved in in between. So you will be getting commission-free and, you know, best prices from JSW." The agent's pitch was not an unnecessary re-pitch; it directly reinforced the value proposition (bypassing dealers) that the customer had explicitly stated as their goal.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.787 heavy	243.9s	65.9s	226.2s	62.8s	295.7	0	36	36	47

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

agent

0.9s

Hello, is this Mr. Jitin Reddy?

customer

2.9s

Yeah, who is this?

agent

3.9s

Mr. Reddy, hi, good morning. My name is Ankit Mistry. I am calling you from JSW Steel, Mumbai.

customer

8.4s

Oh yeah, yeah, just now I have enquired.

agent

10.6s

Correct, correct. So, Mr. Jitin, just want to understand, what is the nature of your business? I mean, are you into manufacturing or fabrication works? How is it?

customer

15.4s

Fabrication works.

agent

16.5s

Okay, you're into fabrication works. Okay. So as a fabricator, what are the products mainly do you manufacture into your business?

customer

20.5s

We mainly manufacture structural steel, you know, windmill tower sections.

agent

24.3s

I see, okay, okay, understood. And for this, do you consume only the MS or structural steel as well? How is it?

Achcha, okay, okay, understood. And for this, do you consume only the MS or structural steel as well? How is it?

customer

29.6s

Uh, for now we want to enquire the price MS.

agent

32.3s

Sorry? Your voice is a bit of distorting. Can you come again?

customer

34.6s

Uh, MS, MS only for now.

agent

36.4s

Okay, MS only. Okay. So ideally, what is the monthly consumption for your business in terms of MS material? In terms of HR sheets if I would speak about?

customer

41.7s

Uh from next month we have 1000, 1000 tons of MS consumption.

agent

44.7s

I see, okay. Uh so are you procuring this, I see, monthly. That's great. So, I mean, are you procuring this material directly from any plant or from through the local dealers or, you know, the

Achcha, okay. Uh so are you procuring this, achcha, monthly. That's great. So, I mean, are you procuring this material directly from any plant or from through the local dealers or, you know, the

customer

50.3s

Uh before, before we used to uh procure to local dealers. They take margin, right?

agent

53.6s

Correct, correct, correct.

customer

55.1s

So we want to directly purchase from the

agent

57.3s

I see, okay, fair enough. So Mr. Reddy, I'll just brief you about myself. So basically, JSW Group has started its own business unit in the name of JSW One, okay? So majorly, this is the digital setup of JSW, just like, you know, the Amazon and Flipkart space. In the same way, this is the steel place for JSW wherein you will be getting all the materials of JSW directly from our steel plant or else our own stockyard, uh, to your place, okay? So the first and foremost benefit you will get out of this is that you will be getting genuine and primary steel of JSW. Secondly, because you're dealing directly with the company itself, right? So there will be no third party involved in in between. So you will be getting commission-free and, you know, best prices from JSW. Having said this, uh, currently we have this, uh, two conditions at present, wherein the first condition is that the minimum order quantity per thickness per size is of five tons. Okay?

Achcha, okay, fair enough. So Mr. Reddy, I'll just brief you about myself. So basically, JSW Group has started its own business unit in the name of JSW One, okay? So majorly, this is the digital setup of JSW, just like, you know, the Amazon and Flipkart space. In the same way, this is the steel place for JSW wherein you will be getting all the materials of JSW directly from our steel plant or else our own stockyard, uh, to your place, okay? So the first and foremost benefit you will get out of this is that you will be getting genuine and primary steel of JSW. Secondly, because you're dealing directly with the company itself, right? So there will be no third party involved in in between. So you will be getting commission-free and, you know, best prices from JSW. Having said this, uh, currently we have this, uh, two conditions at present, wherein the first condition is that the minimum order quantity per thickness per size is of five tons. Okay?

customer

120.1s

Is of five tons?

agent

120.9s

Yes, in case of ready stock material. In case of plant orders, then the MOQ would change depending on the grade and the specification of the material. Okay?

Ha, in case of ready stock material. In case of plant orders, then the MOQ would change depending on the grade and the specification of the material. Okay?

customer

127.2s

Okay. And I have asked you one more, I'm not, we are not able to log in an account through our GST number.

agent

131.2s

Because already, you know, the account is registered by the name of Sai Calibration Services. And

customer

134.4s

Yeah, that's another, our, another site's GST number. We are not able to log in through our company's. It's saying account already exists.

agent

139.0s

Okay, so in that case, you know, already someone from your company or, you know, your partner might have registered the business with us, okay? Uh, hence you might not be able to, you might not be able to log in onto the portal, okay? But then no problem, no problem, I'll just check it from my side, okay? Uh, secondly, the payment terms, uh, in case of ready stock, the payment terms are 100% advance, okay, for the first two orders. And then from the third order onwards, you will be getting credit facility from our side in the form of bank guarantee or LC. Uh, also we have our own Jindal Finance Institution available with us. Then, uh, in terms of third parties, we also have Tata Capital's tie-up, okay? So you'll be getting all this from our end from the third order onwards. But in case of

customer

178.0s

Okay, so from third order, if we give a bank guarantee and LC, you will give us the

agent

180.5s

Yes, I mean, we have the tie-ups, so, you know, my credit team will get in touch with you once the two orders are done and they would ask certain documentations from your side. And then they would, you know, let you know the details in terms of credit.

Ha, I mean, we have the tie-ups, so, you know, my credit team will get in touch with you once the two orders are done and they would ask certain documentations from your side. And then they would, you know, let you know the details in terms of credit.

customer

187.7s

Okay.

agent

188.4s

Okay? So as I can check right now, I mean, you have shown, uh, you have put inquiries in the system from Sri Calibration Services. It is of 16 mm thickness, E350 BR, right?

customer

194.7s

Yeah, yeah.

agent

195.7s

Okay. So, I mean, is this the, uh, I mean, ongoing requirement or you just wanted to know the pricing of this material? How is it?

customer

200.3s

We have requirement from, uh, after two weeks we'll have this requirement.

agent

203.1s

Okay, after two weeks you'll be having this requirement of E350 BR, wherein the thickness is 16 mm, the width is 2000 mm, and the length is 6300 mm. And what is the quantity you will be purchasing? Like the whole 1000 tons you will be doing or you will be doing in multiple lots? How is it?

customer

212.2s

So, we need total, I think, 12,000 tons. Every month 1000 tons we'll be purchasing for 12 months.

agent

217.5s

I see, okay, okay, got it. And where is this delivery required?

Achcha, okay, okay, got it. And where is this delivery required?

customer

220.1s

Uh, you have Ongole? You have any idea where is it? Ongole.

agent

222.8s

Ongole. No, sir, I'm so sorry, but I mean, is it like into Hyderabad region or, you know, down south? How is it?

customer

226.6s

It's in Andhra Pradesh.

agent

227.9s

I see, it's in AP. Okay, okay, got it. Okay. So let me just do one thing. Firstly, I mean, you will you be placing this order from this Sri Calibration Services or some other GST? How is it?

Achcha, it's in AP. Okay, okay, got it. Thik hai. So let me just do one thing. Firstly, I mean, you will you be placing this order from this Sri Calibration Services or some other GST? How is it?

customer

232.4s

No, no, no, in from our business account only.

agent

234.2s

Okay, let me know the GST number. I'll just quickly check and I'll let you know.

customer

236.3s

Uh, 37 A A B C L

agent

238.1s

Just a moment. 37 A for apple

customer

240.2s

A A B C L 8136 A 1 Z S.

agent

245.1s

Okay, I'll just repeat it, which is 37 AA VCL 8136 A1ZS.

customer

250.3s

Yes, right.

agent

251.5s

Just a moment. Yeah, so already this account is registered by the name of MS Likhita Energy Systems Private Limited, wherein the mobile number is 9491645607.

customer

259.1s

Okay, okay, yeah.

agent

260.0s

Okay? And the email ID is likhita.energy@gmail.com.

customer

263.0s

Hmm, hmm, yes.

agent

264.3s

Correct?

customer

265.1s

Yeah, correct.

agent

265.9s

So, uh, and this was registered, uh, a year back, more than a year back.

customer

268.7s

Okay, okay, yeah.

agent

269.7s

Okay? So you'll be placing the order from this, uh, from this ID, right?

customer

271.8s

Yes. Okay. Can you, if, if possible, can you give me the price of this requirement?

Ha. Thik hai. Can you, if, if possible, can you give me the price of this requirement?

agent

275.3s

Sure, sure. So let me just do one thing. Firstly, you know, because, you know, the month has been changed, so the new PL would come, okay? Uh, so I believe most probably by today end of the day or tomorrow morning, you will be getting the PL. I mean, PL is the price list from the plant, okay? So in the meantime, I'll just do one thing. Uh, I mean, this mobile number which is 9491645607, I mean, is it your number only or some other

customer

285.0s

It's my, it's my accountant's number. Uh, if possible, can you change it to my number?

agent

288.4s

Sure. So I'll just do one thing. I mean, you want to change it to, you want to change the number?

customer

290.9s

Hmm.

agent

291.5s

Okay, no problem. I'll just, I'll just guide you how to do it, okay? Uh, so firstly, I'll just do one thing. Uh, so this mobile number which is 9792734567, this is your personal number, right?

customer

297.5s

Yeah, personal number.

agent

298.7s

So I'll just drop a WhatsApp to you onto this number from my personal number, okay?

customer

301.4s

Okay.

agent

302.0s

Uh, you share me the exact delivery address with pin code, okay? And once the, uh, once I get the details from your end, I'll just feed it into the system and the moment I get the prices, I'll just share it with you, okay? And then we can, I'll just guide you how to change the mobile number from your end. I'll just give you the email ID. You can just, you have to just message onto them and they will help you to change the number. Okay?

customer

314.1s

Okay, yeah, understood.

customer

315.4s

Okay, if, if you have, if possible, can you send any last month price or anything in my WhatsApp?

agent

318.9s

Uh, see, ideally the thing is that, you know, for 16 mm 2000, right? So this is a different, I mean, the grade is different, so the pricing would be, would vary. But definitely, I'll just check with my team and I shall give you the last month's pricing for, you know, for your reference purposes.

Uh, see, ideally the thing is that na, for 16 mm 2000, right? So this is a different, I mean, the grade is different, so the pricing would be, would vary. But definitely, I'll just check with my team and I shall give you the last month's pricing for, you know, for your reference purposes.

customer

326.6s

Okay, yeah.

agent

327.5s

Okay? Okay, great, Jitin ji. Thank you.

customer

329.2s

Okay, thank you, yeah.

agent

330.8s

Yeah.