JSWOzonetel · Call Analysis

Call 21112178972801851 2026-09-18 · Anupreeti Mahadik · 3:12

CampaignDispositionCould we hear it?Language TurnsPitch type
IS_MFG_CR_GI_GP_Coated_Sep26 Wrap up time exceeded :0 full conversation 39 turns, clean transcript (0% inaudible) Hindi 39 supply_led (campaign_name:medium)
Audio: clear: There is a slight background hum, but it does not affect transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP
5.0/10
short or unclear
USP relevance: none

2 · Customer quality

the LEAD we handed over
1 /4 flags
segment: trader

3 · Supply

US
none
Agent confirmed JSW CR sheet .6mm is in stock.

4 · Sentiment

the CUSTOMER
+0.42
confidence high · +5/−0 from 8 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Hook (supply/price signal) Agent did not lead with a supply or price hook, instead opening directly with a question about requirements.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−1.0 pts Discovery (6 Qs) Agent successfully discovered business type, current brands, and monthly tonnage; end application was volunteered by the customer.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
−1.0 pts Pitch (2-3 USPs) Agent did not pitch any JSW USPs, even after the customer mentioned a competitor's brand.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: ...so that the distributors don't have a monopoly. They can increase the price anytime, they can't give it to you at a higher price in the future. There should be control in the market.
objection The customer raised 1 objection you did not answer: incumbent_supplier
CUSTOMER: Actually, the customer asks for Posco, because it's a little, yes, in furniture it's a bit more suitable for them...
did well
Opener & permission
AGENT: Sir, Anupreeti speaking from JSW One. CUSTOMER: Go ahead.
Qualify
AGENT: And how many tons do you need, sir? ... And 1250 and what's the length?

Summary

The customer, a trader, inquired about CR sheets (25-30 MT/month) for the furniture industry, stating their clients prefer the Posco brand. The agent gathered technical specifications and confirmed availability of the JSW equivalent. However, the agent did not pitch any JSW value propositions and the call ended without a confirmed next step for the requested quotation.

Coaching

When a customer asks for a competitor's brand, first understand their reason (e.g., 'hard material'), then pitch a relevant JSW USP (like our quality and Test Certificates) before offering to check for other brands.
Missed: SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

StepWtResultQs EarnedEvidence from the transcript
SL1 Opener & permission 2 pass – 2.0
AGENT: Sir, Anupreeti speaking from JSW One. CUSTOMER: Go ahead.
Agent identified self, company, and customer name, and the customer gave implicit permission to proceed.
SL2 Hook (supply/price signal) 2 fail – 0.0
AGENT: Was there any requirement? I wanted to know, for CR sheet?
Agent did not lead with a supply or price hook, instead opening directly with a question about requirements.
SL3 Discovery (6 Qs) 2 partial 4 1.0
AGENT: Sir, are you in trading or in manufacturing? ... And right now which, which make do you trade in? ... And how many tons do you need, sir?
Agent successfully discovered business type, current brands, and monthly tonnage; end application was volunteered by the customer.
SL4 Pitch (2-3 USPs) 1 fail – 0.0
Agent did not pitch any JSW USPs, even after the customer mentioned a competitor's brand.
SL5 Qualify 2 pass – 2.0
AGENT: And how many tons do you need, sir? ... And 1250 and what's the length?
Agent confirmed a current requirement exists and captured the key specs: thickness range, width, and monthly quantity.
SL6 Closure with next step 1 fail – 0.0
CUSTOMER: Yes.
The call ended abruptly after the customer confirmed the length; the agent did not commit to a next step like sending a quote.

Objections supplementary — never inside the /10

TypeStateCustomer saidRep replied
incumbent_supplier mishandled
CUSTOMER: Actually, the customer asks for Posco, because it's a little, yes, in furniture it's a bit more suitable for them...
AGENT: Posco's, I will check for this thickness, sir.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratioAgent talkCustomer talk Dead airLongest monologueWPM InterruptsAgent turnsCust turns Q marks
0.224 23.4s 81.1s 87.5s 2.5s 246.2 0 19 20 8

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer
0.2s
Hello
हेलो
agent
1.0s
Hello. Nohara Ispat Private Limited?
हेलो। नोहारा इस्पात प्राइवेट लिमिटेड?
customer
3.2s
Yes.
हां।
agent
3.6s
Sir, Anupreeti speaking from JSW One.
सर, अनुप्रीति बात कर रही हूं JSW One से।
customer
5.7s
Go ahead.
बोलिए।
agent
6.3s
Was there any requirement? I wanted to know, for CR sheet?
कोई requirement था जानना था CR sheet में?
customer
8.9s
In CR sheet, do you have .5, .6 in CR?
CR sheet में, .5, .6 अपने पास रहता है CR में?
agent
12.1s
Yes, we do, sir.
हां रहता है ना सर।
customer
13.0s
Which brand is it? JSW's?
कौन सा brand है? JSW का?
agent
14.3s
JSW's.
JSW का।
customer
15.0s
Do you keep other brands as well? Other brands?
और भी brand रखते हैं क्या आप लोग? दूसरे brand?
agent
17.1s
Sir, I will have to check. Right now I have .6.
सर check करना पड़ेगा। अभी तो है .6 तो है मेरे पास।
customer
19.5s
Posco and all?
Posco वगेरा?
agent
20.3s
Which one, sir?
कौन सा सर?
customer
20.9s
Posco's?
Posco का?
agent
21.6s
Posco's, I will check for this thickness, sir.
Posco का, ये thickness में check करती सर मैं।
customer
24.0s
Otherwise, do one thing, the JSW one that you have, I need it for... it's regularly needed in the furniture industries.
नहीं तो एक काम करो, आपका जो JSW का है ना, मुझे furniture industries में लगता लगते रहता है।
agent
28.0s
Okay.
customer
28.5s
So, according to the furniture industries, the grade that is required, on that, give me the rate for that. From .4 to .8.
तो furniture industries के हिसाब से जो grade लगता है ना, उस पर उसको rate दीजिए ना। .4 से लेके .8 तक का।
agent
33.5s
Sir, are you in trading or in manufacturing?
सर, ये आप trading में हो या manufacturing में हो?
customer
35.9s
We do trading.
हम trading करते हैं।
agent
36.8s
Okay, you do trading.
अच्छा, trading करते हो।
customer
37.5s
Yes.
हां।
agent
37.9s
And right now which, which make do you trade in?
और अभी कौन सा कौन सा make का trading करते हो आप?
customer
40.6s
Actually, the customer asks for Posco, because it's a little, yes, in furniture it's a bit more suitable for them, what's it called, the material is a bit hard, right, the plate, sheet and all.
Actually तो customer Posco का मांगता है, क्योंकि थोड़ा सा उसमें थोड़ा हां, furniture में थोड़ा सा उसको suitable आता है, क्या नाम, थोड़ा hard रहता है material ना, plate, sheet वगेरा।
agent
48.0s
Hmm.
हम्म।
customer
48.5s
Okay? For making cupboards and all, they need a slightly hard material. Meaning, whatever grade is required, you please check.
ठीक है? अलमारी वगेरा बनाने में थोड़ा सा उसको चाहिए hard material थोड़ा सा। मतलब जो grade लगता रहेगा आप ज़रा check कर लीजिए।
agent
53.5s
Okay.
ठीक है।
customer
54.0s
Okay? In furniture. Hmm. So, give me the rate and all for this.
ठीक है? Furniture में। हम्म। तो इसी पे ज़रा मुझे दीजिएगा rate वगेरा।
agent
57.0s
And how many tons do you need, sir?
और कितना ton चाहिए सर?
customer
58.1s
I need 25-30 tons per month.
ये महीने का पच्चीस-तीस ton लगता है मेरेको।
agent
100.5s
Hmm hmm.
हम्म हम्म।
customer
101.1s
Hmm. In CR.
हम्म। CR में।
agent
102.0s
And 1250 and what's the length?
और बारह सौ पचास और length कितना?
customer
103.8s
Length is 1980, it stays within 2 meters.
Length उन्नीस सौ अस्सी, दो meter के अंदर ही रहता है।
agent
106.5s
Okay, within 2 meters. Okay.
अच्छा, दो meter के अंदर। Okay.
customer
107.8s
The length is 1980, okay?
उन्नीस सौ अस्सी का रहता है length, ठीक है?
agent
109.5s
Hmm.
हम्म।
customer
110.0s
Yes.
हां।