Call 21112178962712582 2026-09-17 · Jeevan Jeejo · 2:04
| Campaign | Disposition | Could we hear it? | Language | Turns | Pitch type |
|---|---|---|---|---|---|
| IS_MFG_HR_HRPO_Sep26 | No_requirement | full conversation 22 turns, clean transcript (0% inaudible) | Tamil | 22 | supply_led (campaign_name:medium) |
Audio: clear: The customer's company name (Billskaff Engineers) is mentioned in the introduction.
The four signals separate columns, separate owners
1 · Pitch adherence
the REP
3.0/10
no conversation
USP relevance:
mismatched
2 · Customer quality
the LEAD we handed over
0
/4 flags
clean lead
3 · Supply
US
none
4 · Sentiment
the CUSTOMER
0.07
confidence high · +4/−2
from 8 hits
0.6*lexical + 0.4*prior
0.6*lexical + 0.4*prior
What to do differently next time biggest points lost first · the quotes are from real calls
−2.0 pts
Opener & permission
The agent did not ask for permission to speak, instead jumping directly to asking for a requirement.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Yes, good evening sir. I was noticing, I am calling from JSW One, Raunak Mehta.
−2.0 pts
Hook (supply/price signal)
The agent opened with a product list ("Any HR, CR, sheet, coil?") instead of a specific, benefit-driven hook.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts
Discovery (6 Qs)
The agent did not ask any of the six required discovery questions.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
objection
The customer raised 1 objection
you did not answer:
incumbent_supplier
Yes, we are buying JSW only. That, there is a person named Kaali, he supplies.
did well
Pitch (2-3 USPs)
after you get on board, you will get a lot of cashback and other opportunities like credit facility.
Qualify
Do you have any requirement right now, sir? Any HR, CR, sheet, coil?
Summary
The agent contacted a lead, Billskaff Engineers, who confirmed they already purchase JSW material through a distributor. The customer stated they had no immediate requirement and were satisfied with their current supplier. The agent pitched generic platform benefits (cashback, credit) but failed to conduct discovery or secure a concrete next step, ending the call by asking the customer to reach out with future needs.
Coaching
When a customer says they already buy from a distributor, focus on the benefits of buying direct (like test certificates and faster dispatch) and propose a small trial order, instead of pitching generic platform benefits like credit.
Missed:
SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL6 Closure with next step
Module 1 — step by step every result carries its evidence quote
| Step | Wt | Result | Qs | Earned | Evidence from the transcript |
|---|---|---|---|---|---|
| SL1 Opener & permission | 2 | fail | – | 0.0 |
The agent did not ask for permission to speak, instead jumping directly to asking for a requirement. |
| SL2 Hook (supply/price signal) | 2 | fail | – | 0.0 |
The agent opened with a product list ("Any HR, CR, sheet, coil?") instead of a specific, benefit-driven hook. |
| SL3 Discovery (6 Qs) | 2 | fail | 0 | 0.0 |
The agent did not ask any of the six required discovery questions. |
| SL4 Pitch (2-3 USPs) | 1 | pass | – | 1.0 | after you get on board, you will get a lot of cashback and other opportunities like credit facility. The agent pitched two USPs, fulfilling the step's basic requirement. |
| SL5 Qualify | 2 | pass | – | 2.0 | Do you have any requirement right now, sir? Any HR, CR, sheet, coil? The agent asked for a current requirement at the start of the call. |
| SL6 Closure with next step | 1 | fail | – | 0.0 |
The agreed next step for the customer to send a requirement when it arises is not a specific, agent-owned action. |
Objections supplementary — never inside the /10
| Type | State | Customer said | Rep replied |
|---|---|---|---|
| incumbent_supplier | mishandled | Yes, we are buying JSW only. That, there is a person named Kaali, he supplies. |
He is a supplier, a distributor for us. But if you want, we can supply directly from the JSW plant here. |
Conversation mechanics measured from turn timings, not judged by the LLM
| Talk ratio | Agent talk | Customer talk | Dead air | Longest monologue | WPM | Interrupts | Agent turns | Cust turns | Q marks |
|---|---|---|---|---|---|---|---|---|---|
| 0.628 | 31.1s | 18.4s | 74.5s | 6.6s | 306.8 | 0 | 11 | 11 | 6 |
Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)
agent
1.9s
Hello, greetings. This is Jeevan speaking from the JSW One platform. Sir, have you registered here under the name Billskaff Engineers? So I am calling regarding that. Do you have any requirement right now, sir? Any HR, CR, sheet, coil?
ஹலோ வணக்கம். இது ஜீவன் பேசறேங்க. JSW One ப்ளாட்பார்ம்ல இருந்து. சார் நீங்க Billskaff Engineers பேர்ல இங்க ரெஜிஸ்ட்ரேஷன் போட்டுருக்காங்களா? அப்போ அதுக்காகவே பேசறதுக்கு நான். இப்போதைக்கு ஏதாவது requirement இருக்கா சார்? HR, CR, sheet, coil ஏதாவது?
customer
8.8s
No no, what is the matter? I don't understand.
இல்ல இல்ல என்ன விஷயம்? புரியல.
agent
10.6s
What sir?
என்ன சார்?
customer
11.3s
What are you saying? Again?
என்ன சொல்லுங்க? திருப்பி?
agent
12.3s
Sir, do you have any requirement for HR, CR, sheet, or coil right now?
சார் இப்போதைக்கு ஏதாவது HR, CR, sheet-ஆ, coil-ஆ requirement இருக்கா?
customer
15.2s
What material?
என்ன பொருள்?
agent
16.2s
Sheet, sheet, sheet, coil, HR, CR.
customer
18.1s
Sheet? Yes. In that, we are buying sheets. Someone here supplies. We are buying sheets.
Sheet-ஆ? ஆமா. அதுல sheet தான் வாங்கிட்டு இருக்கோம். இங்க ஒருத்தர் சப்ளை பண்றாரு. sheet வாங்கிட்டு இருக்கோம்.
agent
22.6s
Yes sir. You were buying that from local vendors, right?
ஆமா சார். அது நீங்க லோக்கல் வெண்டர்ஸ் கிட்ட தானே வாங்கிட்டு இருந்த?
customer
25.0s
Yes.
ஆமா.
agent
25.6s
Sir, I will supply directly from JSW.
சார் நான் வந்து டைரக்ட் JSW-ல இருந்து தான் சப்ளை பண்ணுவேன்.
customer
27.7s
What is your company's name?
உங்க கம்பெனி பேர் என்ன?
agent
28.7s
JSW, sir.
JSW சார்.
customer
29.6s
Oh JSW. Okay okay. Yes, we are buying JSW only. That, there is a person named Kaali, he supplies.
ஓ JSW. ஓகே ஓகே. ஆமா JSW தான் வாங்கிட்டு இருக்கோம். அது அவருக்கு காளி என்று இருக்காருல அவர் சப்ளை பண்றாருங்க.
agent
34.6s
Oh, that, he is, sir. He is a supplier, a distributor for us. But if you want, we can supply directly from the JSW plant here.
ஓ அது அது இவரு சார். அது சப்ளையர் தான், டிஸ்ட்ரிபியூட்டர் தான் நம்மகிட்ட. ஆனா உங்களுக்கு வேணும்னா நம்ம டைரக்ட்டா இங்க JSW பிளான்ட்ல இருந்தே சப்ளை பண்ண முடியும்.
customer
39.6s
Oh oh oh oh oh.
ஓ ஓ ஓ ஓ ஓ.
agent
40.8s
So, the advantage of that is, after you get on board, you will get a lot of cashback and other opportunities like credit facility.
அப்போ அதுக்கு அட்வான்டேஜ் என்னன்னா நீங்க இந்த ஆன் போர்டு ஆகுறதுக்கு அப்புறம் உங்களுக்கு நிறைய கேஷ்பேக்கும் வேற கிரெடிட் ஃபெசிலிட்டி அந்த மாதிரி ஆப்பர்சூனிட்டிஸ் எல்லாம் கிடைக்கும்.
customer
45.6s
Hmm hmm hmm.
ம்ம் ம்ம் ம்ம்.
customer
47.2s
Sir, I will note it down.
சார் நான் நோட் பண்ணி வச்சுக்கிறேன்.
agent
48.6s
Okay sir. I will send a message to your WhatsApp number. When the next requirement comes, you please send it, I will help.
சரி சார். நான் உங்க வாட்ஸ்அப் நம்பருக்கு நான் மெசேஜ் போட்டு வைக்கிறேன். நெக்ஸ்ட் requirement வரும்போது நீங்க கொஞ்சம் அனுப்பிடு, நான் ஹெல்ப் பண்றேன்.
customer
53.1s
Ah, please send it. Okay.
ஆ ப்ளீஸ் அனுப்புங்க. ஓகே.
agent
54.6s
Okay okay sir. Thank you.
ஓகே ஓகே சார். தேங்க்யூ.