Call 21112178912793831 2026-09-11 · Kartikey Chauhan · 4:57
| Campaign | Disposition | Could we hear it? | Language | Turns | Pitch type |
|---|---|---|---|---|---|
| IS_MFG_HR_HRPO_Sep26 | General Enquiry | full conversation 78 turns, clean transcript (0% inaudible) | Hindi | 78 | supply_led (campaign_name:medium) |
Audio: clear: There is some background chatter on the agent's side, but it does not significantly affect the transcription.
The four signals separate columns, separate owners
1 · Pitch adherence
the REP
0.0/10
no conversation
USP relevance:
none
2 · Customer quality
the LEAD we handed over
1
/4 flags
segment: trader
3 · Supply
US
none
Agent was uncertain about the specific dispatch location for Ludhiana but did not indicate a lack of supply.
4 · Sentiment
the CUSTOMER
0.01
confidence high · +8/−8
from 22 hits
0.6*lexical + 0.4*prior
0.6*lexical + 0.4*prior
What to do differently next time biggest points lost first · the quotes are from real calls
−2.0 pts
Opener & permission
The agent identified JSW but did not use the customer's name or ask for permission to speak, jumping directly into a requirement check.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Yes, good evening sir. I was noticing, I am calling from JSW One, Raunak Mehta.
−2.0 pts
Hook (supply/price signal)
The agent did not lead with a supply or price hook; instead, he opened with a direct question about requirements.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts
Discovery (6 Qs)
The agent only established the customer's business type (trader) and vaguely touched on end-use. He did not ask about volume, brands, or JSW share.
How Ronak Mehta did it on a
10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
Summary
The agent called a manufacturing lead for HR steel, but the customer identified as a TMT trader. The agent abandoned the pitch structure but pivoted to discuss TMT. The customer inquired about pricing, payment terms, and logistics for delivery to Ludhiana. The call ended with the customer requesting product details via email, and the agent agreeing to provide them after the customer initiates contact.
Coaching
You need to follow the basic call structure: open with permission, use a supply/price hook to create interest, and then run discovery before discussing products or pricing.
Missed:
SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL5 Qualify SL6 Closure with next step
Module 1 — step by step every result carries its evidence quote
| Step | Wt | Result | Qs | Earned | Evidence from the transcript |
|---|---|---|---|---|---|
| SL1 Opener & permission | 2 | fail | – | 0.0 | Uh sir, I was calling from JSW. Do you have any requirement in the flat steel industry right now, in HR etc.? The agent identified JSW but did not use the customer's name or ask for permission to speak, jumping directly into a requirement check. |
| SL2 Hook (supply/price signal) | 2 | fail | – | 0.0 | Do you have any requirement in the flat steel industry right now, in HR etc.? The agent did not lead with a supply or price hook; instead, he opened with a direct question about requirements. |
| SL3 Discovery (6 Qs) | 2 | fail | 2 | 0.0 | Okay, is your work in construction? ... Sir, we are traders. The agent only established the customer's business type (trader) and vaguely touched on end-use. He did not ask about volume, brands, or JSW share. |
| SL4 Pitch (2-3 USPs) | 1 | fail | – | 0.0 |
The agent did not pitch any USPs for either the original product (HR) or the requested product (TMT). |
| SL5 Qualify | 2 | fail | – | 0.0 | if you have any requirement right now, send it. I have sent you a WhatsApp. Although the customer expressed interest in TMT, the agent did not capture a specific requirement (grade, size, quantity, delivery date). |
| SL6 Closure with next step | 1 | fail | – | 0.0 | Okay? You let me know. The agent did not commit to a specific next step with a turnaround time, instead putting the onus on the customer to follow up. |
Objections supplementary — never inside the /10
| Type | State | Customer said | Rep replied |
|---|---|---|---|
| credit | handled | So what are your payment terms? ... I will give an advance, for example if the vehicle load is worth 25 lakhs, then you take 2-4 lakh rupees as advance, the rest on-invoicing when it's loaded |
Yes, we can do it that way, that we take the order on advance, then before dispatch the rest of the material... |
Conversation mechanics measured from turn timings, not judged by the LLM
| Talk ratio | Agent talk | Customer talk | Dead air | Longest monologue | WPM | Interrupts | Agent turns | Cust turns | Q marks |
|---|---|---|---|---|---|---|---|---|---|
| 0.593 | 72.5s | 49.8s | 174.7s | 6.0s | 398.1 | 0 | 38 | 40 | 14 |
Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)
customer
5.4s
Hello.
हलो।
customer
7.8s
Hello.
हलो।
agent
9.1s
Hello sir, can you hear me?
हलो सर, आवाज़ आ रही है?
customer
10.5s
Yes.
हां जी।
agent
11.3s
This is Kartik speaking from JSW One, sir.
कार्तिक बात कर रहा था सर JSW One से।
customer
12.9s
Yes?
हां जी?
agent
13.7s
Uh sir, I was calling from JSW. Do you have any requirement in the flat steel industry right now, in HR etc.?
अह सर JSW से बात कर रहा था। अभी flat steel industry में कुछ requirement रहेगी अभी आपकी HR वगेरा में?
customer
17.4s
No, not in HR, sir. We have requirements for TMT.
नहीं HR में तो नहीं है सर, हमारी TMT में रहती है।
agent
19.3s
TMT?
customer
20.0s
Yes.
हां जी।
agent
20.6s
Okay, is your work in construction?
अच्छा, क्या ये कंस्ट्रक्शन का काम है आपका?
customer
21.8s
Sir, we are traders.
सर हम लोग ट्रेडर हैं जी।
agent
23.1s
Okay, you do trading in TMT, right?
अच्छा, ट्रेडिंग करते TMT में ना?
customer
24.7s
Yes.
हां जी।
agent
25.4s
Okay. Sir, see, if you take JSW, they don't give it for stocking like that. If your end customer has a requirement at the site, we can get it sent that way.
ठीक है। सर देखो JSW लोगे तो वो तो मतलब ऐसे stock करने के लिए नहीं देते हैं। Site पे अगर आपके end customer की requirement हो तो वैसे भिजवा देंगे।
customer
30.0s
Yes, you can do that, we have no problem.
हां, ऐसा कर लिया करो, हमें कोई problem नहीं है।
agent
31.9s
Okay, you don't, right? Okay, if you have any requirement right now, send it. I have sent you a WhatsApp.
अच्छा, नहीं है ना? ठीक है, अभी अभी कुछ requirement हो तो डाल देना, मैंने WhatsApp कर दिया है आपको।
customer
34.4s
Where will the delivery be from?
Delivery कहां से मिलेगी?
agent
35.6s
Delivery, sir, you will get it, umm, from NCR as far as I know.
Delivery सर ये मिलेगी, umm, NCR से ही मिलेगी जहां तक है।
customer
38.2s
Yes?
हां जी?
agent
38.8s
I said sir, it will be dispatched from NCR, Faridabad or Ghaziabad.
मैंने कहा सर NCR से ही निकलेगी, फरीदाबाद या गाजियाबाद।
customer
40.4s
Yes, from NCR?
जी, NCR से?
agent
41.4s
Yes, yes.
हां हां।
customer
42.5s
Yes.
हां जी।
agent
43.5s
Yes, yes.
हां जी, हां जी।
customer
44.1s
So what are your payment terms?
तो payment terms क्या हैं आपकी?
agent
45.4s
Payment terms sir, for now, the first order is in advance. Then after one order, when it starts, the company also gives credit.
Payment terms सर अभी अपना पहला order की advance में है। फिर एक order के बाद में जब start हो जाता है, फिर credit भी देती है कंपनी।
customer
49.8s
Do you do on-invoicing, sir?
On-invoicing कर लेते हैं सर आप?
customer
52.6s
Hello?
हलो?
agent
53.0s
Yes sir?
हां जी सर?
agent
53.7s
Hello?
हलो?
customer
54.2s
On-invoicing, sir, against invoicing.
On-invoicing, सर, against invoicing.
agent
55.6s
Against invoicing?
customer
56.5s
Yes.
हां जी।
agent
57.2s
No no sir, it's against PI.
नहीं नहीं सर, against PI है।
customer
58.2s
No, against invoicing sir, you get the vehicle loaded, dispatch the vehicle later, take the money first.
नहीं, against invoicing सर, आप गाड़ी load कराओ, गाड़ी बाद में निकालना, पहले पैसे ले लेना।
agent
61.3s
That, sir, means the order is confirmed only after the payment comes, right? Then the vehicle is arranged, then we load it like that.
वो तो सर मतलब order confirm ही payment आने के बाद होता है ना। फिर गाड़ी लगती है, फिर ऐसे अपन load करते हैं।
customer
64.2s
No, I will give you some advance.
नहीं मैं कुछ advance दे दूंगा आपको।
agent
65.6s
Yes? Yes, give some advance, it can be done from there.
हां जी? हां, कुछ advance दे दो, वहां से हो जाएगा।
customer
66.8s
I will give an advance, for example if the vehicle load is worth 25 lakhs, then you take 2-4 lakh rupees as advance, the rest on-invoicing when it's loaded, make the bill, the rest of the payment will be immediate.
Advance दे दूंगा, जैसे गाड़ी अगर पच्चीस लाख की गाड़ी बनती है, तो दो-चार लाख रुपए advance ले लिया, बाकी on-invoicing जब load हो जाएगी, बिल बना दो, बाकी payment immediate हो जाएगी आपकी।
agent
72.6s
Okay, okay. Yes, we can do it that way, that we take the order on advance, then before dispatch the rest of the material...
ठीक है, ठीक है। हां तो वैसे कर लेते हैं कि advance पे order ले लिया, फिर dispatch से पहले बाकी material...
customer
75.4s
Yes yes, before dispatch sir, before dispatch.
हां हां, before dispatch सर, before dispatch.
agent
76.9s
Okay, okay.
ठीक है, ठीक है।
customer
77.8s
Yes.
हां।
agent
78.3s
Well, that can be done. If a requirement comes up now, then let me know, sir.
चलो वो तो हो जाता है। अभी requirement बने तो बताना सर आप फिर।
customer
80.4s
Yes. I will... you give me your number, I don't have the number of anyone from JSW.
हां। मैं आपको, आप ना मुझे अपना नंबर दो, मेरे पास ना नंबर नहीं है किसी JSW वाले का।
agent
82.8s
Okay. I have sent a WhatsApp, look, from my personal number.
अच्छा। मैंने ना WhatsApp डाल दिया देखो आपको, अपने personal number से।
customer
85.0s
Okay. So where are you calling from?
ठीक है। तो आप अपना कहां से बात कर रहे हैं?
agent
86.4s
I am calling from the Mumbai office, sir.
मैं तो Mumbai office से बात कर रहा हूं सर।
customer
87.8s
From the Mumbai office. Okay, I'll save your number.
Mumbai office से। ठीक है, मैं save कर लेता हूं आपको।
agent
89.6s
Okay. See, I have also mentioned my mail ID.
ठीक है। देखो मेरा mail ID भी mention कर दिया।
customer
90.8s
So you also have Neo Steel?
तो Neo Steel भी होता है आपके पास?
agent
92.0s
Yes, Neo Steel 1 TMT is also there.
हां, Neo Steel 1 TMT भी है।
customer
93.4s
So there is also a requirement for Neo Steel, how will you do that?
तो Neo Steel की भी requirement रहती है, उसका कैसे करेंगे आप?
agent
95.6s
We'll get that for you as well.
वो भी दिलवा देंगे आपको।
customer
96.6s
So for us...
तो हमें तो...
agent
97.0s
Meaning, if you need 1 TMT, then that will have to be dispatched from some rolling plant, right?
मतलब 1 TMT अगर चाहिए, तो वो तो किसी rolling plant से निकालना पड़ेगा, है ना?
customer
99.8s
Yes. Where is it made at your end, is the material made in a rolling plant here?
हां। आपके कहां बनता है, यहां rolling plant में बनता है material?
agent
101.8s
Yes, the material is made. Now, there are many plants for Neo Steel, I'll have to see exactly where they are in the north.
ये हां, material बनता है ना। अभी Neo Steel के काफी plant हैं, वो देखने पड़ेंगे exactly north में किधर हैं।
customer
105.6s
Okay. So no, where is your JSW One available?
Okay. तो नहीं, JSW One कहां पे मिलता है आपका?
agent
107.6s
One, sir, I'll have to check. I had seen, there are 12-15 places somewhere.
One सर, देखना ही पड़ेगा। देखे थे मैंने, बारह-पंद्रह जगह हैं कहीं।
customer
110.2s
Because we are based in Ludhiana. We are based in Ludhiana.
क्योंकि हम तो लुधियाना बैठते हैं। हम तो लुधियाना में बैठते हैं।
agent
112.2s
Yes, yes.
हां हां।
customer
112.8s
If we need it in Ludhiana, where will you dispatch it from?
अगर हमें लुधियाना चाहिए तो आप कहां से dispatch कराओगे?
agent
114.8s
It will be from somewhere in the North. There is one in Jaipur, anyway.
North में ही होगा कहीं से। जयपुर में है एक तो खैर।
customer
116.6s
Yes.
हां जी।
agent
117.4s
And where else in the north... Sir, I'll tell you, sir, I'll check and tell you from where we'll dispatch for Ludhiana.
और north में किधर है... सर बताता हूं सर, वो तो देख के मैं, लुधियाना के लिए कहां से करेंगे dispatch.
customer
120.8s
Yes, tell me.
हां, बताइए।
agent
121.4s
We keep Neo Steel in NCR, meaning in retail. If you want to get one vehicle load dispatched, we can get it dispatched from the plant as well.
Neo Steel हम लोग NCR में रखते हैं, मतलब retail में रखते हैं। अगर आपको एक गाड़ी निकलवानी है, तो plant से भी निकलवा देंगे।
customer
125.2s
What is your price, if we talk about it, what is your price for today?
क्या price है आपका अगर हम बात करें तो आज का क्या price है आपका?
agent
127.8s
Today's price for Neo, sir, is how much, it's 58.
आज का price सर Neo का है कितना, फिफ्टी एट है।
customer
130.0s
Is 58 FOR Ludhiana or ex-?
फिफ्टी एट FOR है लुधियाना के ex?
agent
131.8s
This is our, it's FOR Delhi, actually. Meaning, I had taken this rate, I took the rate today for a customer in Delhi. So it's their FOR. For Ludhiana, assume it will be a little more, one rupee.
ये अपना, FOR दिल्ली का FOR है खैर। मतलब ये rate लिया था मैंने, मैंने आज rate लिया था मैंने एक दिल्ली के customer के लिए। तो उनका FOR है। लुधियाना में मान लो थोड़ा और आएगा, एक रुपया।
customer
138.0s
Okay, it will be one rupee more.
अच्छा, एक रुपया और होगा।
agent
139.4s
Hmm hmm.
हम्म हम्म।
customer
140.0s
So, I am sending you an email address, you send me the details for JSW One and JSW Neo once. How the dispatch will be and where JSW One is made here.
तो आप मैं ना आपको email address डाल रहा हूं, आप मेरे को एक बार JSW One का सारा और JSW Neo का ना detail भेज दो। कि कैसे dispatch रहेगा और JSW One यहां पे कहां बनता है।
agent
145.4s
Okay, well, I'll tell you that. See, I have sent you my mail ID on WhatsApp, right? Okay? You let me know.
अच्छा, चलो मैं वो बता दूंगा। देखो मैंने आपको अपना mail ID डाल दिया WhatsApp पे ना? ठीक है? आप बताना।
customer
149.0s
Okay.
ठीक है।