Call 21112178903160571 2026-09-10 · Ronak Mehta · 3:19
| Campaign | Disposition | Could we hear it? | Language | Turns | Pitch type |
|---|---|---|---|---|---|
| IS_MFG_HR_HRPO_Sep26 | No_requirement | full conversation 37 turns, clean transcript (0% inaudible) | Hindi | 37 | supply_led (campaign_name:medium) |
Audio: clear
The four signals separate columns, separate owners
1 · Pitch adherence
the REP
2.0/10
no conversation
USP relevance:
matched
2 · Customer quality
the LEAD we handed over
0
/4 flags
clean lead
3 · Supply
US
none
4 · Sentiment
the CUSTOMER
-0.42
confidence high · +1/−6
from 14 hits
0.6*lexical + 0.4*prior
0.6*lexical + 0.4*prior
What to do differently next time biggest points lost first · the quotes are from real calls
−2.0 pts
Opener & permission
Agent did not ask for permission to speak, jumping directly into a requirement check.
How Sajal Bhaskar did it on a
9.0/10 call —
Hello, am I speaking with Ashok Chauhan ji? ... I was calling from JSW One.
−2.0 pts
Hook (supply/price signal)
Agent opened with a direct requirement check instead of a proactive hook to build interest.
How Sajal Bhaskar did it on a
9.0/10 call —
Sir, the pricing is going to go high until October.
−2.0 pts
Discovery (6 Qs)
Agent only asked what the customer manufactures late in the call; this was insufficient to meet the 'partial' threshold of 3 questions.
How Sajal Bhaskar did it on a
9.0/10 call —
is it purely a trading business? ... What is the monthly procurement? ... otherwise I buy material from Tata. ... Out of that, how much is Tata's? ... Our payment is in advance, sir.
objection
The customer raised 1 objection
you did not answer:
send_price_will_think
[89s] CUSTOMER: Let's see, but there is no life in the market.
did well
Qualify
[2s] AGENT: Do you have any requirement for material right now, in MS steels, in HR, in CR?
Summary
The agent contacted a bicycle and auto parts manufacturer who had no current requirement due to existing orders and concerns about high market prices. The conversation centered on market conditions and potential future price increases, with the customer remaining skeptical. The agent discovered the customer's business type at the end of the call and closed by promising to stay in touch, without a firm next step.
Coaching
The call structure was inverted. You must open with permission and a hook to earn the right to ask about requirements. Discovery questions should be asked early to guide the conversation, not as an afterthought at the end.
Missed:
SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL6 Closure with next step
Module 1 — step by step every result carries its evidence quote
| Step | Wt | Result | Qs | Earned | Evidence from the transcript |
|---|---|---|---|---|---|
| SL1 Opener & permission | 2 | fail | – | 0.0 |
Agent did not ask for permission to speak, jumping directly into a requirement check. |
| SL2 Hook (supply/price signal) | 2 | fail | – | 0.0 |
Agent opened with a direct requirement check instead of a proactive hook to build interest. |
| SL3 Discovery (6 Qs) | 2 | fail | 2 | 0.0 | [105s] AGENT: Yes, what do you make? What do you manufacture? Agent only asked what the customer manufactures late in the call; this was insufficient to meet the 'partial' threshold of 3 questions. |
| SL4 Pitch (2-3 USPs) | 1 | fail | – | 0.0 |
Agent made a single, generic claim about being 'best competitive' but did not deliver a proper USP pitch. |
| SL5 Qualify | 2 | pass | – | 2.0 | [2s] AGENT: Do you have any requirement for material right now, in MS steels, in HR, in CR? Agent successfully asked for a current requirement at the start of the call, which the customer confirmed they did not have. |
| SL6 Closure with next step | 1 | fail | – | 0.0 |
The closure was generic ('I will stay in touch') without a specific, committed next action like a scheduled callback or a quote. |
Objections supplementary — never inside the /10
| Type | State | Customer said | Rep replied |
|---|---|---|---|
| incumbent_supplier | handled | [69s] CUSTOMER: No, my old deals are going on, that same material is coming, what is going, the old deals are going. |
[11s] AGENT: Let's do one transaction deal with us. |
| send_price_will_think | mishandled | [89s] CUSTOMER: Let's see, but there is no life in the market. |
[85s] AGENT: Sir, right now it is 62, I am telling you tomorrow, on 11th September, it is going to be 64. |
Conversation mechanics measured from turn timings, not judged by the LLM
| Talk ratio | Agent talk | Customer talk | Dead air | Longest monologue | WPM | Interrupts | Agent turns | Cust turns | Q marks |
|---|---|---|---|---|---|---|---|---|---|
| 0.589 | 61.7s | 43.1s | 94.2s | 6.6s | 346.2 | 0 | 18 | 19 | 6 |
Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)
customer
0.9s
Hello?
हेलो?
agent
1.6s
Hello Varun ji, good afternoon. Ronak Mehta speaking from JSW One. Do you have any requirement for material right now, in MS steels, in HR, in CR?
हेलो वरुण जी, गुड आफ्टरनून। रौनक मेहता बात कर रहा हूं JSW One से। अभी कुछ मटेरियल में, मटेरियल में रिक्वायरमेंट आ रहा है आपको MS steels में, HR में, CR में?
customer
7.7s
That order has already been given, now it has increased, what's the use of talking now?
वो तो ऑलरेडी आर्डर दे दिया, अब तो बढ़ गया, अब क्या फायदा बात करने का?
agent
10.8s
No sir, it's going to increase further, so if you have any plan for more procurement, please tell me, sir. Let's do one transaction deal with us.
नहीं सर, अभी आगे भी तो और बढ़ने वाला है, तो और कुछ प्रोक्योरमेंट करने का प्लान है तो बताइए ना सर। करते हैं एक-आध ट्रांजैक्शन डील हमसे।
customer
15.2s
No, it can't happen right now as the order has already been placed.
नहीं, अभी तो हो नहीं हो सकता कि आर्डर पहले दिया हुआ है।
customer
17.6s
What is your rate, what is the rate going on now?
आपका रेट, रेट क्या चल रहा है अभी?
agent
19.3s
Right now, which one are you asking about, in HR?
अभी तो, कौनसा HR में पूछ रहे हो आप?
customer
21.0s
In HR, 2 mm.
HR में 2 mm.
agent
22.4s
In HR sir, right now for 2 mm it is 62 plus, sir. 62,200, 62,500.
HR में सर अभी 2 mm में तो 62 प्लस है सर। 62 200, 62 500.
customer
25.7s
From where will it decrease now?
कहां से कम होगा अभी?
agent
27.0s
No sir, the price is going to increase even more, sir. It has already been told that it will increase by another two, two rupees tomorrow, sir.
नहीं सर, अभी तो प्राइस और बढ़ने वाला है सर। ऑलरेडी अभी बताया कि दो, दो रुपए का और बढ़ने वाला है सर कल।
customer
31.2s
Hmm hmm. So let's see, it depends on whether the market will absorb it going forward, right?
हम्म हम्म। तो देखते हैं, अभी तो आगे मार्केट अब्जॉर्ब करेगी तब है ना।
agent
34.1s
Yes, yes, that has to be done anyway. This is because the material from the source, the cooking coal, sir, that has hiked by 30 to 40%.
हांजी हांजी, वो तो फिर करना ही है। ये तो आगे से ही मट- मटेरियल जो है, जो कुकिंग कोल होती है सर, वो 30 टू 40% हाइक हो गई है।
customer
38.8s
It doesn't happen because of that, no one is ready to buy the material ahead, the orders have actually decreased.
उससे नहीं होता ना, आगे कोई खरीदने को तैयार नहीं है माल, आर्डर तो घट गए उलटा।
agent
42.2s
Yes sir, changes will come now. And it will take another ten-fifteen days, it will take a month.
हां सर, अभी चेंजेज तो आएंगे अभी। और लग जाएंगे दस-पंद्रह दिन, महीना भर तो लगेगा।
customer
45.2s
There's HR, there's CR, there's pipe, everything, CR has been increased by seven, eight rupees.
HR है, CR है, पाइप है, सारा कुछ सात-सात, आठ-आठ रुपए CR बढ़ा दिया।
agent
48.4s
In everything, in everything, in everything sir, in one month the target was ten rupees, eight rupees have already increased.
सब में, सब में, सब में सर, एक महीने में टारगेट था दस रुपए का, आठ रुपए तो बढ़ चुके हैं।
customer
52.5s
So the orders have decreased, what else happened? There is no offtake of the material.
तो आर्डर घट गए और क्या हुआ? माल का उठाल ही नहीं है।
agent
55.2s
No sir, they are lifting it now, there are some people who are stockists, so they are doing it.
नहीं सर, अभी उठा तो रहे हैं, अभी कुछ लोग हैं जो स्टॉकिस्ट होते हैं, तो वो कर ले रहे हैं।
customer
58.9s
I don't know, I am not hearing anything. Ludhiana is such a big market, I am not seeing any boom here. On the contrary, they are saying to stop the material, wait for now.
पता नहीं, मैं तो कोई सुन नहीं रहा। लुधियाना इतना बड़ा मंडी है, यहां तो मैं नहीं देख रहा कोई तेजी लगी है। उलटा वो कह रहे हैं भई रोक दो माल, अभी रुक जाओ।
agent
64.7s
Oh, I see.
अच्छा।
customer
65.4s
Hmm. I don't see anything in the market.
हम्म। मेरे को तो कोई मार्केट में नजर नहीं आ रहा।
agent
67.0s
So will you buy it at a high price or a low price then?
तो फिर महंगे में खरीदेंगे या सस्ते में खरीदेंगे फिर?
customer
69.0s
No, my old deals are going on, that same material is coming, what is going, the old deals are going. Nobody is booking anything new going forward.
नहीं, मेरे पुराने सौदे चल रहे हैं, वो ही माल आ रहे हैं, जो जा रहा है, पुराने सौदे जा रहे हैं। नया अभी कोई बुक ही नहीं कर रहा आगे।
agent
74.2s
I see. In HR, HR, in HR JSW's will be the best competitive. In the future as well. So I will stay connected with you, sir. So if the pricing matches, we will do one transaction.
अच्छा। HR में, HR, HR में तो बेस्ट कंपीटिटिव ही रहेगा JSW का। आगे भी। तो कनेक्ट में रहता हूं सर आपसे। तो प्राइसिंग कुछ मैच हो जाए तो कर लेंगे एक ट्रांजैक्शन।
customer
80.9s
The fun is when you tell us before it's about to increase and we take it. After it has reached the brim, there is no benefit.
मजा तब होता जब बढ़ने वाली हो उससे पहले बताओ और लो। जब ब्रिम पे पहुंच गया उसके बाद कोई फायदा नहीं है।
agent
85.2s
Sir, right now it is 62, I am telling you tomorrow, on 11th September, it is going to be 64. 63 24.
सर अभी तो अभी 62 हो रही है, मैं बता रहा हूं कल 11th सितंबर को 64 होने वाली है। 63 24।
customer
88.8s
Let's see, but there is no life in the market. You might think there is life in the market, but there is no life.
चलो देखेंगे, मार्केट में कोई जान नहीं है पर। आपके तो कोई जान है मार्केट में, कोई जान नहीं है।
agent
92.0s
Yes.
जी।
customer
93.2s
There is no life in the market.
मार्केट में कोई जान नहीं है।
agent
94.8s
Yes. I will stay in touch with you, sir. If there is anything, please let me know. If there is any procurement for next month, let's do it, sir. My name is Ronak Mehta, I will ping you and keep it on WhatsApp.
जी। आपसे टच में रहता हूं सर। कुछ रहेगा तो बताइएगा। नेक्स्ट मंथ के लिए कुछ प्रोक्योरमेंट रहेगी तो करते हैं सर। रौनक मेहता नाम है मेरा, मैं आपको पिंग करके रखता हूं WhatsApp पे।
customer
101.4s
Okay.
ठीक है।
agent
102.4s
What is yours, what do you make, sir, by the way? It's written Oscar Industries for you.
आपका क्या, आप क्या बनाते हैं सर वैसे? Oscar Industries लिखा है आपका।
customer
104.6s
Hello?
हेलो?
agent
105.4s
Yes, what do you make? What do you manufacture?
हां, आप क्या बनाते हो? क्या मैन्युफैक्चरिंग करते हैं आप?
customer
107.4s
I have my own, bicycle parts, auto parts.
मेरे पास है अपना, बाइसिकल पार्ट है, ऑटो पार्ट है।
agent
110.2s
Okay. Will do. Good sir. Okay, I will stay in touch with you. Yes. Thank you sir. Yes.
ओके। चलेगा। गुड सर। ठीक है, मैं आपसे टच में रहता हूं। जी। थैंक यू सर। जी।