21112178843777171 · Call

Call 21112178843777171 2026-09-03 · Kartikey Chauhan · 4:46

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
IS_MFG_HR_HRPO_Sep26	General Enquiry	full conversation 70 turns, clean transcript (0% inaudible)	Hindi	70	supply_led (campaign_name:medium)

Audio: clear: There is some minor background noise on the customer's side, but it does not affect transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

1.0/10

no conversation

USP relevance: matched

2 · Customer quality

the LEAD we handed over

2 /4 flags

segment: trader MOQ: 2.0 MT medium

3 · Supply

not_in_stockyard

Agent states that for Jaipur delivery, the material comes from a distributor, not a JSW One stockyard, and pivots to his own stock in Ghaziabad.

4 · Sentiment

the CUSTOMER

-0.44

confidence high · +2/−15 from 12 hits
0.6*lexical + 0.4*prior

price

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission Agent identified JSW One but did not use the customer's name or ask for permission to speak.

How Ronak Mehta did it on a 10.0/10 call —

AGENT: Yes, good evening sir. I was noticing, I am calling from JSW One, Raunak Mehta.

−2.0 pts Hook (supply/price signal) Agent did not provide a supply or price hook, instead jumping directly to a requirement check.

How Ronak Mehta did it on a 10.0/10 call —

AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.

−2.0 pts Discovery (6 Qs) Agent only confirmed the business type (trader) and learned about suppliers (volunteered by customer), missing 4 of the 6 required discovery questions.

How Ronak Mehta did it on a 10.0/10 call —

AGENT: Okay, so what do you manufacture, sir, by the way?

objection The customer raised 2 objections you did not answer: price incumbent_supplier

they give JSW material, they give it cheaper, you give it expensive. What is the reason for this?

So then what's the point of taking from JSW, then I will take it from Ratan ji himself.

did well

Pitch (2-3 USPs)

In Ghaziabad, I stock the material, my own. Right? So that is my cheapest. Ghaziabad.

Summary

The customer, a trader from Bikaner, provided a list of required HR/CR materials but immediately raised a strong price objection, claiming local distributors are cheaper. The agent was unable to effectively counter this, instead trying to pivot the supply location from Jaipur to his own stockyard in Ghaziabad. The call ended without a firm next step after the agent failed to regain control of the conversation.

Coaching

When a customer raises a strong price objection, handle it using the playbook (e.g., focus on landed cost) and then steer the conversation back to your discovery questions to regain control of the call.

Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL5 Qualify SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
SL1 Opener & permission	2	fail	–	0.0	Sir, I am Karthik speaking from JSW One. Agent identified JSW One but did not use the customer's name or ask for permission to speak.
SL2 Hook (supply/price signal)	2	fail	–	0.0	Sir, in your Haji Abdul Iron Works, will there be any requirement for steel etc. right now? Agent did not provide a supply or price hook, instead jumping directly to a requirement check.
SL3 Discovery (6 Qs)	2	fail	2	0.0	this is a trading business of yours, right? Agent only confirmed the business type (trader) and learned about suppliers (volunteered by customer), missing 4 of the 6 required discovery questions.
SL4 Pitch (2-3 USPs)	1	pass	–	1.0	In Ghaziabad, I stock the material, my own. Right? So that is my cheapest. Ghaziabad. Agent attempted to pitch a relevant USP (own stockyard implying better price) in response to the customer's price objection.
SL5 Qualify	2	fail	–	0.0	Yes, there is a requirement. There is 1.6 HR, 1.2 HR, 1250 2500 and there is 2 mm, 2.5 mm, 3 mm HR. Although the customer listed materials, the agent failed to capture critical qualifying information like quantity and required delivery date.
SL6 Closure with next step	1	fail	–	0.0	I'll tell you, I'll definitely tell you. Okay, thank you. The call ended with a vague promise, not an explicit, committed next step with an agreed turnaround time for a quote.

Objections supplementary — never inside the /10

Type	State	Customer said	Rep replied
price	mishandled	they give JSW material, they give it cheaper, you give it expensive. What is the reason for this?	Sir, in Jaipur, you know, it's our seller and distributor. I... In Ghaziabad, I stock the material, my own. Right? So that is my cheapest. Ghaziabad.
incumbent_supplier	mishandled	So then what's the point of taking from JSW, then I will take it from Ratan ji himself.	Okay, I'll tell you the Ghaziabad rate, you compare it then, how much it's costing. Okay?

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.41	54.8s	78.9s	152.3s	7.2s	283.6	0	32	38	12

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer

0.7s

Hello

हेलो

customer

2.5s

Hello

हेलो

customer

3.2s

Yes, who?

हां कौन?

agent

4.1s

Sir, I am Karthik speaking from JSW One.

सर मैं कार्तिक बात कर रहा था जेएसडब्ल्यू वन से।

customer

6.7s

Yes brother, tell me.

हांजी भैया बोलिए।

agent

7.8s

Sir, in your Haji Abdul Iron Works, will there be any requirement for steel etc. right now?

सर ये अपना हाजी अब्दुल आयरन वर्क्स में रिक्वायरमेंट होगा अभी कुछ स्टील वगेरा का?

customer

11.3s

Yes, there is a requirement. There is 1.6 HR, 1.2 HR, 1250 2500 and there is 2 mm, 2.5 mm, 3 mm HR.

हां रिक्वायरमेंट तो है 1.6 एचआर का है, 1.2 एचआर है, 1250 2500 और 2 mm है, 2.5 mm है, 3 mm है एचआर।

agent

19.1s

Okay, you take all these sizes? Standard cut 12 25?

अच्छा ये सारे साइज लेते हो आप? स्टैंडर्ड कट 12 25?

customer

21.2s

Four by eight.

चार बाय आठ का।

customer

22.0s

Yes, 12 25.

हां 12 25।

customer

22.9s

Yes, four by eight.

हां चार बाय आठ का।

agent

24.3s

Okay, okay. You take four by eight. Do you need it in Bikaner?

ठीक है, ठीक है। चार बाय आठ का लेते हो। बीकानेर में चाहिए?

customer

26.8s

Yes, in Bikaner. In CR, I need 1 mm, .90, .80 CR.

हां बीकानेर में। सीआर में चाहिए 1 mm, .90, .80 सीआर।

agent

31.0s

Okay, okay. Yes, no, those sizes are there from your previous inquiry. But I was saying, this is a trading business of yours, right?

अच्छा अच्छा। हां नहीं वो साइजेस तो आपके पिछली इंक्वायरी के पड़े हैं। लेकिन मैं ये बोल रहा था ये ट्रेडिंग का काम है आपका ना?

customer

35.2s

Yes, it's our trading business.

हां ट्रेडिंग का काम है अपना।

agent

36.5s

Okay, so all these sizes are in running for you, you stock them?

अच्छा तो ये सारे साइज रनिंग में रहते हैं आप स्टॉक करते हो इनको?

customer

38.8s

Yes.

हां।

agent

39.6s

Okay. So it's a regular requirement for you, right?

ओके। तो रेगुलर रिक्वायरमेंट ही है आपकी है ना?

customer

41.9s

Yes, brother.

हांजी भैया।

agent

42.6s

Okay, okay. Okay, let me make a quote for this for you once and tell you for one vehicle. Okay?

ठीक है, ठीक है। ठीक है चलो मैं एक बारी इसका कोट आपको और बना के एक गाड़ी का बताता हूं। ठीक है?

customer

46.2s

Okay, brother. From where will you get the material?

ओके दादा। कहां से दिलाओगे माल?

agent

48.0s

I... this will come from Jaipur itself.

मैं ये जयपुर से ही आएगा।

customer

50.1s

It will come from Jaipur? But man, the other people in Jaipur who are giving material, like Ratan ji, there are big traders there, Ratan ji, Uttam Lal ji, they give JSW material, they give it cheaper, you give it expensive. What is the reason for this?

जयपुर से आ जाएगा? बट यार जो जयपुर के बाकी जो माल दे रहे हैं जैसे रतन जी हो गए वहां बड़े-बड़े व्यापारी हैं रतन जी हो गए उत्तम लाल जी हो गए वो जेएसडब्ल्यू का माल देते हैं वो सस्ता देते हैं आप महंगा देते हो। ये रीजन क्या है?

agent

57.2s

You are saying Ratan ji's is cheaper?

रतन जी का सस्ता आ रहा है आप बोल रहे हो?

customer

59.0s

What?

क्या?

agent

59.8s

Hmm hmm hmm hmm.

हम्म हम्म हम्म हम्म।

customer

61.2s

Will it be cheaper than Ratan ji?

रतन जी से सस्ता आएगा?

agent

62.5s

No, you are saying you get it cheaper from Ratan ji than from us, directly?

नहीं आप बोल रहे हो रतन जी का हमसे सस्ता मिल जाता है आपको डायरेक्ट?

customer

64.8s

Yes. Yes.

हां। हां।

customer

66.2s

Earlier there was some Abhishek ji, he had also, I mean, contacted me.

पहले अभिषेक जी है कोई उन्होंने भी मुझे मतलब कांटेक्ट किया था।

agent

68.4s

Yes, yes, yes.

हां हां हां।

customer

69.3s

So, in his rate and Ratan ji's rate, there was a difference of two to three rupees per kilo.

तो उनकी रेट में और रतन जी की रेट में दो-दो तीन-तीन रुपए किलो का डिफरेंस आ गया।

agent

72.4s

Okay.

अच्छा।

customer

73.2s

So then what's the point of taking from JSW, then I will take it from Ratan ji himself. Now, from you, I can't take less than three tons, I have a requirement of two tons. I will take two tons from Ratan ji, that will be cheaper for me too.

तो फिर क्या मतलब जेएसडब्ल्यू का भी लें फिर तो मैं रतन जी से ही ले लूंगा। अब आपके तो तीन टन से नीचे नहीं ले सकता मुझे दो टन की रिक्वायरमेंट है। मैं तो दो टन रतन जी से ले लूंगा वो सस्ता भी पड़ेगा मेरे।

agent

80.2s

Hmm, that's a valid point, sir. Okay, I will... about this

हम्म बात तो सही है सर। चलो मैं इस बारे में

customer

82.0s

You tell me this, tell me this, how are they giving it cheaper than you? You properly say you are from JSW, that we are from JSW. Then how are they giving it cheaper than you to me?

ये बताओ आप ये बताओ आप आपसे सस्ता कैसे दे रहे हैं वो? आप जेएसडब्ल्यू से प्रॉपर्ली बोलते हो कि हम जेएसडब्ल्यू से हैं। तो फिर आपसे सस्ता कैसे दे रहे हैं वो मुझे?

agent

86.6s

Sir, in Jaipur, you know, it's our seller and distributor. I... In Ghaziabad, I stock the material, my own. Right? So that is my cheapest. Ghaziabad.

सर वो जयपुर में ना अपना ये सेलर और डिस्ट्रीब्यूटर ही है। मैं गाजियाबाद में तो मैं स्टॉक करता हूं मटेरियल अपना खुद का। है ना? तो वो तो मेरा चीपेस्ट रहता है। गाजियाबाद।

customer

93.8s

So I'll pick it up from Ghaziabad, okay I'll pick it up from Ghaziabad. If you say so, I can pick up the material from Faridabad.

तो गाजियाबाद से उठा लूं चलो मैं गाजियाबाद से उठा लूं। आप कहो तो फरीदाबाद से उठा लूं माल तो।

agent

96.8s

Okay, fine. You'll pick it up from Ghaziabad

चलो ठीक है। गाजियाबाद उठा लोगे आप

customer

98.4s

My material comes from Faridabad, it comes from Sonatech, S... that SF... aren't they the SF Agarwal people?

मेरा फरीदाबाद से माल आता है सोनाटेक से आता है एस वो एसएफ वो एसएफ अग्रवाल वाले नहीं है?

agent

102.4s

Hmm hmm.

हम्म हम्म।

customer

103.0s

It comes from them.

उनसे आता है।

agent

104.2s

SK Agarwal.

एसके अग्रवाल।

customer

105.0s

Yes, SK Agarwal, right?

हां एसके अग्रवाल है ना?

agent

106.0s

Yes, yes. Theirs.

हां हां। उनके।

customer

107.4s

Yes, SK Agarwal is our own distributor. Okay, so this I will... for you

हां एसके अग्रवाल तो अपने ही डिस्ट्रीब्यूटर हैं। अच्छा तो ये आपको मैं

agent

109.4s

Okay, I'll tell you the Ghaziabad rate, you compare it then, how much it's costing. Okay?

ठीक है गाजियाबाद का रेट बताता हूं आप कंपेयर करना फिर उसे कितना क्या पड़ रहा है। ठीक है?

customer

113.0s

SK... In SK Agarwal, like Manoj ji is there, sitting there.

एसके एसके अग्रवाल में जैसे मनोज जी हैं वहां बैठे हैं।

agent

115.2s

Yes.

हां।

customer

116.0s

So, I mean, I keep having deals with him, with Manoj ji, the Sonatech people, there are one or two more who are from our Bikaner and have shifted to Ghaziabad... I mean Faridabad.

तो उनसे मतलब मेरी डील होती रहती है मनोज जी से, सोनाटेक वाले हो गए, एक दो और हैं जो हमारे बीकानेर के गाजियाबाद मतलब फरीदाबाद में शिफ्ट हो गए हैं।

agent

121.2s

Hmm hmm.

हम्म हम्म।

customer

121.8s

So we take from them as well. Material comes from Delhi Narayana.

तो उनसे भी लेते हैं। दिल्ली नारायणा से माल आता है।

agent

124.0s

Okay.

अच्छा।

customer

125.2s

From Delhi, the freight becomes expensive, so I don't prefer to take from Delhi.

दिल्ली से तो भाड़ा महंगा पड़ जाता है जब दिल्ली से लेना पसंद नहीं करता मैं।

agent

127.6s

Yes, exactly. It will be expensive because of the green toll.

हां वही वही। ग्रीन टोल की वजह से महंगा ही पड़ेगा।

customer

129.6s

No, the freight for Ghaziabad and Jaipur is the same for me.

नहीं गाजियाबाद का जयपुर का मुझे बराबर ही भाड़ा पड़ रहा है।

agent

131.6s

Okay.

अच्छा।

customer

132.6s

It's just that from there, from Ghaziabad, I have to take a full 25-ton vehicle.

बस ये वहां से गाजियाबाद से पूरी 25 टन लेना पड़ता है मुझे गाड़ी।

agent

135.2s

Okay.

अच्छा।

customer

136.0s

Yes.

हां।

agent

136.8s

Hmm hmm hmm.

हम्म हम्म हम्म।

customer

138.2s

That vehicle comes to me for one and a quarter rupees per kilo in freight.

जो वो मेरे सवा रुपए किलो भाड़े में आ जाती है गाड़ी।

agent

140.4s

Yes, yes.

हां हां।

customer

141.2s

From Jaipur, it's one rupee per kilo.

जयपुर से एक रुपए किलो आता है।

customer

143.6s

Look brother, wherever it's cheaper, I'll take it from there.

देखो दादा सस्ता पड़ेगा जो मैं वहां से लूंगा।

agent

145.6s

No, that's a valid point.

नहीं बात तो सही है।

customer

146.8s

Even for two-two hundred and fifty rupees, no one

दो ढाई सौ रुपए पर भी कोई नहीं

agent

148.2s

Okay, you try.

चलो आप ट्राई करो।

customer

149.0s

Okay brother.

ओके दादा।

agent

149.8s

I'll tell you, I'll definitely tell you. Okay, thank you.

बताता हूं पक्का बताता हूं। ओके थैंक यू।