21112178824708471 · Call

Call 21112178824708471 2026-09-01 · Jeevan Jeejo · 5:34

Campaign	Disposition	Could we hear it?	Language	Turns	Pitch type
MSME_IS_India_ProductOpps_PROG_261225	General Enquiry	full conversation 64 turns, clean transcript (0% inaudible)	English	64	customer_led (campaign_name:medium)

Audio: clear: The customer initially states his business is 'Prem Hardware and Tools', but later agrees when the agent refers to it as 'Good Luck Hardware Stores'.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP

3.5/10

no conversation

USP relevance: matched

2 · Customer quality

the LEAD we handed over

1 /4 flags

segment: construction

3 · Supply

none

4 · Sentiment

the CUSTOMER

+0.29

confidence high · +10/−3 from 28 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Discovery (5 Qs, woven naturally) Agent only captured the end application (which the customer volunteered) and failed to ask about monthly tonnage, current brands, JSW share, or payment terms.

How ankit mistry did it on a 10.0/10 call —

And which brands of HRPO material do you buy? Like Jindal's comes, Tata's comes, Essar's comes?

−2.0 pts Closure with price & timeline Agent did not provide a price or a timeline for a price, as the customer had no immediate requirement and provided no specs.

How ankit mistry did it on a 10.0/10 call —

0.7 would be something around 74. 74.5. In which my cutting, loading, and with pallet packaging, my pricing is included.

−1.5 pts Revalidate every field Agent successfully revalidated product type, location/pincode, quantity, and timeline, but did not ask for specific dimensions (thickness/width).

How ankit mistry did it on a 10.0/10 call —

you just share the exact dimensions and quantity, and where the delivery is in Surat, the full delivery address with pincode.

habit You did 75% of the talking. Ask a question and let them fill the silence - the requirement comes from them, not from you.

habit You spoke for 55 seconds straight without a break. Break it up with a question so you can hear whether they are still with you.

did well

Opener acknowledges platform submission

You had, yes, registered on the JSW platform, right?

Summary

The customer, a civil contractor, was exploring the JSW platform to understand its pricing model and had no immediate material requirement. The agent explained the value proposition, confirmed the customer's location and contact details, and established that the customer is a future prospect. The call ended with the agent agreeing to send company details via WhatsApp for future reference.

Coaching

Your talk-to-listen ratio is very high; break up long speeches with questions to keep the customer engaged and uncover their needs before pitching solutions.

Missed: CL2 Revalidate every field CL3 Discovery (5 Qs, woven naturally) CL4 Closure with price & timeline CL5 No unnecessary re-pitching

Module 1 — step by step every result carries its evidence quote

Step	Wt	Result	Qs	Earned	Evidence from the transcript
CL1 Opener acknowledges platform submission	2	pass	–	2.0	You had, yes, registered on the JSW platform, right? Agent correctly acknowledged the customer's prior action on the platform.
CL2 Revalidate every field	3	partial	4	1.5	if it is your HR requirement or CR or any other material?... I can confirm the pin code is 421308, right?... what is it initially that you are looking to procure?... are you looking for an immediate procurement or like in future? Agent successfully revalidated product type, location/pincode, quantity, and timeline, but did not ask for specific dimensions (thickness/width).
CL3 Discovery (5 Qs, woven naturally)	2	fail	1	0.0	I take contracts as well for civil work. Construction, reconstruction, repairing, all that. Agent only captured the end application (which the customer volunteered) and failed to ask about monthly tonnage, current brands, JSW share, or payment terms.
CL4 Closure with price & timeline	2	fail	–	0.0	Agent did not provide a price or a timeline for a price, as the customer had no immediate requirement and provided no specs.
CL5 No unnecessary re-pitching	1	fail	–	0.0	So basically if you, if you are looking for HR, uh, JSW, SAIL, Tata or NMDC, you get the cheapest one from us. And the others, you will be having a, you know, a slight, you know, but still the MOP... But with the quality, we don't compromise anywhere... you get cashback and you get, you know, credit, uh, what you call, eligibility and all those stuffs. Agent delivered a long monologue (approx. 60 seconds) covering the entire platform value prop instead of reinforcing 1-2 relevant points.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratio	Agent talk	Customer talk	Dead air	Longest monologue	WPM	Interrupts	Agent turns	Cust turns	Q marks
0.75 heavy	137.7s	45.9s	150.4s	55.1s	292.4	0	33	31	14

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer

4.9s

Hello?

agent

5.5s

Hello?

customer

6.2s

Speak.

बोलिए।

agent

6.9s

Sir, uh this Qutbuddin Mithaiwala...

सर, uh ये कुतबुद्दीन मिठाईवाला...

customer

8.5s

Speak.

बोलिए।

agent

8.8s

You had, yes, registered on the JSW platform, right?

आपने जो हाँ JSW platform में register किया था क्या?

customer

10.4s

Correct, correct, correct.

agent

11.5s

Yes, so you...

हाँ, तो आप...

customer

11.9s

Basically sir, it's like this, that I have a retail business and Prem Hardware and Tools. Okay. And including that I take contracts as well for civil work.

Basically sir, ऐसा है कि मेरा retail business है और Prem Hardware and Tools. Okay. And including that I take contracts as well for civil work.

agent

19.7s

What work?

customer

20.5s

Civil work, civil work. Construction, reconstruction, repairing, all that. And I wanted to know, do I get the dealer price via this app or how does that work?

agent

28.2s

So it works like, uh, so let me ask you this, if it is your HR requirement or CR or any other material?

customer

32.5s

Mainly HR I guess, right?

agent

34.2s

Yeah.

agent

35.3s

Okay. If it is HR, you get the best pricing from our end, uh, because that will be the lowest and the cheapest price that you will ever find. So with HR I can guarantee you that, but with CR and PPGL, uh, we have to check the price, I can't assure you the best price. That's the only thing.

customer

44.1s

How do you consider it a CR and PPGL?

agent

46.4s

CR and PPGL, so the basic thing is, uh, CR, see, if it is HR, CR, PPGL, whatever it is, you get every primary as well as secondary brand. Primary includes JSW, Tata, SAIL, NMDC, etcetera. And secondary brands comes like other, you know, nominal brands. So basically if you, if you are looking for HR, uh, JSW, SAIL, Tata or NMDC, you get the cheapest one from us. And the others, you will be having a, you know, a slight, you know, but still the MOP, like the market price itself. But you might find cheaper from other distributors as well. But with the quality, we don't compromise anywhere. Okay. So what we do is that to our customers or to the clients that we call, we ask them to, you know, start with the HR, see the proper, see the, you know, the quality, see our service. And once when it, once when you are onboarded to our platform, you get cashback and you get, you know, credit, uh, what you call, eligibility and all those stuffs.

customer

101.5s

Right, right, right. Okay.

agent

103.1s

Yeah. So if you are, you know, uh, okay to go ahead with HR, the only thing that you have to do is you just share me the attributes like the length, thickness and all those details, your delivery location. We'll process the order, we'll get you, you know, the material within two to three days maximum.

customer

112.2s

And uh, can I get a WhatsApp number as well?

agent

114.1s

I can do that. I can do that. Uh, meanwhile, may I know your good name, sir?

customer

117.2s

Qutbuddin.

agent

118.3s

Qutbuddin, okay. And you are working with Good Luck Hardware Stores, I believe.

agent

122.3s

Hello?

customer

123.2s

Hello?

agent

124.1s

Hello?

agent

126.5s

Hello, Qutbuddin, yes, yeah, am I audible now?

Hello, Qutbuddin, haan, yeah, am I audible now?

customer

128.3s

Yeah, yeah.

agent

129.1s

Yeah, yeah, perfect. So you're working with Good Luck Hardware Stores, right?

customer

131.4s

Correct.

agent

132.3s

Okay, got it. And your location is...

customer

133.9s

Bhiwandi.

agent

135.2s

Okay, I think Thane, Maharashtra.

अच्छा, I think Thane, Maharashtra.

customer

136.9s

Thane is considered as a district, Bhiwandi is the city.

agent

139.1s

Yeah, yeah, no worries. But I can confirm the pin code is 421308, right?

customer

141.8s

Correct.

agent

142.7s

Yeah, got it, got it. So, uh, let me ask, what is the, you know, uh, minimum, I mean, we have a minimum order of quantity of, you know, five metric tons for HR and CR. So what is it initially that you are looking to procure?

customer

149.9s

No, I just was just testing your website as of now.

agent

152.8s

Uh, you are checking the?

customer

154.1s

Website. So I went by website and came to the app.

agent

156.4s

Alright, alright. So what is your...

customer

157.1s

I assume this was from the JSW brand itself, is it not?

agent

159.9s

So, so basically our platform is like a, you know, B2B commerce platform. Basically, so what, yeah, so we, if it is JSW product, we give it directly from our plant, okay. Uh, with the topmost quality and the cheaper price. If it is other brands, we give the cheapest price and also the topmost quality, but thing is we onboard different platforms like Tata, SAIL, we also onboard. So based on your customer, your, I mean, the customer's requirement, we give whatever brands you need for the best price.

customer

174.1s

Right.

agent

174.9s

Yeah. So that's how we help the clients.

customer

176.8s

Understood.

agent

177.9s

Yeah. So is, so are you looking for an immediate procurement or like in future?

customer

181.2s

In future I might be. That's all right. That was just I was going through the website, I came towards this website.

agent

185.1s

Got it, got it. So I'll do one thing, may I just confirm if 8087952972 is your WhatsApp number?

customer

188.5s

No, no, my WhatsApp number is a different one.

agent

190.7s

Okay, so if you can share me your WhatsApp number, I'll share you the details through my personal WhatsApp.

customer

193.8s

Right. So can you take it verbally?

agent

195.6s

Yeah, yeah, yeah, please tell me.

customer

197.1s

879

agent

198.2s

879

customer

199.2s

360

agent

200.2s

360

customer

201.2s

agent

202.0s

customer

202.8s

agent

203.8s

79, got it. So I'll share you the details via WhatsApp. Uh, please go through it and then you can ping me back once the requirement comes live.

customer

208.7s

Fine, sir. Alright.

agent

209.6s

Yeah, perfect. Thank you so much, Qutbuddin.

customer

211.6s

Yeah.