JSWOzonetel · Call Analysis

Call 21112178591173781 2026-08-05 · Ganesh · 2:11

CampaignDispositionCould we hear it?Language TurnsPitch type
IS_MFG_HR_HRPO_Opp_Aug26 General Enquiry full conversation 36 turns, clean transcript (3% inaudible) Hindi 36 supply_led (campaign_name:medium)
Audio: clear: Some background noise is present on the agent's side, but it does not significantly affect transcription.

The four signals separate columns, separate owners

1 · Pitch adherence

the REP
0.0/10
no conversation
USP relevance: none

2 · Customer quality

the LEAD we handed over
1 /4 flags
geo: policy_excluded

3 · Supply

US
none
The required material is available, but the servicing stockyard (Ghaziabad) is too far from the customer (Agra), making the freight cost uncompetitive.

4 · Sentiment

the CUSTOMER
+0.39
confidence high · +5/−0 from 4 hits
0.6*lexical + 0.4*prior

What to do differently next time biggest points lost first · the quotes are from real calls

−2.0 pts Opener & permission The agent did not use the customer's name or ask for permission to speak, jumping directly into the call's purpose.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Yes, good evening sir. I was noticing, I am calling from JSW One, Raunak Mehta.
−2.0 pts Hook (supply/price signal) The agent did not lead with a supply or price hook; instead, he immediately referenced past failed inquiries.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: The pricing is increasing even more, sir. It's going to open one and a half to two rupees higher on Monday.
−2.0 pts Discovery (6 Qs) The agent only asked about the current supplier and did not attempt to discover what the customer manufactures, their volume, or other key business details.
How Ronak Mehta did it on a 10.0/10 call —
AGENT: Okay, so what do you manufacture, sir, by the way?
objection The customer raised 2 objections you did not answer: price incumbent_supplier
There's a price difference, boss.
Yes, so here in local Kanpur it is 57,500, so how will it work out? It's SAIL's material.

Summary

The customer, based in Agra, immediately raised a price objection. The agent's quoted price from the Ghaziabad yard, including freight, was not competitive against the customer's local source in Kanpur for SAIL material. The call ended with the agent promising to contact the customer if a JSW One yard opens in Kanpur in the future.

Coaching

When the customer immediately raises a price objection, use the playbook to reframe the conversation around landed cost instead of abandoning the pitch structure.
Missed: SL1 Opener & permission SL2 Hook (supply/price signal) SL3 Discovery (6 Qs) SL4 Pitch (2-3 USPs) SL5 Qualify SL6 Closure with next step

Module 1 — step by step every result carries its evidence quote

StepWtResultQs EarnedEvidence from the transcript
SL1 Opener & permission 2 fail – 0.0
Hello, uh yeah good afternoon sir, Ganesh speaking from the JSW One platform.
The agent did not use the customer's name or ask for permission to speak, jumping directly into the call's purpose.
SL2 Hook (supply/price signal) 2 fail – 0.0
Yeah, actually sir you had registered on our website, under the name Keyansh Steels, right? ... you had made an inquiry around five or six times before, but it couldn't be closed.
The agent did not lead with a supply or price hook; instead, he immediately referenced past failed inquiries.
SL3 Discovery (6 Qs) 2 fail 1 0.0
Are you buying from a local source right now?
The agent only asked about the current supplier and did not attempt to discover what the customer manufactures, their volume, or other key business details.
SL4 Pitch (2-3 USPs) 1 fail – 0.0
No USPs were pitched; the conversation went directly to a price comparison which the agent lost.
SL5 Qualify 2 fail – 0.0
The agent did not ask if the customer had a current requirement or attempt to capture the full specifications for a potential order.
SL6 Closure with next step 1 fail – 0.0
if, let's say, our material yard opens in Kanpur... we will definitely contact you once, right?
The closure was a vague, conditional promise with no specific date or committed action like sending a quote.

Objections supplementary — never inside the /10

TypeStateCustomer saidRep replied
price mishandled
There's a price difference, boss.
It will be around 58, sir... Hmm, plus freight.
incumbent_supplier mishandled
Yes, so here in local Kanpur it is 57,500, so how will it work out? It's SAIL's material.
SAIL's, okay. In JSW, that much difference will be there.

Conversation mechanics measured from turn timings, not judged by the LLM

Talk ratioAgent talkCustomer talk Dead airLongest monologueWPM InterruptsAgent turnsCust turns Q marks
0.547 27.4s 22.7s 80.9s 4.3s 356.9 0 18 18 5

Transcript English, with the original speech underneath — the audit trail Download this transcript (.json)

customer
0.3s
Hello?
हॅलो?
agent
1.2s
Hello, uh yeah good afternoon sir, Ganesh speaking from the JSW One platform.
हॅलो, अ या गुड आफ्टरनून सर, गणेश बात कर रहा जेएसडब्ल्यू वन प्लॅटफॉर्म से।
customer
4.6s
Tell me.
बताइए।
agent
5.2s
Yeah, actually sir you had registered on our website, under the name Keyansh Steels, right?
या, एक्चुअली सर आपने हमारे वेबसाइट में रजिस्ट्रेशन किया था, केयांश स्टील्स के नाम से, राईट?
customer
8.6s
Yes, yes.
हां हां जी।
agent
9.4s
Yes, yes. So sir, you had made an inquiry around five or six times before, but it couldn't be closed. Can I know sir, for what reason, I mean what
जी जी। तो सर आपने इसके पहले अराउंड पांच छे बार इन्क्वायरी तो दिया था बट वो क्लोज नहीं हो पाया था। मैं जान सकता हूं सर क्या रीजन से मतलब क्या
customer
13.1s
There's a price difference, boss.
प्राइस डिफरेंस है बॉस।
agent
14.3s
There's a price difference. Okay. Are you buying from a local source right now? As your location is Agra, right?
प्राइस डिफरेंस आ रहा है। ओके। आपका अभी लोकल लोकल से ले रहे हैं? जैसे आपका लोकेशन आगरा है, राईट?
customer
16.9s
Yes, I buy from JSW only.
हां मैं जेएसडब्ल्यू से ही लेता हूं।
agent
18.0s
Yes, yes.
जी जी।
customer
18.6s
Yes.
हां।
agent
19.1s
Okay. Because our yard is uh over here, what do you call it
ठीक है। क्योंकि हमारा यार्ड उह इधर पे है, क्या बोलते है
customer
21.1s
Ghaziabad.
गाजियाबाद।
agent
21.7s
In Ghaziabad.
गाजियाबाद में।
customer
22.3s
Yes, so from there it's not actually feasible. Your rate from the coil must be higher. Yes, yes, that's it.
हां, तो वहां से एक्चुअली पड़ता नहीं आता। आपका कॉइल से रेट ज्यादा ही होता होगा। हां हां वही वही।
agent
25.9s
So right now, what is your 2mm costing?
तो अभी आपका 2mm का क्या कॉस्ट कर रहा है?
customer
27.1s
For 2mm sir, 2mm
2mm का सर 2mm
agent
28.3s
Yes.
हां।
customer
28.7s
1250.
agent
29.5s
Okay.
ठीक है।
agent
31.8s
It will be around 58, sir.
58 के आसपास आएगा सर।
customer
33.2s
You mean 58 plus freight?
आप 58 प्लस फ्रेट?
agent
34.4s
Hmm, plus freight.
हम्म, प्लस फ्रेट।
customer
35.1s
Yes, so here in local Kanpur it is 57,500, so how will it work out?
हां, तो यहां पे लोकल कानपुर में 57,500 है, तो कहां से आएगा?
customer
37.8s
It's SAIL's material.
SAIL का माल है।
agent
38.6s
SAIL's, okay. In JSW, that much difference will be there.
SAIL का, ओके। JSW में रहेगा उतना डिफरेंस तो।
customer
40.3s
Yes. But plus here, I mean, the material costing is also cheaper, that's also a difference.
हां। लेकिन प्लस यहां मतलब मटेरियल की कॉस्टिंग भी सस्ता होता है, वो भी डिफरेंस है।
agent
43.1s
Yes, mainly you are getting SAIL's.
हां, मेन SAIL का आपको हो जा रहा है।
customer
44.3s
Yes. In Faridabad and your Ghaziabad, there the material, I mean, they give more preference to private material, but here SAIL's material sells more.
हां। फरीदाबाद और आपके गाजियाबाद में वहां माल मतलब उसको प्राइवेट माल को ज्यादा प्रेफरेंस देते हैं लेकिन यहां पे SAIL का माल ज्यादा बिकता है।
agent
49.1s
I see, I see.
अच्छा अच्छा।
customer
49.8s
Yes.
हां।
agent
50.2s
No problem, if, let's say, our material yard opens in Kanpur, there is a plan, if it opens then we will definitely contact you once, right?
कोई बात नहीं, अगर मानते हैं कानपुर में हमारा खुलता है माल यार्ड, प्लानिंग तो है, खुल गया तो डेफिनेटली हम एक बार कांटेक्ट करेंगे, है ना?
customer
54.6s
Yes, absolutely, sure sure.
हां बिल्कुल, श्योर श्योर।
agent
55.6s
Okay.
ओके।
agent
57.0s
Thank you.
थैंक यू।
customer
58.0s
[inaudible]