{
  "ucid": "34972178453819510",
  "call_date": "2026-07-20",
  "start_time": "2026-07-20 14:33:15",
  "end_time": "2026-07-20 14:34:29",
  "duration_sec": 74,
  "campaign": "IS_MFG_M1_3Reg_No_Opp_Jul26",
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  "ingested_at": "2026-09-03 08:21:44.614582+00",
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  "english_text": "[1s] CUSTOMER: Hello?\n[1s] AGENT: Om Industries?\n[2s] CUSTOMER: Yes.   (हां।)\n[3s] AGENT: Panchal sir, this is Dhruv speaking from JSW One MSME.   (पंचल सर, ध्रुव बात कर रहा था JSW One MSME से।)\n[6s] CUSTOMER: Speak.   (बोलिए।)\n[7s] AGENT: Uh sir, I called you for this, so as to understand if you have any requirement in sheet metal etc.?   (अह सर मैंने इसके लिए कॉल किया था आपको so as to understand की कुछ requirement है सर sheet metal वगेरा में आपको?)\n[11s] CUSTOMER: In SS, Jindal's sheet is used, sir.   (SS में Jindal का sheet लगता है सर।)\n[14s] AGENT: Okay.   (अच्छा।)\n[15s] CUSTOMER: Where are you from?   (कहां से आप?)\n[15s] AGENT: Is your requirement only in stainless steel or do you also take something in MS material, sir?   (आपको थोड़ा requirement stainless steel में ही है या MS material में भी आप कुछ लेते हैं सर?)\n[19s] CUSTOMER: Sir, it's mostly in stainless steel.   (सर stainless steel में ही ज्यादा है।)\n[21s] AGENT: Okay. No sir, actually we are not dealing in stainless steel, sir. But uh   (अच्छा। नहीं सर, actually stainless steel में तो हम नहीं कर रहे हैं सर। But uh)\n[24s] CUSTOMER: It's also used in MS, sir.   (MS में भी लगता है सर।)\n[25s] AGENT: Okay. No, we majorly deal in MS, sir.   (अच्छा। नहीं हम MS में majorly करते हैं सर।)\n[27s] CUSTOMER: Thank you.\n[28s] AGENT: Okay.",
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  "languages": "[\"Hindi\", \"English\"]",
  "turn_count": 16,
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  "audio_notes": "clear: There is some background chatter on the agent's side, but it does not impede transcription.",
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  "band_reason": "16 turns, clean transcript (0% inaudible)",
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  "pitch_type_source": "campaign_name:medium",
  "pitch_type_conflict": 0,
  "pitch_adherence_score": 1.0,
  "pitch_score_band": "red",
  "pitch_missed_steps": "[\"NR2 Verify basic profile (4 Qs)\", \"NR3 Full discovery (8 Qs)\", \"NR4 Platform education\", \"NR5 First opportunity identified\", \"NR6 Closure - one of three outcomes\"]",
  "pitch_coaching_note": "When a customer mentions a secondary requirement you can fulfill (like MS), you must pivot immediately to discovery on that product instead of letting the call end.",
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  "call_summary": "The agent called a new registrant, Om Industries. The customer stated their primary requirement is for Stainless Steel (SS), which the agent correctly identified JSW One does not supply. The customer then mentioned they also use Mild Steel (MS), but the call ended before the agent could explore this opportunity further.",
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  "created_at": "2026-09-03 09:31:54",
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      "idx": 0,
      "speaker": "customer",
      "start_s": 0.51,
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      "text_en": "Hello?",
      "text_native": "Hello?"
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      "text_en": "Om Industries?",
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      "text_native": "हां।"
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      "text_en": "In SS, Jindal's sheet is used, sir.",
      "text_native": "SS में Jindal का sheet लगता है सर।"
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      "speaker": "agent",
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      "text_native": "अच्छा।"
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      "text_en": "Is your requirement only in stainless steel or do you also take something in MS material, sir?",
      "text_native": "आपको थोड़ा requirement stainless steel में ही है या MS material में भी आप कुछ लेते हैं सर?"
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      "text_en": "Okay. No sir, actually we are not dealing in stainless steel, sir. But uh",
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      "text_en": "It's also used in MS, sir.",
      "text_native": "MS में भी लगता है सर।"
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      "text_en": "Okay. No, we majorly deal in MS, sir.",
      "text_native": "अच्छा। नहीं हम MS में majorly करते हैं सर।"
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      "text_en": "Thank you.",
      "text_native": "Thank you."
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      "speaker": "agent",
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      "text_en": "Okay.",
      "text_native": "Okay."
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      "questions_hit": 0,
      "evidence": "",
      "comment": "No deep discovery questions were asked; the call ended before this stage was reached."
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    },
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      "step_name": "First opportunity identified",
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      "result": "fail",
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      "questions_hit": null,
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      "step_name": "Closure - one of three outcomes",
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      "earned": 0.0,
      "questions_hit": null,
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      "comment": "The call ended abruptly without a quote, scheduled callback, or platform walkthrough."
    }
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  "missed_steps": [
    "NR2 Verify basic profile (4 Qs)",
    "NR3 Full discovery (8 Qs)",
    "NR4 Platform education",
    "NR5 First opportunity identified",
    "NR6 Closure - one of three outcomes"
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  "objection_phrases_list": []
}